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Category: Content management & strategy (Page 69 of 480)

This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.

Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.

Content strategy topics include information architecture, content and information models, content globalization, and localization.

For some historical perspective see:

https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/

Gatsby announces new JS Plugin for WordPress

Gatsby, Inc. announced general availability of the Gatsby Plugin for WordPress. The Plugin is available for download and is supported in Gatsby Cloud. Using Gatsby as the frontend and WordPress as the backend CMS organizations can deliver richer, more complex, integrated web experiences that combine content from WordPress and other CMSs and web services. Content creators enjoy the same WordPress authoring experience they already know. After content is published in WordPress, Gatsby sources the updated content and generates the static HTML pages. WordPress developers can now use development tools and technologies like Javascript, Git, and modern APIs to create richer, more performant web experiences.

The Gatsby Plugin for WordPress leverages WPGraphQL to enable organizations currently using WordPress to create performant, secure Gatsby web frontends. WPGraphQL is a free, open-source plugin for WordPress that delivers an extendable GraphQL schema and API, which Gatsby leverages to use WordPress as a headless CMS. The Gatsby content hub architecture built on GraphQL can access content from web services and CMSs, including WordPress, utilizing the library of over 2,500 Gatsby Plugins. This enables organizations to create complex, integrated web experiences based on content from multiple data sources.

https://www.gatsbyjs.com

Box announces new Box Shuttle

Box, Inc. announced an all-new Box Shuttle to make it easier, faster, and less costly to migrate large amounts of content, including permissions and metadata, to the Box Content Cloud. With Box Shuttle, customers get access to content management experts for strategy and execution, change management processes to drive adoption, and technology that will enable organizations to accelerate their digital transformation. Box Shuttle is now a full-service content migration program for the cloud content management market. With the new Box Shuttle, customers can:

  • Leverage both on-premises and cloud connectors that allow petabyte-scale migration from more than 15 source systems, including file shares, SharePoint, OneDrive, Google Workspace, Egnyte, Documentum, OpenText, and FileNet
  • Partner with content migration experts to plan and execute migration projects
  • Re-map content to different owners, or modify permissions during migration – allowing for restructuring and reorganization
  • Preserve business-critical context about content with simple configurations that migrate existing metadata and file version history into Box
  • Accelerate the pace of migration to hundreds of terabytes per day with automatic optimized network utilization and API volumes
  • Increase confidence with real-time migration reporting, visualization, and event monitoring.

https://www.box.com/products-and-features/shuttle

Optimizely takes B2B Commerce Cloud global

Optimizely (Episerver), announced the expansion of B2B Commerce Cloud globally throughout 2021. The move comes just one year after the company’s 2019 acquisition of B2B digital commerce platform Insite Software, and gives manufacturers and distributors access to a solution previously available primarily in North America.

Optimizely B2B Commerce Cloud enables B2B companies to uncover efficiencies, deliver customer-centric digital experiences and increase revenue with capabilities for cart and checkout, catalog management, personalization, workflows, integration and more. The product is currently available in Continental Europe, the UK, and Ireland and will be available across APAC, DACH and the Nordics in 2021.

Built with an integration architecture and commerce core, Optimizely B2B Commerce Cloud powers the digital experiences for manufacturers and distributors. With Optimizely, manufacturers and distributors in Continental Europe, the UK and Ireland can now accelerate the creation and delivery of their B2B commerce experiences to future-proof their businesses and join the next generation of digital leaders.

https://www.optimizely.com

Adobe adds new headless CMS capabilities to experience manager

Adobe announced new headless content management system (CMS) capabilities in Adobe Experience Manager to help developers seamlessly deliver content, and new updates to the Commerce Integration Framework (CIF) allow developers to create shoppable app-like experiences that combine content and commerce.

To allow developers to fuel content into multiple touchpoints, Adobe is introducing GraphQL APIs for headless content delivery. GraphQL, an application-agnostic query language to retrieve content, lets developers get exactly the content they need, nothing extra, so that content matches the needs of their app. Additionally, queries can also return all nested content in a single call. Because fewer requests are being made in both directions and less bandwidth is being used. By leveraging the GraphQL API, a mobile app developer can query for marketing content from Adobe Experience Manager. Personalized content is then sent to the app which renders its UI. From there, a marketer can use Experience Manager’s authoring UI to flexibly add and edit marketing content across multiple devices and touchpoints.

Adobe Experience Manager can now integrate and extend commerce services from Magento and other commerce solutions through Adobe’s Commerce Integration Framework (CIF). CIF is built on APIs that can be extended, enabling a storefront authoring experience in Adobe Experience Manager.

https://blog.adobe.com/en/publish/2021/02/08/new-adobe-tools-help-developers-manage-content-and-power-digital-experiences.html

Automattic acquires Parse.ly

Parse.ly is joining WPVIP, Automattic’s enterprise WordPress SaaS software division. With the Parse.ly acquisition, WPVIP is expanding their commitment from supporting premium WordPress-based content management to the much wider market of digital experience, across all content platforms.

For WPVIP, content management is only one part of this much wider digital experience market. In the same way that you can use Adobe Analytics (formerly Omniture) without using Adobe CQ or Experience Manager (AEM), Parse.ly users can use our product without using WordPress or WordPress VIP. With the addition of Parse.ly, WPVIP now offers a way for any site or app, running any CMS (or even several CMSes), to utilize our content analytics system. As a customer, regardless of whether you’re running WordPress or not, Parse.ly will continue to provide active, CMS-agnostic development and support.

Parse.ly’s open source WordPress plugin is already a popular way to deploy Parse.ly to websites. And we have lots of ideas for how Parse.ly’s dashboard and API can improve enterprise WordPress sites. Parse.ly has worked with media, entertainment, e-commerce, financial services, professional services, non-profits, tech, and more. We’ve sold to Fortune 100 companies, and across every continent (except Antarctica). And worked across content teams, marketing teams, product teams, and data teams with titles ranging from C-level executive to copywriter to data scientist.

https://blog.parse.ly/post/9995/wpvip-acquisition/

Poq & Amplience partner to offer native apps

Native SaaS retail mobile app platform, Poq, announced a new partnership with headless commerce experience provider, Amplience. Amplience offers a headless content management system (CMS) and digital asset management solution, while the Poq appcommerce platform enables retailers and brands to launch effective and fully customized native mobile apps. The partnership between these two cloud-native SaaS providers will enable Poq platform and Amplience CMS clients to deliver native mobile app-based shopping experiences powered by a single integrated commerce content engine.

The new partnership helps to eliminate duplication of management effort, training and resources across these channels by providing an out-of-the-box, application programming interface (API) plugins for centralized content production alongside native app control. Joint retailer clients will be able to harness advanced appcommerce engagement tools, such as lookbooks and interactive App Story content carousels, from a single content dashboard view.

https://poqcommerce.com/us/, https://amplience.com

eccenca and Ontotext partner on enterprise data management

Ontotext and eccenca announced they have teamed up to boost the value of semantic technologies by jointly creating vertical and horizontal enterprise data solutions. eccenca Corporate Memory provides a multi-disciplinary integrative platform for managing enterprise data related rules, constraints, capabilities and configurations in a single application. By making enterprise data both machine-readable and human-interpretable, enterprises are enabled to drive agility, autonomy and automation without disrupting existing IT infrastructures. GraphDB is an enterprise-ready semantic graph database engine combined with content and data analytics capabilities. GraphDB allows users to link diverse data, index it for semantic search and enrich it via text analysis to build big knowledge graphs. GraphDB’s differentiators include integration with full-text search engines (Elasticsearch, SOLR and Lucene) and document databases (MongoDB).

Together the two companies are now offering a mature knowledge graph technology stack. They also provide custom industry solutions including Healthcare, Pharma, Automotive, Manufacturing, Financial Services and IT Management. The joint eco-system of Ontotext and eccenca also includes the ability to globally deliver custom solutions. Consulting partners of both companies include ATOS, BearingPoint, Capgemini, Deloitte, Fujitsu, InfoSys, NTT Data (Everis), MHP, PWC, Tata and Wipro. Both companies have been enabling enterprises to overcome complexity by digitally documenting and automating knowledge management.

https://www.ontotext.com/, https://eccenca.com/

Box to acquire SignRequest

Box, Inc. announced that it has entered into a definitive agreement under which Box will acquire SignRequest, a cloud-based electronic signature company. Box also previewed Box Sign, an e-signature capability that will be developed on SignRequest’s technology and natively integrated into Box. Box Sign is expected to be included in Box business and enterprise plans, enabling customers to modernize the way they work and digitize important processes, while ensuring their agreements can be securely managed and governed in the Box content cloud.

SignRequest complements Box’s existing capabilities and its modern product fits with Box’s core design principles. Box Sign will inherit Box’s security and governance capabilities, ultimately helping customers reduce IT spend, eliminate content silos, and facilitate legal and regulatory compliance. Box Sign is expected to be generally available in the summer of 2021 and its native e-signature capabilities are expected to be included in Box business and enterprise plans with additional functionality such as e-signature APIs available at an incremental cost. SignRequest will also continue to operate and be available to both current and new SignRequest customers.

https://www.box.com, https://signrequest.com/

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