The Gilbane Advisor

Curated for content, computing, and digital experience professionals

Contentsquare launches cookieless experience analytics solution

To help brands build better digital experiences and establish greater digital trust with customers, Contentsquare, a provider of digital experience analytics, announced a an analytics solution that allows teams to access critical revenue insights without any use of cookies. This announcement comes on the heels of a recent $500M Series E round led by Softbank. Contentsquare has never relied on third-party cookies, and instead aggregates and analyzes trillions of consumer interactions that demonstrate intent, such as mouse movements, touch and mobile interactions, to help brands deliver the best possible experiences to their customers. The solution will now give businesses the option to turn off both first and third-party cookies. This latest innovation extends Contentsquare’s privacy-first approach.

https://contentsquare.com

Language I/O introduces multilingual chatbot for Salesforce

Language I/O released  its multilingual chatbot for Salesforce. Customers expect immediate responses from businesses when they are searching for help with an issue, and 64% of customers expect 24-hour customer service support to be available. The challenge comes in meeting those customers in their native language, so effective problem solving and direction is provided. In the US alone, approximately 13%  (50 million people) of consumers are not native English speakers. Messages passed to chatbots, as with live chat, are often not written out in complete sentences with proper grammar. Customers are more conversational, the way people actually speak to each other in real life. The challenge of multilingual translation for chatbots, that Language I/O solves, is processing all the messy user generated content (UCG) including jargon, misspellings, acronyms, product names, etc.

https://languageio.com

Gilbane Advisor 6-16-21 — Ontology, KGs, NLU, no open rates, news

This week I suggest articles by Walid Saba and Joshua Benton and have news from Google, TeamViewer and SAP, Amplitude, Jorsek, Asana, and SpeechLive. (<2 min)

You’ll note that I continue to experiment a bit with the format. After I try out a few more things I’ll follow up with the long-promised survey, especially given Apple’s new Mail Privacy Protection. (See Joshua Benton’s article below.) In the meantime just reply to this email to let me know what you think.


Opinion / Analysis

Walid Saba

Ontology, knowledge graphs and NLU: three pillars of one and the same system

The application of enterprise knowledge graphs and natural language understanding and processing continue to grow, for good reason, but neither is easy and the combination even less so. In this short piece Walid Saba identifies a key problem yet argues that this combination, plus ontology is, in general, necessary for success. How to accomplish this? Well, he’s not the only one looking at this. The company he works for, Ontologik, is in stealth mode, but their site has links to an accessible presentation, and to more technical research.

https://medium.com/ontologik/ontology-knowledge-graphs-and-nlu-are-three-pillars-of-one-same-system-7c9bde703e7f

Apple announcements impacts on news publishers

Joshua Benton provides a good summary of last week’s announcements publishers big and small will care about. It’s a mixed bag, but changes to notification controls and the coming end of open rate statistics for newsletter publishers, like us, will not be pleased. The only thing we track is activity in our ad-free newsletter which provides important customer feedback.

https://www.niemanlab.org/2021/06/a-packed-set-of-apple-announcements-could-have-big-impacts-on-news-publishers-for-good-and-for-ill/

Additional reading

All Gilbane Advisor issues


Content technology news

Google announces Google Workspace for everyone

Includes individual subscription offer, enhancements to Google Meet, and security and privacy capabilities for trusted hybrid collaboration…
https://gilbane.com/2021/06/google-announces-google-workspace-for-everyone/

TeamViewer and SAP partner to provide AR for maintenance and repair

TeamViewer’s Augmented Reality based workplace digitalization suite Frontline will be integrated into SAP solutions and SAP’s partner program…
https://gilbane.com/2021/06/teamviewer-and-sap-partner-in-industrial-environments/

Amplitude unveils experimentation application for digital optimization

Experimentation and delivery workflow integrates customer data into every step from hypothesis to targeting to measuring results…
https://gilbane.com/2021/06/amplitude-unveils-experimentation-application-for-digital-optimization/

Jorsek enhances easyDITA

Improves content creation, customer experience, and delivery with a new integration with Docusaurus and expanded Schematron support…
.https://gilbane.com/2021/06/jorsek-enhances-easydita/

Asana adds video messaging from Vimeo, other features

New personal productivity suite features also include intelligent prioritization and smart calendar assistant integration with Clockwise…
https://gilbane.com/2021/06/asana-adds-video-messaging-from-vimeo/

Philips SpeechLive supports direct speech recognition in third-party applications

Speech recognition supported directly in productivity applications such as Microsoft Word, Outlook or CRM software…
https://gilbane.com/2021/06/philips-speechlive-supports-direct-speech-recognition-in-third-party-applications/

All content technology news


The Gilbane Advisor is curated by Frank Gilbane for content technology, computing, and digital experience professionals. The focus is on strategic technologies. We publish recommended articles and content technology news weekly. We do not sell or share personal data.

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DataStax unveils Astra Streaming

DataStax announced Astra Streaming, a scalable, multi-cloud messaging and event streaming platform built on Apache Pulsar. Astra Streaming is integrated with DataStax’s marquee serverless database, Astra DB, to deliver a multi-cloud solution for managing both data in motion and data at rest. With the introduction of Astra Streaming, DataStax aims to deliver on its vision of an open data stack for today’s multi-cloud applications that require massive scale, zero-downtime availability, and high performance. Astra Streaming Features:

  • Global scale, cloud-native streaming, powered by Apache Pulsar without the complexity of self-managed solutions
  • Compatible with Apache Kafka and Java Messaging Service
  • Multi-cloud
  • Simple developer APIs for streaming
  • Handles high-volume queuing and pub-sub messaging and more complex messaging patterns
  • Pay-as-you-go pricing

Astra Streaming is available today in a beta version. To get started with Astra Streaming, create a free account.

https://www.datastax.com

DataRobot releases DataRobot 7.1

In its second major release of the year, DataRobot announced several product upgrades to its Augmented Intelligence platform designed to further democratize AI. The 7.1 release introduces:

  • MLOps Management Agents – DataRobot’s MLOps Management Agents provide advanced lifecycle management for an organization’s remote models. Management Agents understand the state of any remote model regardless of how they were created or where they are running, and can automate various tasks.
  • Feature Discovery Push-Down Integration for Snowflake – Joint DataRobot and Snowflake customers can benefit from the automatic discovery and computation of new features for their models directly in the Snowflake Data Cloud.
  • Time Series Eureqa Model Enhancements – DataRobot Automated Time Series now runs its unique Eureqa forecasting models as part of the regular Autopilot process. Eureqa models are based on the idea that a genetic algorithm can fit different analytic expressions to trained data and return a mathematical formula as a machine learning model.
  • No-Code AI App Builder  the No-Code AI App Builder allows customers to quickly turn any deployed model into a rich AI application without a single line of code.

Additional product upgrades: Data Prep for Time Series, Nowcasting for Time-Aware Models, Automated AI Reports, and Prediction Jobs and Scheduling UI.

https://www.datarobot.com

LivePerson and Adobe announce integration

LivePerson, Inc., a provider of conversational AI, and Adobe announced an integration to help brands transform digital customer experience by seamlessly extending personalization from digital experiences into messaging channels and one-to-one conversations at massive scale.

The LivePerson-Adobe combination focuses on the seamless integration of LivePerson’s Conversational Cloud with Adobe Experience Cloud to help brands serve highly personalized and contextualized messages, recommendations, and offers on their customers’ favorite messaging channels. The integration helps brands to:

  • Enrich customer intelligence, track attribution, and drive long-term customer value by easily sharing intent data from customer conversations on the Conversational Cloud with insights on that customer’s activity and history from Adobe Analytics 
  • Capture more qualified leads and accelerate net-new conversions by integrating the Conversational Cloud with Adobe Marketo Engage for proactive, automated conversations 
  • Increase sale conversions and decrease checkout abandonment by offering relevant assistance at any point in the buying journey 
  • Apply LivePerson’s Natural Language Understanding, built on over 20 years of goal-based customer conversation data, to these engagements

https://www.liveperson.com

W3C updates candidate for decentralized identifiers

The Decentralized Identifier Working Group has just published a second Candidate Recommendation Snapshot for the Decentralized Identifiers (DIDs) v1.0.

This document defines Decentralized identifiers (DIDs), a new type of identifier that enables verifiable, decentralized digital identity. A DID identifies any subject (e.g., a person, organization, thing, data model, abstract entity, etc.) that the controller of the DID decides that it identifies. In contrast to typical, federated identifiers, DIDs have been designed so that they may be decoupled from centralized registries, identity providers, and certificate authorities. DIDs are URIs that associate a DID subject with a DID document allowing trustable interactions associated with that subject. Each DID document can express cryptographic material, verification methods, or services, which provide a set of mechanisms enabling a DID controller to prove control of the DID.

Candidate Recommendation means that the Working Group considers the technical design to be complete, and is seeking implementation feedback on the document. The group is keen to get comments and implementation experiences on this specification as issues raised in the document’s Github repository. The group expects to satisfy the implementation goals (i.e., at least two, independent implementations for each of the test cases) by July 17, 2021.

https://www.w3.org/TR/did-core/

Google announces Google Workspace for everyone

Google announced updates to deliver a single, integrated communication and collaboration solution to everyone via Google Workspace. Now, all of the company’s three billion-plus existing users across consumer, enterprise, and education have access to the full Google Workspace experience, including Gmail, Chat, Calendar, Drive, Docs, Sheets, and Meet. In addition to offering Google Workspace to everyone, the company announced new features that address specific challenges and opportunities of the hybrid work world:

  • The evolution of Rooms in Google Chat to Spaces
  • A new individual subscription offer: Google Workspace Individual
  • New enhancements to Google Meet that enable collaboration equity
  • New security and privacy capabilities across Google Workspace

With the introduction of Spaces, the Rooms experience in Google Chat will evolve into a dedicated place for organizing people, topics, and projects in Google Workspace. Google Workspace is also launching Workspace Individual, built to help individual business owners grow, run, and protect their business. This new subscription offering includes smart booking services, professional video meetings and personalized email marketing. Companion Mode in Google Meet gives every meeting participant access to interactive features and controls like polls, in-meeting chat, hand raising, Q&A, live captions, and more.

https://blog.google/products/workspace/google-workspace-everyone

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