Curated for content, computing, and digital experience professionals

Category: Content management & strategy (Page 80 of 468)

This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.

Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.

Content strategy topics include information architecture, content and information models, content globalization, and localization.

For some historical perspective see:

https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/

VASS and Modyo partner for digital acceleration of customers in Europe and America

VASS and Modyo announced they have signed an alliance to promote digital acceleration to clients in Europe and America. Over the past several months, the two companies have been collaborating and investing with each other to accelerate the design and implementation of digital solutions on the Modyo platform. VASS will offer the Modyo platform to its clients as a hub for the implementation of portals, hybrid mobile solutions, content management, digital onboarding and private transactional customer portals, and other customized digital experiences. Modyo’s Digital Experience Platform, with a focus on integration to business systems, is designed to accelerate digital transformation initiatives. The two companies have successfully deployed their first large client engagement together in Latin America.

https://www.modyo.com, https://www.vass.es/en/

 

SDL launches SLATE, a self-service, on-demand translation service

SDL announced the launch of SLATE – Smart Language Translation for the Enterprise – its new self-service platform that delivers a new experience in online translation. Professionals in any part of your business can with a few clicks, access secure, neural machine translation and optional expert human review, with transparent service levels, delivery times and simple pricing.

SLATE provides all parts of the business with access to SDL’s neural machine translation, covering dozens of languages including Chinese, Korean and Russian. SLATE enables you to upgrade the experience easily to human review or revision delivered by SDL’s network of over 17,000 expert translators – all within the same application. A monthly subscription based on typical document volumes means predictable spend and most content is processed instantly.  SLATE works with many different formats, from Microsoft Word documents and PDFs, to Adobe InDesign files, and subtitles for videos.

SLATE offers three levels of service starting with ‘Automatic,’ backed by SDL Machine Translation, which is sufficient for the majority of tasks, to the human optimized stages of ‘Review,’ focused on accuracy, and ‘Revision,’ that combines correcting for accuracy along with stylistic improvements, resulting in professionally edited output.

https://www.slateai.com, https://www.sdl.com

 

Adobe Sensei Product Recommendations integrate with Magento Page Builder

Adobe announced Product Recommendations for Magento Commerce has been integrated with Magento’s content creation tool, Page Builder, extending the embedded Magento Admin experience to streamline workflows. Magento merchants can now drag and drop Sensei-powered recommendation units on any position within content that’s being authored in Page Builder.

Adobe released Product Recommendations powered by Adobe Sensei, their AI and machine learning technology, to Magento Commerce customers globally in April. This feature allows merchants to deploy automated and intelligent recommendations across storefronts to help their customers discover new, relevant products throughout their shopping journey. Adobe plans additional Product Recommendations capabilities to bridge the gap between intelligent merchandizing and content management.

Key benefits of the Page Builder integration include:

  • Drag and drop functionality makes it simple to place product recommendations in any position within the content being edited via Page Builder.
  • Merchants can now easily add recommendation units to multiple content types including pages, blocks, dynamic blocks and individual fields.
    • Merchants can now target recommendations to specific customers by assigning dynamic blocks to various consumer segments.
    • With Page Builder, merchants can deploy specific recommendations to individual product pages instead of across all product pages.
    • Merchants can customize recommendation units within Page Builder to match their brand, including adding borders, colors, and custom headings.

Magento Commerce merchants that have implemented Product Recommendations can take advantage of the Page Builder integration today by updating their modules. Product Recommendations is exclusively available for Magento Commerce merchants.

https://magento.com/

Contentful secures $80 Million in funding

Headless content management systems (CMS) vendor Contentful announced $80 million in Series E funding led by Sapphire Ventures, with participation from General Catalyst, Salesforce Ventures and five other new and existing backers. This round brings Contentful’s total funding to $158 million to date. Contentful also announced hiring a new CMO, Bridget Perry, who most recently led Adobe marketing across Europe, the Middle East and Africa. Contentful is helping businesses manage and deliver content across websites, mobile apps, wearables and digital displays to compete in a digital-first economy. With Contentful, brands can adapt to a changing landscape by scaling up digital offerings across the entire customer journey. Contentful’s cloud-native, API-first platform has attracted a community of developers and users who integrate Contentful with third-party services such as Cloudinary, Commercetools and Smartling to extend the capabilities of the platform. With the recent release of the Contentful App Framework, additional technology partners now offer integrations with Contentful. Contentful’s ecosystem of partners includes digital agencies such as Publicis Sapient, Huge, Valtech and AKQA.

https://www.contentful.com

Box announces new capabilities in Box Relay

Box, Inc. announced improvements to its workflow engine, Box Relay, to automate and accelerate processes around content. The new Relay capabilities include a new library of pre-built templates to make it easier for end users to create workflows without IT support; additionally, Box introduced an integration with File Request and the addition of multi-file support. Box Relay automates everyday processes like digital asset reviews, work order submission approvals, regulatory reporting approvals, and grant reviews. Rolled out in June 2019, Box Relay includes all the benefits of the Box Cloud Content Management platform, including advanced security and compliance, Box Platform APIs, pre-built productivity integrations, and collaboration features.

There are now pre-built templates in Box Relay for common workflows in every department including sales, marketing, HR, legal, finance. A welcome page allows users to create a new workflow or select from a library of Box-published modifiable templates, which comprises 24 common line-of business use cases. Users can modify workflow steps, add pointers to related content, quickly include the right collaborators and task assignees, and kick off the workflow. The integration of File Request into Box Relay streamlines workflows, from content submission to automated downstream processes. File Request, released in May, provides customers with a secure way to get files and metadata from external partners and vendors. With this integration, there is now an automated handoff between File Request and Box Relay workflows. Box also announced the addition of multi-file support for Box Relay workflows, which enables users to package multiple pieces of content together to move in lockstep through a workflow as one entity, including assigning a single task for review and approval. Multi-file support simplifies document handling for business processes that involve multiple files such as product launches, vendor applications, and expense reports.

The new features are included in Box Relay at no additional charge. Multi-file support for Manual Start workflows are expected to be generally available at the end of June. The new library of templates and File Request integration are expected to be generally available at the end of July.

https://www.box.com

Knowledge Graph

A knowledge graph is a knowledge base that uses a graph-structured data model or topology to integrate knowledge and data. Knowledge graphs are often used to store interlinked descriptions of entities — real-world objects, events, situations or abstract concepts — with free-form semantics, not fitting into a single traditional ontology.

Since the development of the Semantic Web, knowledge graphs are often associated with linked open data projects, focusing on the connections between concepts and entities. The are also prominently associated with and used by search engines such as Google, Bing, and Yahoo; knowledge-engines and question-answering services such as WolframAlpha, Apple’s Siri, and Amazon Alexa; and social networks such as LinkedIn and Facebook.

https://en.wikipedia.org/wiki/Knowledge_graph

SDL provides machine translation to Reynen Court legal technology platform

SDL announced its machine translation (MT) technology is now available through the Reynen Court LLC platform, enabling legal firms and departments to provision and deploy SDL Machine Translation to securely translate any type of legal document or file. The Reynen Court platform combines a content-rich solution store and a control panel that simplifies the process for law firms and legal departments to source, evaluate, deploy, monitor and manage legal technology applications. Platform users can employ a multicloud technology strategy that includes on-premises data centers and virtual private clouds under the platform user’s control without compromising informational security, environmental stability, and infrastructure control. The platform also allows users to manage software subscriptions and evaluate usage and consumption metrics from across its tech stack in one place, permitting them to optimize technological investment through the deployment of legal technology. Reynen Court was established with support from a consortium of 19 leading global law firms. The latest version of SDL Machine Translation goes beyond automatic translation and integrates with multiple platforms to power digital customer experience, eDiscovery, due diligence, contract review, analytics, internal communications and collaboration.

https://www.sdl.com, https://reynencourt.com

IXIASOFT and Precision Content partner

IXIASOFT, a DITA CCMS software company, and Precision Content, a provider of structured authoring and content management expertise announce partnership to help customers with the required support to identify, understand, and effectively address their content challenges. IXIASOFT’s newly formed alliance with Precision Content creates new capabilities to benefit from microcontent structures by linking a standardized content authoring methodology with the IXIASOFT CCMS software. Precision Content’s team of technical communication professionals focuses on reengineering how content is authored to help businesses implement innovative, scalable, and sustainable solutions to plan, author, and publish high-value content.

https://www.ixiasoft.com, https://www.precisioncontent.com

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