The Gilbane Advisor

Curated for content, computing, data, information, and digital experience professionals

Category: Content management & strategy (Page 78 of 479)

This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.

Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.

Content strategy topics include information architecture, content and information models, content globalization, and localization.

For some historical perspective see:

https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/

Cloudinary and Contentful partner

October 20, 2020 /

Cloudinary announced its partnership with headless content management systems (CMS) provider Contentful. The new partnership offers Contentful users access to Cloudinary’s media experience solutions, including its headless digital asset management (DAM) within Contentful’s CMS, allowing Contentful users to more easily upload, optimize and deliver engaging visual-first experiences at scale. With Cloudinary’s AI-based media experience solutions, Contentful customers automatically benefit from media performance. By leveraging APIs for media management tasks, marketers and developers benefit from an integrated headless tech stack for optimization and automation. Rich media stakeholders can:

  • Benefit from bi-directional access to media assets in Contentful via Cloudinary’s media library, offering the ability to more easily browse, manage, and optimize assets including images, videos, 3D objects and GIFs
  • Automatically optimize assets according to the end-user device for optimal display and ensure every image and video is automatically adjusted for best format and quality
  • Utilize Cloudinary’s innovative AI capabilities for auto-tagging images and videos, all within the media workflow to ensure image and video assets are identified, managed and optimized, all within Contentful.

Contentful users can take advantage of Cloudinary’s media experience capabilities today.

https://cloudinary.com, https://www.contentful.com

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

Third Light launches collaborative digital asset management solution for creative teams

October 19, 2020 /

Digital asset management software company, Third Light, has released a significant update to its digital asset management (DAM) software, Chorus, to deliver a complete collaborative DAM solution for creative teams. The update includes features designed to connect teams working remotely and facilitate collaborative project cooperation. With this update, Chorus now provides a suite of features that, used together, connect team members and drive creative projects-in-progress. File management tasks related to the DAM are connected to users’ desktop computers, freeing time and allowing teams to create and deliver their core roles. In this Chorus update, Third Light incorporates three key new features:

  • The Project Sync app, which synchronizes files between the media library and users’ desktops, allowing them to be used seamlessly with Adobe design and production software, without using plugins
  • File-by-file comments and reactions that allow teams to collaborate within the system, give feedback, post quick reactions via emoji and tag in other users, right next to the work itself.
  • Detailed activity reports that provide business intelligence to project owners and IT teams.

https://www.thirdlight.com

Translations.com announces GlobalLink Connect compatibility with Adobe Experience Manager

October 15, 2020 /

Translations.com announced that its GlobalLink Connect product is now fully compatible with cloud-native Adobe Experience Manager (AEM) as a Cloud Service. Translations.com’s first GlobalLink Connect for AEM launched in 2009, and the new integration for AEM as a Cloud Service allows users to take advantage of GlobalLink’s translation workflow management and create new translation requests within the familiar interface of the Adobe application.

GlobalLink Connect is built to communicate with AEM as a Cloud Service and provides an all-in-one solution to initiate, automate, control, track, and complete all facets of the translation process. The combination of Adobe and the extended localization workflow capabilities of GlobalLink provides users with a comprehensive tool for managing global enterprise content. GlobalLink Connect and AEM as a Cloud Service provides:

  • Easy Implementation – Update or move to Adobe’s AEM cloud offering with no interruptions while retaining all functionality.
  • Single-Platform Translation – Access scheduled or on-demand translation services via the AEM UI.
  • Visibility – Get a dashboard view of translation spend and other KPIs with on-demand analytics.
  • Resource and Workflow Flexibility – Make linguist, vendor, and workflow decisions through the same interface and easily incorporate machine translation, human translation, or both.
  • ROI – Reduce IT involvement, soft costs, and project management overhead.

https://www.translations.com

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

Liferay releases Liferay DXP 7.3

October 15, 2020 /

Liferay announced the release of Liferay DXP 7.3. Liferay digital experience platform supports the need for organizations to digitize their operations and quickly create engaging digital experiences for customers, dealers, partners, and employees. Release highlights include:

  • Content Performance Analytics: Liferay DXP 7.3 allows content creators to view metrics on how many visitors read through the entirety of their content directly in-line with the relevant page or asset. Content authors also have access to more traditional metrics such as total views, search engine traffic volume, and keyword reports. In addition, Liferay DXP 7.3 provides a new Content Dashboard allowing content creators and administrators to view a graphical representation of the assets they have based on specified characteristics such as category, tag, asset subtype, etc.
  • Streamlined Content Creation: Liferay DXP 7.3 introduces the Master Pages tool to deliver visual consistency and help ensure branding guidelines are respected across all pages in a site. Subject to administrator permission, business users are now able to create Master Pages to specify common elements, such as headers, footers, and company logos across pages. Master Pages can be created using drag-and-drop widgets and components with changes automatically applied across all specified pages.
  • Application Builder: Liferay DXP 7.3 delivers a new low-code capability to build business applications backed by Liferay’s Data Engine. Applications can be deployed in standalone fashion or added to pages as a widget or through the product menu.
  • API Explorer: With the release of Liferay DXP 7.3, developers have access to the new API Explorer application, allowing them to easily monitor available APIs and API documentation. API Explorer also allows developers to run queries to test their applications during development and explore all available REST applications and endpoints. In addition, API Explorer comes with a GraphQL client.
  • Application Security and Multi-Factor Authentication: Site administrators can activate multi-factor authentication, requiring users to complete additional checks to verify their identity beyond login name and password. Developers can also create additional custom authentication factors using a provided API. Once built, custom authentication factors appear in the authentication configuration list for deployment by site administrators.

Liferay DXP 7.3 is immediately available.

https://www.liferay.com/products/dxp

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

NewsCred unveils Welcome – a new product and a new name

October 14, 2020 /

NewsCred announced the launch of Welcome, a software solution for marketing work management, strategic campaign planning, collaborative content creation, and real-time performance measurement, all of which is underpinned by a differentiated integration framework. Off the back of this product launch, NewsCred will be changing its name to Welcome, with the full rebrand to be complete in Q1 of 2021.

Welcome, a NewsCred brand, delivers a suite of functionality, including: global calendars and shared briefs for strategic planning; capacity planning and time tracking to maximize resources; content editors and intelligent workflows to accelerate campaigns and content creation; native publishing and digital asset management to govern distribution and reuse; as well as content and campaign performance analytics for real-time measurement. All of these modules are underpinned by an API and integration marketplace consisting of hundreds of no-code connectors — a framework designed to offer strategic integrations for every phase of the marketing process. Welcome refers to this complete technology set as its Marketing Orchestration Platform.

https://welcomesoftware.com

Altova updates MissionKit, includes XBRL Taxonomy Manager

October 14, 2020 /

Altova announced the release of Version 2021 of its MissionKit desktop developer tools and server software. This new version includes numerous new features and improvements, including a new XBRL Taxonomy Manager that provides easy, centralized taxonomy installation and management across all XBRL-enabled products; data mapping for SWIFT messages; improvements for editing in JSON Grid View; attaching files to PDF during report generation; and more. In version 2021 Altova MapForce now also supports mapping SWIFT data to or from any other MapForce-supported format, including databases, XML, JSON, other EDI formats.

Some additional new features:

  • JSON Grid View was introduced in XMLSpy last year, and in this latest release has undergone some significant updates and enhancements. Some of the improvements for editing in JSON Grid View in XMLSpy include new entry helpers, additional copy/paste options, mouse-over tool tips, easy options for working with very large files, and more.
  • While MapForce has long supported conversion of EDI messages to XML by graphically mapping EDI fields to a target XML Schema, Version 2021 takes this capability further. In response to numerous customer requests, one-click conversion of EDI to XML in MapForce without the need for loading a target XSD or mapping fields is now a reality.
  • Customers often request the ability to attach files to a PDF during report generation in StyleVision. Examples include high-resolution images, source files, other document formats such as .docx, and so on. StyleVision 2021 now makes this possible.

https://www.altova.com/whatsnew

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

Bridgeline announces release of Celebros Studio 9.0

October 13, 2020 /

Bridgeline Digital, Inc., a provider of cloud-based digital experience software, announced the release of Celebros Studio 9.0. The upgrade includes a newly designed Studio, and new features to drive increased revenue for eCommerce websites. The improved look-and-feel makes managing eCommerce website search and merchandising more efficiently. In addition, there are new features such as the ability to filter and export lists from Campaigns, Queries, and Merchandising in addition to enhancements to the Instant Search and Auto Complete capabilities. Improvements to the Celebros Instant Search feature improves the customer experience by automatically updating search results as a customer types their query – allowing them to narrow their selection and find products of interest quicker. New updates to the Auto Complete make it more dynamic – visually suggesting up to nine related product thumbnails which automatically update as users hovers over top queries. The new Celebros Studio 9.0 upgrade includes:

  • User experience overhaul
  • New list views with slide-out detail panels
  • Merchandising list vs. thumbnail view
  • Updated pop-up modals with user-friendly validation
  • Ability to filter campaign lists, query lists, and merchandising lists
  • Ability to export campaign lists, query lists, and merchandising lists
  • Catalog user interface redesign

https://www.bridgeline.com/products/search/celebros-search-free-trial

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

Adobe announces AI customer experience capabilities

October 12, 2020 /

Adobe announced new capabilities to their Intelligent Services with AI throughout organizations to improve customer experience, giving brands access to smarter workflows and real-time scalability.

Content and Commerce AI
Now in beta, Content and Commerce AI helps brands understand context around how the content is performing in market, by delivering insights and guidance on content features such as colors, or subjects. Brands can combine the power of Adobe Experience Manager with Content and Commerce AI to automatically extract keywords and tags from documents and content fragments, as well as label documents and images with custom AI models, a process that previously could take a long time and manual effort. For example, a retailer can automatically label and quantify the color composition of an image, and deliver visually similar product recommendations to customers based on intuitive product features such as shape, design and color, based on customer actions. The use of content intelligence can also be important for B2B businesses. Search based on color metadata or visual similarity can be used by franchisees to optimize their product selections from catalogs.

Customer AI in Real-Time CDP
Adobe’s Real-time CDP bridges marketing and IT, helping brands find meaning in different data sets, from CRM to online analytics to offline point of sale (POS). Available today, brands can leverage Customer AI within Adobe’s Real-time CDP to analyze historical and real-time data to dig deeper and understand the underlying reasons behind customer actions. Customer AI in Real-time CDP will help brands understand and predict customer propensity such as the likelihood to convert or churn along with the reasons behind their actions.

https://blog.adobe.com/en/2020/10/12/adobe-announces-ai-powered-customer-experience-capabilities.html

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news
« Older posts Newer posts »

Policies

Contact

twitter   rss   Mastadon   Bluesky   Medium

Contact • customerservice@gilbane.com

© 2025 Bluebill Advisors (except for contributed posts which are licensed under creative commons)

Banner photos: Fort Point Channel, Summer St bridge, and Northern Ave bridge, Boston

Bluebill Advisors Inc logo

© 2025 The Gilbane Advisor

Theme by Anders Noren — Up ↑