Curated for content, computing, and digital experience professionals
Technologies and strategies for authoring and editing, including word processors, structured editors, web and page layout and formatting, content conversion and migration, multichannel content, structured and unstructured data integration, and metadata creation.
Multilingualism is the act of using polyglotism, or using multiple languages, either by an individual speaker or by a community of speakers. Multilingual speakers outnumber monolingual speakers in the world’s population. Multilingualism is becoming a social phenomenon governed by the needs of globalization and cultural openness.
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A web style sheet is a form of separation of presentation and content for web design in which the markup of a webpage contains the page’s semantic content and structure, but does not define its visual layout (style). Instead, the style is defined in an external style sheet file using a style sheet language such as CSS or XSLT. This design approach is identified as a “separation” because it largely supersedes the antecedent methodology in which a page’s markup defined both style and structure.
Also see XSL-FO.
Style sheets predate web publishing and were used in proprietary electronic publishing publishing systems in the early 80s.
Language localization (from Latin locus and the English term locale, “a place where something happens or is set”) is the second phase of a larger process of product translation and cultural adaptation (for specific countries, regions or groups) to account for differences in distinct markets, a process known as internationalization and localization.
Cascading Style Sheets (CSS) is a style sheet language used for describing the presentation semantics (the look and formatting) of a document written in a markup language. Its most common application is to style web pages written in HTML and XHTML, but the language can also be applied to any kind of XML document, including plain XML, SVG and XUL.
Also see XSL, XSLT, XSL-FO.
A web content management system (WCMS) is a software system that provides website authoring, collaboration, and administration tools designed to allow users with little knowledge of web programming languages or markup languages to create and manage website content. A robust WCMS provides the foundation for collaboration, offering users the ability to manage documents and output for multiple author editing and participation.
For an extensive collection of content management news and blog posts see:
https://gilbane.com/category/content-management-strategy/
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For all the promise of voice and chatbot applications, widespread adoption has been limited to fairly simple use cases, and even then getting the usability and appropriate scale right is a learning experience. This shouldn’t be surprising given the dependence on natural language processing. Nonetheless, the potential for well-designed voice and chatbot experiences is large. Erin Abler can help you understand why some organizations have been successful, and how you can get started with a business case.
Conversational voice and chatbot experiences are rapidly becoming the new norm in our houses, cars, and even some workplaces. Getting your news, weather, and driving directions is now as easy as asking for them aloud. But if you’re wondering what the business case is, you’re not alone. For many product owners, strategists, and marketers, it’s still hard to envision a viable way to get started. We work with clients every day who’ve taken on this exact challenge and found success. Through real-world examples, this presentation will show you how to identify and pursue the right opportunity for your next conversational design project. We’ll cover why people choose conversational interactions over other digital experiences, how to uncover legitimate use cases for your business, and how to avoid common stumbling blocks in the design and development process. You’ll walk away knowing how to identify a compelling conversational experience for your brand, and be ready to navigate the challenges and opportunities of working with emerging conversational interfaces.
Tuesday, April 30: 4:15 p.m. – 5:00 p.m.
Erin Abler
Principal Conversational Designer
Mobiquity
Gilbane Conferences have been providing content, computing, and digital experience professionals with trusted content since 2002.
Personalization is hard, and not getting it right isn’t an option — we’ve all experienced what that can look like. Colin Eagan provides a road map — what an “experience designer” needs to do throughout the process from technology selection through to iterative improvement.
It’s now estimated that some 45% of organizations have attempted to personalize their own homepage in some way — but fewer than a third think it’s actually “working.” If that scares you, you’re not alone: As personalization technology races from niche to mainstream, the design community is racing to catch up. It’s time for a UX intervention. This highly practical talk focuses on the role of experience designer in influencing user-centered personalization design, including technology selection, user data models, and, of course, wireframes. Specifically, it covers what the well-versed designer should know about the latest personalization technology; what to do when you get a request to “do personalization” (either at your organization or your clients’); how to fit personalized user content into a larger information design system; how to use your role in UX to influence technical product selection; grow to translate actual user needs into a real-time user data model (“living personas”); wireframe-level guidelines for introducing personalized components in web and email; and creating a measurement framework based on “quick-wins” and iterative improvement.
Monday, April 29: 2:15 p.m. – 3:00 p.m.
Colin Eagan
Principal, User Experience Design, ICF NEXT
Gilbane Conferences have been providing content, computing, and digital experience professionals with trusted content since 2002.
The new “Gutenberg” editor for WordPress is ambitious and controversial. Gutenberg adds layout tools in the form of blocks, which has many advantages, but can also be seem a burden. A classic problem for authoring tools is the inherent tension between layout designers and authors for control and flexibility in content creation. In general, there is no perfect balance, but Gutenberg is something to check out, and at least keep an eye on.
Speaker Andrew Roberts is uniquely qualified to explain the relationship between the WordPress classic editor and Gutenberg. Both depend on code from the TinyMCE text editor, and Tiny has worked with Automattic on Gutenberg. Join him on Monday, April 29: 3:15 p.m. – 4:00 p.m.
“Gutenberg” is the controversial new block-based editing experience introduced in WordPress 5.0. Find out what this means for the future of editing in the world’s most popular content management system, as well as how this may impact other CMSs.
Andrew Roberts,
CEO, Tiny
Gilbane Conferences have been providing content, computing, and digital experience professionals with trusted content since 2002.
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