The Gilbane Advisor

Curated for content, computing, and digital experience professionals

Category: Content management & strategy (Page 66 of 468)

This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.

Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.

Content strategy topics include information architecture, content and information models, content globalization, and localization.

For some historical perspective see:

https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/

Kentico Kontent unveils major product updates

October 21, 2020 /

Companies are moving online and shifting to remote work and teams are required to communicate and collaborate on content virtually. To help ensure smooth and speedy content production, Kentico has introduced several product improvements to its Kentico Kontent headless CMS, including a web-specific add-on called Web Spotlight and a new Collections feature that helps large companies organize and unify their content. In addition, Kontent has announced their new, free virtual event, Kontent Horizons, that will take place on November 17-19 and is inviting those who want to learn more about headless content management or share their experience with others.

Another improvement released in September, Collections, enables enterprises to manage all their content in a single repository, freeing it to be shared across departments, teams, websites, and channels without losing control. Moving all content into a single repository maximizes consistency while catering specific messages for regional markets and business divisions. Moreover, since every piece of content is assigned to a collection, customers can easily create an internal structure for their projects.

In addition, Kontent has announced their new, free virtual event, Kontent Horizons, that will take place on November 17-19 and is inviting those who want to learn more about headless content management or share their experience with others.

https://www.kentico.com/articles/kontent-unveils-major-product-updates-at-horizons

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

Acquia announces major updates to Digital Experience Platform

October 20, 2020 /

Acquia announced major updates to the Acquia Open Digital Experience Platform (DXP) at Acquia Engage. The Acquia Open DXP includes Acquia Marketing Cloud and Acquia Drupal Cloud, a unified solution for multi-experience customer journeys. New enhancements allow developers to create digital experiences faster and help marketers make smarter, data-driven decisions across campaigns.

For developers, the latest enhancements to Drupal Cloud focus on decreasing the time to build, design, and run sites and applications. The new Acquia Migrate Accelerate tool reduces the effort tied to a transition from Drupal 7 to Drupal 9. Currently in beta, the tool reduces time to value for Drupal 9 by providing a user-friendly interface to streamline analysis and planning, DevOps, data imports, and content auditing for migrations. Once organizations are migrated, the new Acquia Cloud IDE makes it faster to build Drupal sites and applications, with one-click access to a cloud-hosted development and testing environment. Acquia Cloud IDE integrates with existing Acquia command-line and automated build tools for Drupal.

Acquia CMS, currently in beta, provides a trusted, secure and turnkey distribution of Drupal 9, reduces time from months to days for implementations, and eliminates up to 80% of setup and update costs. Also in the Drupal Cloud family, Site Studio helps marketers reduce their time-to-publish with drag-and-drop experience creation and visual assembly of content, layout, and designs.

Major updates to Acquia Marketing Cloud give marketers the data and analytics they need to drive smarter decisions. New, real-time 360-degree profiles, identity resolution, and unified segment capabilities within the Acquia Customer Data Platform (CDP) help marketers gain holistic insights into their customers.

Finally, new predictive delivery and custom likelihood models for Acquia CDP help marketers with machine learning capabilities with no need for specialized training or expertise, and enable them to fine-tune and customize predictive models to identify the next-best actions and experiences. Acquia’s machine learning models help identify optimal times for campaigns, best channels for delivery, and more.

https://www.acquia.com

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

Alida announces Alida CXM and Alida Analytics

October 20, 2020 /

Alida (formerly Vision Critical) launched two new Alida products, enhancing existing core products and introduced their new Technology Industry solution. All these products are aimed at helping organizations uncover customer truths that can be put into action to improve the customer experience. New products include the release of Alida CXM (Customer Experience Management) and Alida Analytics, both previously announced on October 6, 2020. Alida Sparq is the flagship product within the Alida CXM and insights platform. Today’s release delivers several enhancements and innovations to ensure Alida clients can more efficiently understand how customers’ preferences, motivations and sentiments evolve over time, including:

  • Calendar integration through Calendy that allows advocates to book interviews, product and concept walk-throughs, digital customer advisory board meetings and more
  • Sample management to help administrators select the right members at the right time
  • Mobile push notifications to create rules and set real-time alerts
  • Text analytics improvements to allow multiple responses to the same individual activity
  • Sensitive data redaction for users without sensitive data permissions, and more

Alida’s new Technology Industry solution is the second industry-specific package Alida will introduce in the coming months to help clients derive value from their CXM investments. The Technology Industry solution helps clients to inject customer insights and feedback continuously throughout the product life-cycle: from product development to product launch and beyond. The solution includes technology-specific customer experience templates, defined steps and narratives, and best practices to ensure collection of the right feedback to maximize actionable insights.

Today’s release also includes enhancements to Alida Touchpoint and Alida Surveys.

https://www.alida.com

Wrike announces new integrations with Adobe for collaboration

October 20, 2020 /

Wrike announced new integrations with Adobe of their collaborative work management platform at Adobe MAX to allow creative and marketing teams to speed up creative production without leaving their preferred tools. The first integration is a Wrike plugin for Adobe XD, which allows designers to connect to Wrike functionality without leaving XD. The second integration connects the power of Wrike with Adobe Experience Manager, so teams can push and pull digital assets between the two platforms. Adobe has been investing in in-app extensibility with its Unified Extensibility Platform (UXP) to give creative teams faster and easier access to third-party plugins that extend Adobe Creative Cloud apps, like Adobe XD. Adobe Experience Manager Assets is a digital asset management (DAM) application that allows for the storage, management, and distribution of digital assets, along with the ability to build, maintain, and publish websites. This integration with Adobe Experience Manager enhances asset workflows in the following ways:

  • Pull assets from Adobe Experience Manager into a Wrike task
  • Push assets from Wrike to Adobe Experience Manager with metadata
  • Proof Adobe Experience Manager assets in Wrike, including reviewing/commenting on assets and requesting approvals in Wrike
  • Quick search for Adobe Experience Manager assets by using Wrike custom fields
  • View metadata for Adobe Experience Manager assets attached to Wrike
  • Use Adobe Experience Manager assets in Wrike’s Extension for Adobe Creative Cloud

https://learn.wrike.com/adobe-app-integrations/

Cloudinary and Contentful partner

October 20, 2020 /

Cloudinary announced its partnership with headless content management systems (CMS) provider Contentful. The new partnership offers Contentful users access to Cloudinary’s media experience solutions, including its headless digital asset management (DAM) within Contentful’s CMS, allowing Contentful users to more easily upload, optimize and deliver engaging visual-first experiences at scale. With Cloudinary’s AI-based media experience solutions, Contentful customers automatically benefit from media performance. By leveraging APIs for media management tasks, marketers and developers benefit from an integrated headless tech stack for optimization and automation. Rich media stakeholders can:

  • Benefit from bi-directional access to media assets in Contentful via Cloudinary’s media library, offering the ability to more easily browse, manage, and optimize assets including images, videos, 3D objects and GIFs
  • Automatically optimize assets according to the end-user device for optimal display and ensure every image and video is automatically adjusted for best format and quality
  • Utilize Cloudinary’s innovative AI capabilities for auto-tagging images and videos, all within the media workflow to ensure image and video assets are identified, managed and optimized, all within Contentful.

Contentful users can take advantage of Cloudinary’s media experience capabilities today.

https://cloudinary.com, https://www.contentful.com

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

Third Light launches collaborative digital asset management solution for creative teams

October 19, 2020 /

Digital asset management software company, Third Light, has released a significant update to its digital asset management (DAM) software, Chorus, to deliver a complete collaborative DAM solution for creative teams. The update includes features designed to connect teams working remotely and facilitate collaborative project cooperation. With this update, Chorus now provides a suite of features that, used together, connect team members and drive creative projects-in-progress. File management tasks related to the DAM are connected to users’ desktop computers, freeing time and allowing teams to create and deliver their core roles. In this Chorus update, Third Light incorporates three key new features:

  • The Project Sync app, which synchronizes files between the media library and users’ desktops, allowing them to be used seamlessly with Adobe design and production software, without using plugins
  • File-by-file comments and reactions that allow teams to collaborate within the system, give feedback, post quick reactions via emoji and tag in other users, right next to the work itself.
  • Detailed activity reports that provide business intelligence to project owners and IT teams.

https://www.thirdlight.com

Translations.com announces GlobalLink Connect compatibility with Adobe Experience Manager

October 15, 2020 /

Translations.com announced that its GlobalLink Connect product is now fully compatible with cloud-native Adobe Experience Manager (AEM) as a Cloud Service. Translations.com’s first GlobalLink Connect for AEM launched in 2009, and the new integration for AEM as a Cloud Service allows users to take advantage of GlobalLink’s translation workflow management and create new translation requests within the familiar interface of the Adobe application.

GlobalLink Connect is built to communicate with AEM as a Cloud Service and provides an all-in-one solution to initiate, automate, control, track, and complete all facets of the translation process. The combination of Adobe and the extended localization workflow capabilities of GlobalLink provides users with a comprehensive tool for managing global enterprise content. GlobalLink Connect and AEM as a Cloud Service provides:

  • Easy Implementation – Update or move to Adobe’s AEM cloud offering with no interruptions while retaining all functionality.
  • Single-Platform Translation – Access scheduled or on-demand translation services via the AEM UI.
  • Visibility – Get a dashboard view of translation spend and other KPIs with on-demand analytics.
  • Resource and Workflow Flexibility – Make linguist, vendor, and workflow decisions through the same interface and easily incorporate machine translation, human translation, or both.
  • ROI – Reduce IT involvement, soft costs, and project management overhead.

https://www.translations.com

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news

Liferay releases Liferay DXP 7.3

October 15, 2020 /

Liferay announced the release of Liferay DXP 7.3. Liferay digital experience platform supports the need for organizations to digitize their operations and quickly create engaging digital experiences for customers, dealers, partners, and employees. Release highlights include:

  • Content Performance Analytics: Liferay DXP 7.3 allows content creators to view metrics on how many visitors read through the entirety of their content directly in-line with the relevant page or asset. Content authors also have access to more traditional metrics such as total views, search engine traffic volume, and keyword reports. In addition, Liferay DXP 7.3 provides a new Content Dashboard allowing content creators and administrators to view a graphical representation of the assets they have based on specified characteristics such as category, tag, asset subtype, etc.
  • Streamlined Content Creation: Liferay DXP 7.3 introduces the Master Pages tool to deliver visual consistency and help ensure branding guidelines are respected across all pages in a site. Subject to administrator permission, business users are now able to create Master Pages to specify common elements, such as headers, footers, and company logos across pages. Master Pages can be created using drag-and-drop widgets and components with changes automatically applied across all specified pages.
  • Application Builder: Liferay DXP 7.3 delivers a new low-code capability to build business applications backed by Liferay’s Data Engine. Applications can be deployed in standalone fashion or added to pages as a widget or through the product menu.
  • API Explorer: With the release of Liferay DXP 7.3, developers have access to the new API Explorer application, allowing them to easily monitor available APIs and API documentation. API Explorer also allows developers to run queries to test their applications during development and explore all available REST applications and endpoints. In addition, API Explorer comes with a GraphQL client.
  • Application Security and Multi-Factor Authentication: Site administrators can activate multi-factor authentication, requiring users to complete additional checks to verify their identity beyond login name and password. Developers can also create additional custom authentication factors using a provided API. Once built, custom authentication factors appear in the authentication configuration list for deployment by site administrators.

Liferay DXP 7.3 is immediately available.

https://www.liferay.com/products/dxp

Information Model
Gilbane Advisor 6-9-21 — stacks & aggregation, JavaScript for data, news
« Older posts Newer posts »

Policies

Contact

twitterrssMastadonBluesky

Contact • customerservice@gilbane.com

© 2024 Bluebill Advisors (except for contributed posts which are licensed under creative commons)

Banner photos: Fort Point Channel, Summer St bridge, and Northern Ave bridge, Boston

Bluebill Advisors Inc logo

© 2024 The Gilbane Advisor

Theme by Anders Noren — Up ↑