Curated for content, computing, and digital experience professionals

Category: Content creation and design (Page 2 of 64)

Technologies and strategies for authoring and editing, including word processors, structured editors, web and page layout and formatting, content conversion and migration, multichannel content, structured and unstructured  data integration, and metadata creation. 

Brightcove partners with Acquia

Brightcove, a streaming technology company, is sharing enhancements to its platform through strategic partnerships to enhance the video content creation, distribution and monetization, and to help customers build more cohesive, easy-to-deploy martech stacks.

The relationship with Acquia is part of a broader initiative to co-sell and co-market integrated solutions that drive mutual customer success. For example, Brightcove has been able to grow its enterprise customer base across industries, including financial services, healthcare, travel and tourism, and technology, as well as media companies. With Brightcove’s capabilities integrated within Acquia’s DAM (digital asset management) and the Drupal CMS, system integrators and agency partners have a video solution to add to these digital experience platform (DXP) practices, especially for clients who leverage video as a critical part of their digital strategy. 

Brightcove’s integration with Acquia DAM centralizes the storage and management of images, videos and documents, improving content deployment speeds. Brightcove’s APIs further extend the reach of Acquia’s capabilities, including the Brightcove Video Connect for Drupal. Customers can manage Brightcove video and players in their Drupal site from a single interface. Together, Brightcove and Acquia allow for a broader distribution of interactive video experiences that increase viewer engagement, and optimize marketing outcomes.

https://www.brightcove.com/en/company/press/brightcove-partners-with-acquia-to-benefit-customers

Grammarly to acquire Coda

Grammarly, an AI assistant, announced its intent to acquire productivity platform Coda. Coda’s CEO and Co-Founder Shishir Mehrotra will become the CEO of Grammarly. The addition of Coda’s AI tools and surfaces aims to transform Grammarly into an AI productivity platform for apps and agents where customers can unlock access to company knowledge, generative AI chat, a productivity suite, and capable, trusted AI agents to work smarter and faster.

With this acquisition, Grammarly is increasingly focused on the future of how AI agents can, not only improve applications, but also benefit the entire enterprise with increased productivity. Grammarly understands the infrastructure needed to deploy it at scale and the value of integration across applications. Grammarly’s AI agents, include authorship, plagiarism detection, and proofreading.

Coda has spent the past few years perfecting Coda Docs, a flexible productivity suite. Most recently, they’ve introduced Coda Brain, which unlocks company knowledge across enterprise applications.

Grammarly and Coda products will continue to work the way customers know. Grammarly is focused on making its AI assistant smarter and more contextually aware with company knowledge from Coda Brain, enabling permission-aware connections with other systems and applications, from email and documents to CRM and project trackers.

https://coda.io/blog/about-coda/grammarly-acquires-codahttps://www.grammarly.com/blog/company/grammarly-acquires-coda

RWS releases Tridion Sites 10.1

RWS, a provider of technology-enabled language, content and intellectual property solutions, announced the availability of Tridion Sites 10.1. The latest version of RWS’s web content management platform includes several new features that enable more granular control and management of global content, multilingual marketing campaigns and digital experiences. New features include:

  • Sophisticated localized brand control: Enhanced BluePrinting capability enables more precise control over localized content. Marketers can rapidly and centrally create and update global digital experiences while delegating control over local campaigns to in-country teams.
  • Improved localization with new Context Views for translators: Allows internal and external translation teams to better understand the context of their translations by directly viewing the web page they are translating and follow localization guidance from the web team.
  • More connectors and partners: As a composable Digital Experience Platform (DXP), Tridion Sites offers access to more connectors and partners, helping organizations build feature rich digital customer experiences while leveraging the latest innovations in AI, generative AI, digital asset management, governance and compliance.

New integrations and partnerships include TravelLaunch Pro from Lux Interactive; AAAnow .ai for website quality, compliance and accessibility; and ai12z, for AI-powered digital assistants.

https://www.rws.com/about/news/2024/rws-launches-latest-version-tridion-sites

Brightcove launches Marketing Studio for Sales

Brightcove launched Brightcove Marketing Studio for Sales, for global sales teams to easily create and deploy personalized video content. The video engagement platform gives companies control over brand and quality standards while providing unified measurement and insights across content and touch-points. Sales teams can create personalized video experiences for prospects and customers without needing video production expertise. 

  • Centralized brand management: Create and control centrally managed video templates with embedded brand guidelines and streamlined approval processes.
  • Integration: Aligns with existing martech stacks, workflows, and processes, for rapid adoption by sales teams.
  • Scalable video personalization: Publish videos on branded landing pages and social platforms, and with Brightcove’s AI Universal Translator (expected availability January 2025) sales can engage global audiences in over 130 languages.
  • User-friendly video creation: The platform’s user-friendly tools allow sales teams to record new content, swap footage, add voiceovers, include music and graphics, and implement interactive elements.
  • Enhanced engagement and analytics: Built-in video analytics deliver insights into prospect engagement, completion rates, and impressions.

Brightcove Launches Marketing Studio For Sales, Putting Video In The Hands Of Global Sales Teams To Drive Engagement And Accelerate Business Results

Elastic announces AI ecosystem to accelerate GenAI application development

Elastic a Search AI Company, announced its AI ecosystem to help enterprise developers accelerate building and deploying their Retrieval Augmented Generation (RAG) applications. The Elastic AI Ecosystem provides developers with a curated, comprehensive set of AI technologies and tools integrated with the Elasticsearch vector database, designed to speed time-to-market, ROI delivery, and innovation.

The Elastic AI Ecosystem offers developers pre-built Elasticsearch vector database integrations from a trusted network of AI companies to deliver seamless access to the critical components of GenAI applications across AI models, cloud infrastructure, MLOps frameworks, data prep and ingestion platforms, and AI security & operations. These integrations help developers:

  • Deliver more relevant experiences through RAG
  • Prepare and ingest data from multiple sources
  • Experiment with and evaluate AI models
  • Leverage GenAI development frameworks
  • Observe and securely deploy AI applications

The Elastic AI Ecosystem includes integrations with Alibaba Cloud, Amazon Web Services (AWS), Anthropic’s Claude, Cohere, Confluent, Dataiku, DataRobot, Galileo, Google Cloud, Hugging Face, LangChain, LlamaIndex, Microsoft, Mistral AI, NVIDIA, OpenAI, Protect AI, RedHat, Vectorize, and Unstructured.

https://ir.elastic.co/news/news-details/2024/Elastic-Announces-AI-Ecosystem-to-Accelerate-GenAI-Application-Development/default.aspx

Box announces Box AI Studio

Box, Inc., an Intelligent Content Management (ICM) platform, announced a new set of AI-powered enhancements to advance how organizations manage content. Box AI, initially an AI assistant that could answer questions or generate content, has evolved into Box AI Studio, a platform enabling enterprises to apply AI to complex use cases.

Box customers can now choose from a variety of models offered by our AI model partners and customize their agent prompts with specific instructions — like how to respond to a particular question in a way that reflects the business’s context and the brand tone. These personalized agents can then be used to help perform tasks and get insights in a precise and standardized way, enabling organizations to leverage them for specific workflows and deliver the relevant and accurate results.

Box also announced Box Apps, available in Beta today, a no-code solution that makes it easier to create intelligent applications that manage content-centric business processes throughout the enterprise, and Enterprise Advanced, a new plan that combines the full power of the Box Intelligent Content Management platform into a single offering.

Box AI Studio and Enterprise Advanced will roll out in January 2025.

https://blog.box.com/intelligent-content-management-innovations-boxworks-2024

Coveo partners with Shopify

Coveo, an enterprise AI platform that brings AI Search and generative AI to every point–of-experience, announced they have partnered with Shopify to bring its commerce AI capabilities to Shopify enterprise customers.

Coveo will give Shopify enterprise merchants the ability to manage AI models and strategies for search relevance and semantic precision, personalization, recommendations and generative shopper experiences, enabling AI-powered product discovery and dynamic session optimization to drive higher conversion, revenue and margins within large scale and complex B2B, B2C and D2C businesses. Shopify merchants will have access to:

  • Search: Query suggestions, personalized 1:1 results, partial part # match, cross-reference lookups, powered by AI and semantics.
  • Personalization: with real-time individualized AI-powered search results creating a relevant experience for known or anonymous visitors.
  • Recommendations: Product and content recommendations augmented in-session based on real-time shopper behavior and intent cues.
  • Indexing: Unified indexing enables product discovery, regardless of catalog complexity.
  • Generative Experiences: Guided advisory experiences educating customers on products and putting retailers’ content to work in the discovery journey.
  • AI and ML Models: Deliver solutions for your shopper journey; from query suggestions to personalized and business-aware ranking.
  • Merchandising and insights: Controls to schedule campaigns, drive experimentation and apply business rules on top of AI.

https://www.coveo.com/en/integrations/shopify-search

Salesforce launches Agentforce

Salesforce, a CRM (customer relationship management) provider, announced the general availability of Agentforce, a new layer on the Salesforce Platform that enables companies to build and deploy AI agents that can autonomously take action across business functions. Agentforce uses reasoning abilities to make decisions and take action, like resolving customer cases, qualifying sales leads, and optimizing marketing campaigns. Agentforce doesn’t depend on human engagement to get work done; these agents can be triggered by changes in data, business rules, pre-built automations, or signals via API calls from other systems.

Agentforce includes out-of-the-box agents that are easy to customize and deploy with low-code or no-code tools and that work around the clock across any channel. Users can customize pre-built agents to serve any industry and use case, like retail with order management topics, or financial services with billing and payment support topics.

With Agentforce, there’s no need to DIY (do it yourself) your AI. Customers can instantly turn their existing Flows, prompt templates, Apex, and APIs into agent actions, connecting to enterprise data, security models, and automations‌ with tools like Data Cloud, Slack, and MuleSoft. Salesforce admins and developers can use natural language to create instructions for agents.

https://www.salesforce.com/news/press-releases/2024/10/29/agentforce-general-availability-announcement/

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