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Category: Content creation and design (Page 1 of 63)

Technologies and strategies for authoring and editing, including word processors, structured editors, web and page layout and formatting, content conversion and migration, multichannel content, structured and unstructured  data integration, and metadata creation. 

Brightcove launches Marketing Studio for Sales

November 14, 2024 /

Brightcove launched Brightcove Marketing Studio for Sales, for global sales teams to easily create and deploy personalized video content. The video engagement platform gives companies control over brand and quality standards while providing unified measurement and insights across content and touch-points. Sales teams can create personalized video experiences for prospects and customers without needing video production expertise. 

  • Centralized brand management: Create and control centrally managed video templates with embedded brand guidelines and streamlined approval processes.
  • Integration: Aligns with existing martech stacks, workflows, and processes, for rapid adoption by sales teams.
  • Scalable video personalization: Publish videos on branded landing pages and social platforms, and with Brightcove’s AI Universal Translator (expected availability January 2025) sales can engage global audiences in over 130 languages.
  • User-friendly video creation: The platform’s user-friendly tools allow sales teams to record new content, swap footage, add voiceovers, include music and graphics, and implement interactive elements.
  • Enhanced engagement and analytics: Built-in video analytics deliver insights into prospect engagement, completion rates, and impressions.

Brightcove Launches Marketing Studio For Sales, Putting Video In The Hands Of Global Sales Teams To Drive Engagement And Accelerate Business Results

Elastic announces AI ecosystem to accelerate GenAI application development

November 14, 2024 /

Elastic a Search AI Company, announced its AI ecosystem to help enterprise developers accelerate building and deploying their Retrieval Augmented Generation (RAG) applications. The Elastic AI Ecosystem provides developers with a curated, comprehensive set of AI technologies and tools integrated with the Elasticsearch vector database, designed to speed time-to-market, ROI delivery, and innovation.

The Elastic AI Ecosystem offers developers pre-built Elasticsearch vector database integrations from a trusted network of AI companies to deliver seamless access to the critical components of GenAI applications across AI models, cloud infrastructure, MLOps frameworks, data prep and ingestion platforms, and AI security & operations. These integrations help developers:

  • Deliver more relevant experiences through RAG
  • Prepare and ingest data from multiple sources
  • Experiment with and evaluate AI models
  • Leverage GenAI development frameworks
  • Observe and securely deploy AI applications

The Elastic AI Ecosystem includes integrations with Alibaba Cloud, Amazon Web Services (AWS), Anthropic’s Claude, Cohere, Confluent, Dataiku, DataRobot, Galileo, Google Cloud, Hugging Face, LangChain, LlamaIndex, Microsoft, Mistral AI, NVIDIA, OpenAI, Protect AI, RedHat, Vectorize, and Unstructured.

https://ir.elastic.co/news/news-details/2024/Elastic-Announces-AI-Ecosystem-to-Accelerate-GenAI-Application-Development/default.aspx

Box announces Box AI Studio

November 12, 2024 /

Box, Inc., an Intelligent Content Management (ICM) platform, announced a new set of AI-powered enhancements to advance how organizations manage content. Box AI, initially an AI assistant that could answer questions or generate content, has evolved into Box AI Studio, a platform enabling enterprises to apply AI to complex use cases.

Box customers can now choose from a variety of models offered by our AI model partners and customize their agent prompts with specific instructions — like how to respond to a particular question in a way that reflects the business’s context and the brand tone. These personalized agents can then be used to help perform tasks and get insights in a precise and standardized way, enabling organizations to leverage them for specific workflows and deliver the relevant and accurate results.

Box also announced Box Apps, available in Beta today, a no-code solution that makes it easier to create intelligent applications that manage content-centric business processes throughout the enterprise, and Enterprise Advanced, a new plan that combines the full power of the Box Intelligent Content Management platform into a single offering.

Box AI Studio and Enterprise Advanced will roll out in January 2025.

https://blog.box.com/intelligent-content-management-innovations-boxworks-2024

Coveo partners with Shopify

October 31, 2024 /

Coveo, an enterprise AI platform that brings AI Search and generative AI to every point–of-experience, announced they have partnered with Shopify to bring its commerce AI capabilities to Shopify enterprise customers.

Coveo will give Shopify enterprise merchants the ability to manage AI models and strategies for search relevance and semantic precision, personalization, recommendations and generative shopper experiences, enabling AI-powered product discovery and dynamic session optimization to drive higher conversion, revenue and margins within large scale and complex B2B, B2C and D2C businesses. Shopify merchants will have access to:

  • Search: Query suggestions, personalized 1:1 results, partial part # match, cross-reference lookups, powered by AI and semantics.
  • Personalization: with real-time individualized AI-powered search results creating a relevant experience for known or anonymous visitors.
  • Recommendations: Product and content recommendations augmented in-session based on real-time shopper behavior and intent cues.
  • Indexing: Unified indexing enables product discovery, regardless of catalog complexity.
  • Generative Experiences: Guided advisory experiences educating customers on products and putting retailers’ content to work in the discovery journey.
  • AI and ML Models: Deliver solutions for your shopper journey; from query suggestions to personalized and business-aware ranking.
  • Merchandising and insights: Controls to schedule campaigns, drive experimentation and apply business rules on top of AI.

https://www.coveo.com/en/integrations/shopify-search

Salesforce launches Agentforce

October 29, 2024 /

Salesforce, a CRM (customer relationship management) provider, announced the general availability of Agentforce, a new layer on the Salesforce Platform that enables companies to build and deploy AI agents that can autonomously take action across business functions. Agentforce uses reasoning abilities to make decisions and take action, like resolving customer cases, qualifying sales leads, and optimizing marketing campaigns. Agentforce doesn’t depend on human engagement to get work done; these agents can be triggered by changes in data, business rules, pre-built automations, or signals via API calls from other systems.

Agentforce includes out-of-the-box agents that are easy to customize and deploy with low-code or no-code tools and that work around the clock across any channel. Users can customize pre-built agents to serve any industry and use case, like retail with order management topics, or financial services with billing and payment support topics.

With Agentforce, there’s no need to DIY (do it yourself) your AI. Customers can instantly turn their existing Flows, prompt templates, Apex, and APIs into agent actions, connecting to enterprise data, security models, and automations‌ with tools like Data Cloud, Slack, and MuleSoft. Salesforce admins and developers can use natural language to create instructions for agents.

https://www.salesforce.com/news/press-releases/2024/10/29/agentforce-general-availability-announcement/

Acquia adds new AI capabilities for digital asset management

October 23, 2024 /

Acquia, a provider of digital experience software, announced AI enhancements to the company’s digital asset management solution, Acquia DAM, to help creatives and marketers to increase productivity and extract more value from their digital content.

Acquia Video Creator, by Moovly, is now available as an add-on module to Acquia DAM and PIM (product information management) solutions. Acquia Video Creator allows users to produce professional-quality, brand-compliant videos with a drag-and-drop interface, existing assets from their digital asset library, customizable templates, and a library of graphics, animations, and video clips. Start entirely new projects, edit existing videos, and use AI features to generate scripts, voiceover, subtitles, transcripts, and translations. Acquia Video Creator also offers collaboration tools.

Acquia also expanded the AI features available within Acquia DAM to make it easier to manage, find, and share video and image assets. AI Video Transcription enables users to add an AI-generated video transcript that is stored on the video’s asset digest page. Transcripts are time-stamped and available via searches within the DAM. Automated Color Filtering removes human error that can arise in manual tagging by using AI to analyze the color profile of an image and provide filtering and search of specific HEX values.

https://www.acquia.com/products/acquia-dam

Perplexity introduces Internal Knowledge Search and Spaces

October 17, 2024 /

From industry professionals to hobbyists, people use Perplexity in ways we never imagined, but we want to give users even more flexibility and control over the types of sources they prompt, which is why we’re excited to introduce Internal Knowledge Search and Spaces.

While file upload has been part of Perplexity for some time, one of our most requested features has been the ability to search internal files alongside the web. With Perplexity Pro and Enterprise Pro, you can now search across both public web content and your own internal knowledge bases. Seamlessly access and synthesize the best information from all sources to get the answers you need, faster.

We’ve also reinvented how teams research and organize information with Perplexity Spaces — AI-powered collaboration hubs that can be customized to your specific use case. You can invite collaborators, connect internal files, and customize the AI assistant by choosing your preferred AI model and setting instructions for how it should respond.

Spaces gives you access controls over who can access your research and files. For Enterprise Pro customers files and searches are excluded from AI training by default. Pro users can choose to opt out of AI training in their settings.

https://www.perplexity.ai/enterprise

Movable Ink adds Da Vinci to Adobe Experience Cloud integrations

October 1, 2024 /

Movable Ink announced the integration of Movable Ink Da Vinci and Adobe Journey Optimizer. This adds to existing Movable Ink built integrations into Adobe Experience Cloud applications, including Adobe Target, Adobe Commerce, Adobe Real-Time CDP, and Adobe Campaign.

The new integration of Movable Ink Da Vinci, an AI-powered content personalization solution, and Adobe Journey Optimizer accelerates the creation of custom marketing content for high-volume campaigns. When orchestrating customer journeys in Adobe Journey Optimizer, joint customers can leverage their enterprise-specific data and campaign assets to inform the intelligent assembly and personalization of email templates and content variations unique to each subscriber. Customers can then bring those assets into Adobe Journey Optimizer to further personalize, optimize, and deploy their email marketing campaigns. This builds on existing integrations between Movable Ink Da Vinci and Adobe Campaign, which aims to maximize customer engagement for large-scale campaigns and reach dormant subscribers.

Movable Ink has also built existing integrations between Adobe and Movable Ink Studio – an open-time, in-the-moment content-generation solution. In Movable Ink Studio, brands can leverage insights from applications like Adobe Real-Time CDP, Commerce, and Target to generate personalized content for email and mobile messages.

https://movableink.com/adobe-and-movable-ink

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