For Immediate Release:
Focus Now on the East Coast for the 6th Annual Gilbane Boston Conference December 1-3, 2009
Gilbane Conference Boston 2009
SAN FRANCISCO & BOSTON - The Gilbane Group and Lighthouse Seminars today announced that last week’s Annual Gilbane San Francisco Conference once again brought together the industry’s largest collection of recognized experts to share experiences, practices, and research, and to debate the use and future of content technologies.
The Gilbane Conference takes place twice a year, in San Francisco in the Spring, and Boston in the Fall, providing attendees the latest information, solutions and expert advice on a wide range of new and proven content management, search, content globalization and social media technologies. This year's San Francisco theme was “Where Content Management Meets Social Media” and focused on: Web Business & Engagement; Managing Collaboration & Social Media; Enterprise Content Applications and Content Infrastructure Strategies. The conference looked at "best practices" in Web Content Management (WCM), Enterprise Search, Enterprise Social Software & Networking, Content Globalization, Enterprise Content Management, and Authoring & Publishing.
Media sponsors of the Gilbane San Francisco event included Business Wire, CMS Critic, CMSWire, EContent Magazine, Fierce Content Management, KMWorld and MultiLingual Magazine. The event’s Platinum sponsor was Microsoft, and Gold sponsors included Adobe, ATEX, COREMEDIA, Everyzing, SDL Tridion, and Sitecore. A full list of sponsors and exhibitors is listed at: http://gilbanesf.com/exhibitors_sponsors.html
See the Gilbane San Francisco Twitter stream.
The Gilbane Boston Conference (http://gilbaneboston.com/) is set to take place December 1-3, 2009 and will once again focus on these mission-critical content technologies that many organizations are grappling with and trying to understand how they will support operational efficiencies and the overall business. Note deadline for speaking proposals for Gilbane Boston is June 15th, 2009. See http://gilbane.com/speaker_guidelines.html for details.
“As organizations continue to work getting their heads around both their unique and shared content management needs, our conferences provide a terrific resource for attendees to learn what opportunities are available to help them create, manage, share, and deliver richer information more easily, sometimes cheaper, and often quicker,” said Frank Gilbane, Conference Chair. “Gilbane Boston will focus on helping attendees look beyond the mainstream content technologies they are familiar with to help open up new business opportunities, keep customers engaged, and improve internal communication and collaboration.”
For more information about exhibiting or sponsoring the Gilbane Conferences, visit: http://gilbaneboston.com/contact_us.html
About Gilbane Group, Inc.
Gilbane Group Inc. is an analyst and consulting firm that has been writing and consulting about the strategic use of information technologies since 1987. We have helped organizations of all sizes from a wide variety of industries and governments. We work with the entire community of stakeholders including investors, enterprise buyers of IT, technology suppliers, and other consultant and analyst firms. We have organized over 50 educational conferences in North America and Europe. Information about our widely-read newsletter, consulting & advisory services, reports, white papers, case studies and analyst blogs is available at: http://gilbane.com.
About Lighthouse Seminars
Lighthouse Seminars' events cover information technologies and “content technologies” in particular. These include content management of all types: web content management, digital asset management, document management, enterprise intranets & portals, enterprise search, collaboration, social software, web and multi-channel publishing, electronic forms, authoring, content and information integration, information architecture, and e-catalogs. http://lighthouseseminars.com
Contacts
Lighthouse Seminars, LLC
Jeffrey V. Arcuri, 508-759-8180
jeff@lighthouseseminars.com
Real-time tweets from the conference:
http://twitter.com/#search?q=gilbanesf
From Andrew Wilcox, President of the Content Management Professionals Association:
CM Pros will have a face to face meeting, Tuesday, June 2 at on the Terrace of the Ducca restaurant and bar, in the Westin Market Street Hotel. This will follow the CM Pros Spring Summit at 4pm. If you can’t make it to the Summit, this is an opportunity to meet up with your peers.
We'll be there. And the Gilbane San Francisco Conference keynotes and reception are open to all CM Pros in the same hotel the next day. See you there!
Keynote Presentations - June 3
Moderator: Frank Gilbane, CEO, Gilbane Group
Our opening keynotes are designed to provide all our attendees with a perspective that will help them think, perhaps more broadly, about the strategies and technologies they’ll see, learn about, and debate at the conference. Whichever conference track you follow, you will find the opening keynote presentations a relevant and thought-provoking way to get started. Each presentation will be followed by an interactive Q&A session moderated by Frank Gilbane. Join us and bring your questions!
K1a. Opening Keynote: Engaging Beyond the Enterprise
Speaker: Kumar Vora, Vice President & General Manager, Enterprise, Adobe
Wednesday, June 3, 8:30am
K1b. Opening Keynote: The Web Platform of the Future
Speaker: Tricia Bush, Group Product Manager, SharePoint, Microsoft
Wednesday, June 2, 9:15am
Managing content outside the four walls is as important as managing it within. There’s a large opportunity to leverage your investment in process and technologies into the .com environment, but it’s often difficult to bridge the chasm that exists among content owners, marketing, interactive agencies, and IT. Microsoft is finding that these worlds converge when a company outlines its Web platform strategy around one of three pillars: Reach, Revenue, or Retention.
K2. Keynote Analyst Panel
Wednesday, June 3, 11:00am
We invite industry analysts from many different firms to speak at all our events to make sure our conference attendees hear differing opinions from a wide variety of expert sources. A second, third, fourth or fifth opinion will ensure you don't make ill-informed decisions about critical content and information technologies or strategies. This session will be a lively, interactive debate guaranteed to be both informative and fun.
Panelists:
Jeremiah Owyang, Senior Analyst, Social Computing, Forrester
Hadley Reynolds, Research Director, Search & Digital Marketplace Technologies, IDC
Larry Hawes, Lead Analyst, Collaboration and Enterprise Social Software, Gilbane Group
Lisa Welchman, Founding Partner, WelchmanPierpoint
The keynotes are open to anyone visiting the technology showcase, but you should register in advance to avoid waiting in line on Wednesday morning.
All product labs take place at the conference venue, the Westin Market hotel in San Francisco. Product lab titles are linked to the schedule, and speakers are linked to their biographies, which include their blog links and twitter handles if they have them.
Product Lab Descriptions & Schedule
Wednesday
Product Lab A
12:45 - 1:30 Jahia
Web Content Integration Software : Jahia Enterprise Edition v6
Speaker:
Elie Auvray, Jahia
Product Lab B
1:30 - 2:30 Percussion
Autotrader.com Goes High Octane
Speakers:
Ben Turner, Associate Manager of Content Engineering, Autotrader.com
Joseph Wykes, President, Percussion Software
Product Lab C
2:40 - 3:50 AskMe
Learn how Procter & Gamble and Pratt & Whitney have enhanced collaboration with SharePoint and AskMe
In this session you will study how P&G and Pratt & Whitney have enhanced collaboration by leveraging SharePoint and the AskMe suite of products. We will learn how AskMe enables organizations to calculate a precise ROI by providing conduits to connect people and knowledge while measuring the business value from these transactions. Attendees will leave with a solid understanding of how collaboration tools have been implemented to enhance SharePoint and measure the ROI of the broad based deployment.
Speakers:
Bradley Krugh, Product Management, Realcom Inc.
Product Lab D
Wed 4:00 - 5:00 Microsoft
How can Microsoft help me outreach and attract prospects, convert them into customers, and retain them? Come get the answers and hear about success stories of customers who have embraced SharePoint for Internet Sites and FAST.
Speaker:
Jean-Paul Gomes, Senior Product Manager, Microsoft Corp
Thursday
Product Lab E
8:30 - 9:30 SDL Tridion
Globalization: Your content, their language. How to develop, execute, and measure a multinational web campaign
Speaker:
Chris Hurlebaus,Technology Engineer, SDL Trdion
Product Lab F
9:40 - 10:40 Ephox
Are you alienating a large part of your audience? How accessible web content makes the mobile web experience more inviting
Creating accessible web content is all about making it easier for diverse audiences to access your content. Traditionally, accessibility has focused on improving the web experience for disabled users - about 20% of the population in the US. Disabled people often face the same web usability barriers as another rapidly growing group – people who access the web on mobile devices. Fortunately, sites which follow accessibility best practices are more likely to work well on mobile devices. With the right tools, even non-technical CMS/WCM users can easily create content that is accessible for both mobile and impaired users.
Speaker:
Michael Fromin, Ephox
Product Lab G
11:40 - 12:40 Ektron
Enterprise 2.0: Micro Messaging and Activity Streams Increasing Corporate Productivity
Speaker:
Bill Rogers, CEO Ektron
Product Lab H
1:00 - 2:00 Local Concept
Developing a global content management system from scratch with localization in mind. The good, bad and the ugly.
Speaker:
Michael Cardenas, Local Concept
Product Lab I
2:00 - 3:00 EveryZing
The Universal Search imperative: How to get your content found
Online content continue to explode, and increasingly in the form of video, audio, and image content. In parallel, Google is training a new generation of searchers to expect a “universal” search result, including all content formats. As a publisher, how will you address this new expectation? How will you ensure all of your content is discoverable across the major search engines and searchable across your site?
Speaker:
Kyle Morton, EveryZing
June 17, 11:00 am ET
The challenges facing FICO, a leading supplier of decision management analytics, applications and tools, will sound familiar to global organizations: the need to streamline product and content development lifecycles, support global expansion with accurate and timely localization and translation processes, and satisfy customers worldwide with consistent, quality experience. What makes FICO’s story unique is its strategic and proactive approach to addressing them.
With a successful business case based on reuse as a “first principle,” FICO is building an enterprise content infrastructure that includes XML and DITA, component content management, translation memory and terminology management, and automated publishing. Learn how FICO is aligning global content practices with the company’s business goals and objectives. If you need to spark that “aha!” moment within your organization, you won’t want to miss this webinar event. Topics:
- Reuse as the tipping point: the synergies of component approaches to product and content development
- Implementing an end-to-end global information strategy
- The value of content agility in FICO’s global business strategy
Speakers:
- Leonor Ciarlone, Senior Analyst, Gilbane Group
- Carroll Rotkel, Director, Product Documentation, FICO
- Howard Schwartz, Ph.D., VP Content Management, SDL Trisoft
Registration is open. Sponsored by SDL.
For the first time we have added a "Product Lab Track" to our San Francisco event. Product labs are associated with the technology exhibits and there is no cost to attend them. If you prefer to sit down for a more in-depth demonstration in a conference room away from the exhibit floor, check these out. Another reason to join us in San Francisco even if budgets don't allow for a full conference pass. The schedule is at: http://gilbanesf.com/conference-schedule.html, and the descriptions are at http://gilbanesf.com/product_labs.html
S8. Multilingual Communities: Engagement Through Language and Localization
Where: Gilbane San Francisco Conference, Westin Market St.
When: Thursday, June 4, 2009, 8:30am - 9:30am
Lack of human and financial resources to address demand for localized content are common barriers to successful global business expansion. This session focuses on approaches to tapping into the multilingual resources available within communities of dedicated users to overcome these obstacles. Case study presentations show you how social networks are leveraged to create multilingual content that drives global revenues and user growth in two community-based businesses, iStockphoto and Second Life, a virtual world created by its participants.
Moderator: Mary Laplante, VP Client Services & Senior Analyst, Gilbane Group
Speakers:
Michael Smith, Language Specialist, Localization Team, iStockphoto
Localizing for the Crowd: Growing Internationally Through Crowdsourcing
Danica Brinton, Director, International Strategies and Localization, Linden Lab
Complete conference program: http://gilbanesf.com/conference_program.html
Pre-conference workshop descriptions: http://gilbanesf.com/workshops.html
I4. Saas and Clouds: Confusion and Clarity
Where: Gilbane San Francisco Conference, Westin Market St.
When: Wednesday, June 3, 2009, 4:00pm - 5:00pm
You say “to-MAY-to,” and I say “to-MAH-to.” Are SaaS and cloud computing just two terms for the same technology accessibility model – or not? Whether the same or different in some fundamental ways, what approaches are delivering the most compelling success stories and ROI scenarios today? This lively panel is designed to answer your burning questions about alternatives to installing CM on servers behind your firewall.
Moderator: Mary Laplante, VP Client Services & Senior Analyst, Gilbane Group
Speakers:
Fahim Siddiqui, EVP Product Development, IntraLinks
John Girard, CEO, Clickability
Gregg Johnson, Senior Manager, Product Marketing, Salesforce.com
Complete conference program: http://gilbanesf.com/conference_program.html
Pre-conference workshop descriptions: http://gilbanesf.com/workshops.html
I2. WCM Architectures & Customization
Where: Gilbane San Francisco Conference, Westin Market St.
When: Wednesday, June 3, 2009, 4:00pm - 5:00pm
This session explores strategies for deploying and customizing a WCM system to manage Web content. Best practices and common pitfalls will be discussed, along with various tools and approaches to WCM.
Moderator: Dale Waldt, Senior Consultant, Gilbane Group
Speakers:
Seth Gottlieb, Principal, Content Here
Web Content Deployment Patterns
Irina Krasteleva, WCM Lead Analyst, Information Management, CGI
Best Practices and Common Pitfalls for WCM Customization
Complete conference program: http://gilbanesf.com/conference_program.html
Pre-conference workshop descriptions: http://gilbanesf.com/workshops.html
