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Category: Enterprise software & integration (Page 9 of 31)

Bloomreach enhances customer experience with Gorgias integration

June 8, 2023 /

Bloomreach announced businesses using Bloomreach Engagement can now integrate their services with Gorgias , a helpdesk platform designed to streamline customer support operations. As an integral part of the Shopify ecosystem, Gorgias provides essential data about the customer experience and gives Engagement users a more in-depth understanding of the customer journey. Gorgias can help to improve conversion rates and customer satisfaction, ensuring a positive journey from beginning to end. Its integration with Bloomreach Engagement will offer businesses a more in-depth understanding of the customer, ensuring every communication a customer receives is based on a complete understanding of their journey.

It’s essential to have helpdesk data readily available within a marketing platform to consistently offer relevant information and context. By integrating Bloomreach Engagement with Gorgias, marketers using Engagement gain comprehensive insights into all aspects of a purchase. Gorgias assists in refining a marketing team’s personalization efforts and enables the creation of more tailored campaigns.

Gorgias fits into any personalization-driven marketing strategy or campaign. Through this integration, marketers can identify dissatisfied customers, adjust their communications accordingly, enhance personalized experiences for loyal customers, or win back those with bad experiences in the past. Gorgias provides an additional level of insight for Engagement users.

https://www.bloomreach.com/

Neo4j announces new integrations with generative AI features in Vertex AI

June 7, 2023 /

Neo4j, a graph database and analytics company, announced an integration with Google Cloud’s generative AI features in Vertex AI, Google’s large language model (LLM) platform. The result helps enterprise customers harness knowledge graphs built on Neo4j’s cloud offerings in Google Cloud Platform for generative AI insights and recommendations that are more accurate, transparent, and explainable. Specifically:

  1. Leverage natural language to interact with knowledge graphs: Vertex AI’s generative AI capabilities can be used to provide a natural language interface to the knowledge graph.
  2. Transform unstructured data into knowledge graphs: Developers can leverage new generative AI capabilities in Vertex AI to process unstructured data, structure it, and load it into a knowledge graph.
  3. Real-time GenAI enrichment: Neo4j databases now have the ability to call Vertex AI services in real-time to enrich knowledge graphs.
  4. Support for vector embeddings: Neo4j can be leveraged to provide long-term memory for large language models through support of vector embeddings. Neo4j’s Graph Data Science supports more than 60 algorithms.
  5. Grounding with knowledge graphs: Grounding is the ability of enterprise customers to validate responses received from large language models against enterprise knowledge graphs. Developers can use LangChain along with Neo4j-based knowledge graphs to enable grounding use cases.

https://neo4j.com

Optimizely expands partnership with Contentsquare

June 2, 2023 /

Optimizely, a digital experience platform (DXP) provider, announced it has expanded its partnership with digital experience analytics platform Contentsquare to enhance its experimentation capabilities with comprehensive journey analytics. Zone-Based Heatmaps from Contentsquare is a part of a two-way integration that provides Optimizely Web Experimentation users with insights on customers’ in-page behavior, a deeper understanding of the reasons behind experiments’ performance, and a pathway toward optimized digital experiences.

Available as a Chrome Extension, Zone-Based Heatmaps allows marketing teams to access a holistic view of customer behavior needed to establish always-on optimization that fuels personalization. Zone-Based Heatmaps enables marketing teams to glean and quickly act on unique engagement, conversion, and revenue data for each of its website page elements. Paired with Optimizely, marketers can perform deeper evaluations of ongoing and completed experiments and uncover new, revenue-driving experiments to run.

In addition to Optimizely and Contentsquare customers, this news could help users of Google Optimize who will need an experimentation offering when the platform sunsets on September 30, 2023.

https://www.optimizely.com/insights/blog/optimizely-x-contentsquare-5-ways-were-better-together/

Snowflake acquires Neeva

May 24, 2023 /

From the Snowflake blog…

Search is fundamental to how businesses interact with data, and the search experience is evolving rapidly with new conversational paradigms emerging in the way we ask questions and retrieve information, enabled by generative AI. The ability for teams to discover precisely the right data point, data asset, or data insight is critical to maximizing the value of data.

That’s why Snowflake is acquiring Neeva, a search company founded to make search even more intelligent at scale. Neeva created a unique and transformative search experience that leverages generative AI and other innovations to allow users to query and discover data in new ways.

We plan to infuse and leverage these innovations across the Data Cloud to the benefit of our customers, partners and developers. Neeva allows us to tap into some of the most cutting-edge search technologies available to bring search and conversation in Snowflake to a new level.

As part of the acquisition, we are joined by some of the brightest minds working in search today. Neeva’s leadership and team members have been instrumental in the creation of numerous successful products like Google’s search advertising and YouTube monetization.

https://www.snowflake.com/blog/snowflake-acquires-neeva-to-accelerate-search-in-the-data-cloud-through-generative-ai/

Adobe and Google integrating Firefly and Bard

May 10, 2023 /

Adobe and Google are partnering to bring Firefly to Bard, Google’s experimental conversational AI service, with the ability to continue the creative journey further in Adobe Express. With the new Bard by Google integration, users at all skill levels will be able to describe their vision to Bard in their own words to create Firefly generated images directly in Bard and then modify and use them to create designs via Express.

Because Firefly has the CAI’s Content Credentials on by default, every image created in Bard using Firefly will have transparency built in. The CAI’s Content Credentials are a free, open-source tool that serve as a digital “nutrition label.” Content Credentials can show information such as name, date, the tools used to create an image and any edits made to that image. They remain associated with content wherever it is used, published or stored, enabling proper attribution and helping consumers make informed decisions about digital content.

Firefly’s first model is trained on Adobe Stock images, openly licensed content and public domain content where copyright has expired. Enterprise businesses will be able to train Firefly with their own creative collateral in order to generate content in the company’s brand language.

https://www.adobe.com/sensei/generative-ai/firefly.html

MindsDB and Nixtla enhance time-series forecasting

May 10, 2023 /

MindsDB, an open-source applied machine learning platform, announced full integration with Nixtla, an open-source ecosystem that offers time-series forecasting.

Time-series forecasting refers to making scientific predictions based on historical, time-stamped data. It allows data scientists to employ models to predict a future value or classification at a particular point in time, such as forecasting power demand, call volumes, inventory requirements, or supply and demand.

Nixtla offers libraries specifically for time-series forecasting. One of the libraries, StatsForecast, which provides statistical and econometric models, will now function seamlessly within the MindsDB ecosystem. This integration will allow developers using MindsDB to build AI-powered forecasting capabilities and anomaly detection solutions in the database without writing extensive code. MindsDB turns a team of 1,000 developers into 1,000 AI developers with little to no training.

The Nixtla integration includes accurate model implementations, probabilistic forecasting and confidence intervals, support for exogenous variables and static covariates, anomaly detection and time series forecasting. Nixtla’s StatsForecast is optimized for high performance and scalability and uses classical methods, such as ARIMA, rather than deep learning models. This platform means models can be trained quickly and generalized well, making short-time series forecasting easier for developers.

https://mindsdb.com ■‍ https://www.nixtla.io/

TransPerfect launches GlobalLink Connect app for Contentstack’s DXP

May 8, 2023 /

TransPerfect, a provider of language and technology solutions for global business, announced that its new GlobalLink Connect app is now available on the Contentstack Marketplace, part of Contentstack’s Composable Digital Experience Platform (DXP). Contentstack Marketplace’s apps allow users to extend the capability of Contentstack’s content management solution and customize its functionalities by easily integrating third-party platforms. The GlobalLink Connect for Contentstack app enables customers to:

  1. Select single or multiple entries for translation using the Translation Wizard dashboard
  2. Track the status of any project in real time with the new entry sidebar widget
  3. Manage and control content translation projects with the new configuration screen
  4. Configure translation for any content type using the new field configuration widget

GlobalLink is TransPerfect’s modular suite of tools specifically designed to manage the complex demands of creating, deploying, and maintaining multilingual content, drastically reducing the time and effort required throughout the localization process.

https://www.transperfect.com/about/press/transperfect-launches-globallink-connect-app-contentstacks-composable-digital

Xyleme adds Elevate module to CCMS/LCMS platform

April 24, 2023 /

Xyleme, a provider of enterprise Component Content Management Systems (CCMS), announced the launch of Elevate, the newest module in their platform. The new product will add dashboard analytics, APIs, and rich integration capabilities to the existing CCMS, providing users with advanced functionality to enhance their learning and development programs.

Elevate is designed to provide users with a more streamlined and efficient platform-wide user experience, making it easier to access and manage key platform capabilities. The dashboarding features provide users with a customizable interface that displays key metrics and insights, allowing for better decision making and management of learning content. The enhanced API capabilities allow for integration with other systems, such as HR and talent management platforms, providing a more comprehensive and connected experience. Elevate will also provide a hub for innovation, with a labs area designed to showcase emerging content intelligence features and integrations. Xyleme Elevate is available now, and the base edition is included with every platform instance.

https://xyleme.com

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