The Gilbane Advisor

Curated for content, computing, and digital experience professionals

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Bloomreach announces Clarity

August 24, 2023 /

Bloomreach announced a conversational shopping product built for a new world of e-commerce. Using generative AI and large language models (LLMs), Bloomreach Clarity engages with shoppers to deliver personalized, product expertise straight from their favorite brands. Businesses connect these conversations directly to product catalogs, and can integrate individual conversations across channels, including website, chat, and SMS.

Bloomreach Clarity is built upon a real-time customer data engine and trained on more than a decade of commerce data. This gives it a understanding of how customers shop and how products perform globally, based on Bloomreach’s rich data and AI, and at the individual level, based on a business’s real-time data. While Clarity is showing customers relevant information and products, it’s also prioritizing what it knows they’ll actually buy. Clarity also offers control and optimizations for businesses as they introduce this conversational experience to customers, including:

  • The ability for merchandisers to combine their instinct and expertise with the speed and scale of AI
  • Real-time targeting that allows Clarity to prompt conversations based on a customer’s current journey or specific segment
  • Personalized conversations, even for unknown visitors based on browsing behavior
  • The ability to refine conversations using brand guidelines and tone of voice

https://www.bloomreach.com/en/products/clarity

Neo4j adds Vector Search within its Native Graph Database

August 22, 2023 /

Neo4j, a graph database and analytics company, announced that it has integrated native vector search as part of its core database capabilities. The result enables customers to achieve richer insights from semantic search and generative AI applications, and serve as long-term memory for LLMs, while reducing hallucinations.

Neo4j’s graph database can be used to create knowledge graphs, which capture and connect explicit relationships between entities, enabling AI systems to reason, infer, and retrieve relevant information effectively. The result ensures more accurate, explainable, and transparent outcomes for LLMs and other generative AI applications. By contrast, vector searches capture implicit patterns and relationships based on items with similar data characteristics, rather than exact matches, which are useful when searching for similar text or documents, making recommendations, and identifying other patterns.

This latest advancement follows from Neo4j’s recent product integration with Google Cloud’s generative AI features in Vertex AI in June, enabling users to transform unstructured data into knowledge graphs, which users can then query using natural language and ground their LLMs against factual set of patterns and criteria to prevent hallucinations.

https://neo4j.com/press-releases/neo4j-vector-search/

ElevenLabs releases Eleven Multilingual v2

August 22, 2023 /

ElevenLabs, a provider of voice AI software, launched a new multilingual voice generation model capable of accurately producing “emotionally rich” AI audio in nearly 30 languages. ElevenLabs also confirmed today that the platform is officially coming out of Beta.

The advancement, based on in-house research, will allow creators to produce localized audio content for international markets across Europe, Asia and the Middle East. ElevenLabs has spent the last 18 months analyzing the markers of human speech, building new mechanisms for understanding context and conveying emotions in speech generation, as well as synthesizing new, unique voices.

Regardless of whether a synthetic voice or cloned voice is being used, the speaker’s unique voice characteristics are maintained across all languages, including their original accent. This means the same voice can be used to bring content to life across 28 separate languages. Creators can use ElevenLabs’ tool to improve content accessibility for people with visual impairments or additional learning needs by supplementing visual content with speech available in multiple languages.

Supported languages include: English, Polish, German, Spanish, French, Italian, Hindi, Portuguese, Chinese, Korean, Dutch, Turkish, Swedish, Indonesian, Filipino, Japanese, Ukrainian, Greek, Czech, Finnish, Romanian, Danish, Bulgarian, Malay, Slovak, Croatian, Classic Arabic and Tamil. 

https://elevenlabs.io/blog/multilingualv2/

Gilbane Advisor 7-19-23 — LLM recursion subversion, truthy tech

July 19, 2023 /

This week we feature articles by Amber Case, and Ilia Shumailov, Zakhar Shumaylov, Yiren Zhao, Yarin Gal, Nicolas Papernot, & Ross Anderson.

Additional reading comes from Raiza Martin & Steven Johnson, Jerry Liu, Sara Fischer, and Nikhil Simha.

News comes from Adobe, CrafterCMS, and Bloomreach.

👉 It’s time for our annual summer break. Our next issue will be published on September 6. I hope you all have a pleasant, and not-too-hot-or-rainy, August.

All previous issues are available at https://gilbane.com/gilbane-advisor-index

Opinion / Analysis

The curse of recursion: Training on generated data makes models forget

Training on generated data is an iffy proposition at best, yet it is also difficult to avoid, or even detect. This is not an unknown problem, but is certainly under-appreciated. This paper argues that the problem is unavoidable and explains why. There is lots of math but the narrative is well written, making the paper useful even for the math-squeamish. (28 min)

“Model Collapse is a degenerative process affecting generations of learned generative models, where generated data end up polluting the training set of the next generation of models; being trained on polluted data, they then mis-perceive reality.”…

Abstract: https://arxiv.org/abs/2305.17493v2 Full PDF: https://arxiv.org/pdf/2305.17493v2.pdf

How to identify “Truthy” tech trends

Amber Case provides an entertaining, and at least mostly true, analysis of truthiness in tech. It’s also likely that most of us know multiple people who would benefit from reading it. (8 min)

https://caseorganic.medium.com/how-to-identify-truthy-tech-trends-70f553c5a445

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Content technology news

Adobe Firefly supports prompts in over 100 languages

Users can now generate high-quality images, create text effects, streamline workflows and improve productivity in their language of choice.
https://firefly.adobe.com

CrafterCMS release version 4.1

The updated CMS includes several new content authoring features for creating content-centric digital experiences, and a switch to OpenSearch.
https://craftercms.com

Bloomreach supports OAuth 2.0 authentication

Businesses have the ability to integrate Bloomreach Engagement with third-party applications that require OAuth through webhooks.
https://www.bloomreach.com/en/news/2023/bloomreach-now-supports-frictionless-integrations-with-third-party-applications-requiring-oauth-2.0-authentication-method

All content technology news

The Gilbane Advisor is authored by Frank Gilbane and is ad-free, cost-free, and curated for content, computing, web, data, and digital experience technology and information professionals. We publish recommended articles and content technology news weekly. We do not sell or share personal data.

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Adobe Firefly supports prompts in over 100 languages

July 12, 2023 /

Adobe announced the global expansion of Firefly, Adobe’s family of creative generative AI models, to support text prompts in over 100 languages, enabling users to generate images and text effects using their native languages in the standalone Firefly web service. The service will also be localized in 20 languages with versions in French, German, Japanese, Spanish and Brazilian Portuguese available now.

Firefly has been integrated into Photoshop, Express,  and Illustrator, helping customers build their creative confidence by removing the barriers between imagination and blank page, and bringing more precision, power, speed and ease directly into Creative Cloud applications and workflows.

Firefly for Enterprise is designed to be commercially safe and Adobe plans to enable businesses to custom train Firefly with their own branded assets, generating content in the brand’s unique style and brand language. The new company-wide offering enables every employee across an organization, at any creative skill level, to use Firefly to generate on-brand, ready-to-share content that can be edited in Express or Creative Cloud. Enterprises also have the opportunity to obtain an IP indemnity from Adobe for content generated by certain Firefly-powered workflows.

https://firefly.adobe.com

Gilbane Advisor 7-12-23 — AI Metaphors, intranet design

July 12, 2023 /

This week we feature an article by Boaz Barak.

Additional reading comes from Anna Kaley, Maria Rosala, Kara Pernice & Patty Caya, Rachel Andrew, Tom Davenport & Maryam Alavi, and Dean Allemang.

News comes from Brightspot, dtSearch, Databricks, and Snowflake.

All previous issues are available at https://gilbane.com/gilbane-advisor-index

Opinion / Analysis

Metaphors for AI, and why I don’t like them

Boaz Barak finds metaphors very useful tools for facilitating understanding, but as Dennett ‘intuition pumps’ that leave out complicating detail. Barak is concerned that the use of metaphors to explain AI is leading to “over-interpretation”. In this excellent piece he looks at the ‘stochastic parrot’, ‘blurry JPEG of the web’, and other AI metaphors to make his case for caution. (13 min)

https://windowsontheory.org/2023/06/28/metaphors-for-ai-and-why-i-dont-like-them/

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Content technology news

dtSearch updates enterprise products

dtSearch enterprise and developer product line searches terabytes across online and offline data; products can run on premises or the cloud.
https://www.dtsearch.com

Brightspot integrates OpenAI

Content creators can leverage AI-assisted suggestions for headlines, subheadlines and full body text to expedite the content-creation process.
https://www.brightspot.com/cms-resources/tag/artificial-intelligence

Databricks announces LakehouseIQ

LakehouseIQ is a knowledge engine using generative AI to provide useful, contextual answers to natural language questions from all approved employees.
https://www.databricks.com/blog/introducing-lakehouseiq-ai-powered-engine-uniquely-understands-your-business

Snowflake unveils large language model to extract data from documents

Document AI leverages Snowflake’s first-party large language model to unlock deeper insights from unstructured data in documents.
https://www.snowflake.com/news/snowflake-unveils-new-large-language-model-to-extract-deeper-insights-from-documents-while-continuing-to-advance-platform-speed-and-performance/

All content technology news

The Gilbane Advisor is authored by Frank Gilbane and is ad-free, cost-free, and curated for content, computing, web, data, and digital experience technology and information professionals. We publish recommended articles and content technology news weekly. We do not sell or share personal data.

Subscribe | View online | Editorial policy | Privacy policy | Contact

CrafterCMS release Version 4.1

July 11, 2023 /

CrafterCMS, an open-source headless CMS for enterprises, announced the general release of version 4.1. The new release includes three major new capabilities: 1) a new content authoring Dashboard, 2) an improved Sidebar in the content authoring experience, and 3) a switch to OpenSearch as the embedded search engine both for the content authoring experience, and for building personalized digital experiences and other search-driven content applications via the CrafterCMS Search APIs. OpenSearch replaces Elasticsearch as the built-in search engine for CrafterCMS going forward.

With version 4.1, CrafterCMS provides enterprises with a modern headless CMS for their composable digital experience platform (DXP). Pre-built plug-ins, integrations and blueprints from the CrafterCMS Marketplace may be used by administrators to compose tailored authoring experiences for a variety of content management use cases, and by content creators to compose engaging digital experiences for end users through an drag-and-drop user interface. CrafterCMS also provides a Git-based content repository and support for DevContentOps.

CrafterCMS version 4.1 community edition is available immediately for free download under the GPL v3 open-source license, and the enterprise edition is available for customers and certified partners through the CrafterCMS customer support portal.

https://craftercms.com

Brightspot CMS integrates OpenAI

July 6, 2023 /

Brightspot CMS, a content management system for global organizations to deliver digital experiences, announced a seamless integration with OpenAI, enabling organizations to elevate their content creation and personalization efforts. This integration helps content authors, editors, marketers and communications professionals to produce high-quality content that resonates with their target audiences. With the integration of OpenAI into Brightspot CMS, content creators can leverage AI-assisted suggestions for headlines, subheadlines and full body text, enabling them to expedite the content-creation process and meet tight deadlines.

OpenAI’s content-generation capabilities empower users to create variations of their content, ensuring that the right message reaches the right audience at the right time. With natural language queries and a search function that yields answers content creators can swiftly access and utilize specific database information, reducing time spent on manual searches. By automating the search and interpretation process, OpenAI’s tools free up content creators to focus on creativity, accelerating productivity and improving output quality.

https://www.brightspot.com/ai

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