Curated for content, computing, and digital experience professionals

Day: January 26, 2021

Algolia acquires MorphL

Algolia, a Search-as-a-Service company, announced that it has acquired MorphL, a Google Digital News Initiative-funded startup, to help power Algolia’s new AI offering. This new suite of API-based Artificial Intelligence (AI) and Machine Learning (ML) models enables developers, data scientists, and marketers to predict users’ intent, personalize online experiences, and create targeted offers. Applying AI to every point in a user’s journey can be complex. Historically, developers’, data scientists’, and marketers’ options have been limited to a reliance on either “opaque” proprietary or open source offerings, or to build their own models from scratch, which could take several weeks or months. Algolia’s AI offering simplifies the ability to understand users’ intent so that it is possible to personalize experiences and offers, even from “first visit” and “first search.”

This acquisition extends Algolia’s intelligent search APIs, with recommendations and user behavior models all along the customer journey, so companies can deliver intent-based experiences and iterate quickly in response to market trends and user propensity profiles. It also allows them to leverage their market knowledge to manage and tune the entire experience.

Pryon launches natural language processing (NLP) platform

Pryon, an artificial intelligence (AI) company focused on enterprise knowledge, launched an automated natural language processing (NLP) platform that allows companies to add no-code AI capabilities to initiatives without professional services or special skills. Pryon’s ease of use allows teams to quickly prototype and deploy NLP projects without significant upfront commitments or planning cycles. This release of Pryon’s AI platform provides NLP that reads, organizes, and retrieves information. It can process repositories of documents, communications, intranet content, transcripts, and web pages in minutes. It then delivers results to natural language questions through text or voice interactions in an instant.

Today’s AI assistants and chatbots can only respond to a limited set of requests. In addition, search results require too much work by users to find relevant information. Pryon’s AI enables both a better understanding of requests as well as more accurate responses. With Pryon, companies can easily and quickly extend existing assistants and chatbots to answer millions of questions. They can also enhance search capabilities to deliver results from inside source documents along with additional context. Pryon’s fully automated NLP platform is now available as a cloud-based offering for enterprise customers.

Bloomreach acquires Exponea

Bloomreach announced its acquisition of Exponea, a Customer Data and Experience Platform (CDXP). Bloomreach also announced an investment of $150 million from Sixth Street Growth to fuel the growth of its digital commerce experience platform (brX).

Bloomreach’s e-commerce search and content services combined with Exponea’s customer data platform and marketing automation will create an integrated product and customer data platform. This combination accelerates the speed of execution for businesses to create, personalize, and optimize commerce experiences and accelerate revenue growth for both B2C and B2B brands.

The combination of Bloomreach and Exponea will deliver a commerce experience platform that unifies the full spectrum of customer and product data for Bloomreach’s real-time, AI-based recommendations, and actions that allow clients to drive purchases and loyalty. Further, Exponea’s experience in consumer data, privacy, and security ensures that current and future customers can securely access and manage this combination of data.,

Twitter acquires Revue

From the Twitter blog…

Twitter has acquired Revue, a service that makes it free and easy for anyone to start and publish editorial newsletters. Revue will accelerate our work to help people stay informed about their interests while giving all types of writers a way to monetize their audience – whether it’s through the one they built at a publication, their website, on Twitter, or elsewhere. Many writers and publishers have built their brand on Twitter. Our goal is to make it easy for them to connect with their subscribers, while also helping readers better discover writers and their content. We’re imagining a lot of ways to do this within Twitter.

Bringing Revue to Twitter will help writers grow their paid subscribers while also incentivizing them to produce engaging and relevant content that drives conversations on Twitter. Starting today, we’re making Revue’s Pro features free for all accounts and lowering the paid newsletter fee to 5%, a competitive rate that lets writers keep more of the revenue generated from subscriptions. We will continue to invest in Revue as a standalone service, and its team will remain focused on improving the ways writers create their newsletters, build their audience and get paid for their work. We’re also expanding their team and hiring for key roles across engineering, design, research and data science.

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