Lexalytics announced that Zignal Labs, creator of the Impact Intelligence platform for measuring the evolution of opinion in real time, has added Lexalytics Salience engine to extend its platform’s natural language processing (NLP) and text analytics capabilities to help marketers, communicators and analysts gain a greater understanding of perceptions across traditional and social media. With Lexalytics, Zignal’s customers across industries can understand what people are saying about products, services or current events, categorize discussions into separate groupings and themes, and evaluate the sentiment of media coverage across multiple languages.
Year: 2020 (Page 28 of 44)
Sitecore announced Sitecore Experience Platform (XP) 10 and Sitecore Experience Commerce (XC) 10. XP 10 is a digital experience platform to create efficiencies for both marketing and IT departments by delivering full container support for rapid deployment and efficient team and solution onboarding; while XC 10 provides a foundation for commerce teams with new product bundling and promotion capabilities. Sitecore Experience Platform 10 is available starting today. Sitecore Experience Commerce 10 will be available mid-August.
Sitecore Experience Platform 10
With full container support, XP 10 smooths deployment flows between environments through consistency, isolation and reproducibility. XP 10 makes collecting, analyzing and acting on enhanced customer data faster for marketers, providing deeper insights for audience segmentation to strengthen personalization capabilities across channels and grow customer loyalty. With the ability to filter analytics reports by audience segment, marketers can quickly see what content is driving engagement across different segments in order to identify personalization opportunities. Other XP 10 updates include:
- Enhanced data capabilities, coupled with ability to extend targeting with auto-personalization.
- Horizon editing interface providing in-context insights across multilingual and multisite experiences.
- Updated connector functionality to send current visitor Experience Database (xDB) information to SalesforceMarketing Cloud in real-time.
Sitecore Experience Commerce 10
XC 10 provides more tools for brands to drive higher average order value and revenue with dynamic product bundling and new promotion capabilities. For example, using the new product bundling capability, brands can sell related and complementary products and services together at one price, driving higher order value. XC 10 includes broad support for Docker, Containers, and Kubernetes so XC 10 can be deployed and maintained quickly.
Content management system (CMS) provider Magnolia announced a partnership with global technology services agency AyataCommerce, to provide retailers with consultancy and ecommerce systems integrations. The partnership will enable retailers to address business-critical issues around speed to market and costs of ownership, creating future-proofed architecture design and effective information architecture.
Atlassian announced it acquired Mindville, an asset and configuration management company based in Sweden. Mindville Insight provides enterprises with visibility into their assets and services, critical to delivering great customer and employee service experiences. Mindville will bolster Atlassian’s IT Service Management (ITSM) capabilities. By combining rich contextual information from disparate development tools with infrastructure-related information from Mindville, IT teams can now leverage Jira Service Desk to better anticipate the impact of changes to critical business services. Mindville is already a partner in the Atlassian Marketplace.
Mindville gives organizations a place to store and share information about all their assets and infrastructure across their whole business, even areas outside of IT such as HR, sales, and facilities. Teams can see how various services are linked to the underlying infrastructure, helping them understand how any given change will affect the customer or employee experience as a whole. Mindville also discovers and tracks assets and infrastructure by scanning the network, so teams don’t have to enter every asset manually. This solution integrates with cloud providers like AWS and Azure, and can either co-exist with, or help teams migrate away from, other solutions such as ServiceNow, Microsoft SCCM, and Snow Software.
https://www.atlassian.com/blog/announcements/atlassian-acquires-mindville
Coveo announced that its cloud-native platform will be available in the commercetools Integration Marketplace to help provide personalized experiences for search and merchandising needs. Coveo provides the intelligence layer that enables organizations to deliver modern Ecommerce search, product recommendations, and personalization with relevant content. commercetools’ headless, API-first, multi-tenant SaaS commerce platform is cloud-native and uses microservices. The combination of the Coveo Experience Intelligence Platform and commercetools shopping features leverages modern API and microservices architectures to deliver relevant, contextual experiences powered by data that meet the expectations of modern Ecommerce buyers. Search re-orders products based on real-time customer data, delivers relevant content and integrates with any source of customer data.
Contentful announced a new Community Plan that provides those who build digital experiences with free access to Contentful’s content platform. Contentful’s community gain new technology capabilities, training and resources to build and launch digital experiences across all channels, including websites, mobile apps, wearable devices and digital displays. COVID-19 forced businesses to pivot their primary means of customer engagement to digital channels. Contentful is helping digital builders and businesses get started quickly by removing the friction of a software trial with a “free forever” plan and expanded educational resources. Builders can immediately start using the platform with free training, free certification and free use of Contentful’s tools forever — no 14 day trial or credit card needed.
Contentful is also making it easier for businesses to upgrade as they grow with a streamlined self-service Team plan and expanded Enterprise options. These offerings will make it easier for businesses to scale as they deliver content-driven digital experiences across more advanced use cases. Teams and small businesses can accelerate development on a self-service plan that enables them to start building for free and then upgrade based on their project needs with just a credit card. This offering includes expanded authoring roles and locales to support basic publishing workflows.
Unscrambl’s conversational analytics software ‘qbo insights’ is now available as qbo app for Microsoft Teams. qbo, by enabling natural language access to your data, makes facts and insights take center stage in workspace collaborations. With this addition Teams users can make fact-based decisions simply by conversing with their data. Unscrambl’s qbo leverages Teams’ capabilities for an interactive and collaborative data exploration experience. A business user would start by asking a question in natural language, as one would ask a human data analyst. The response is an interactive visualization of the requested data, often with a brief explanation, and suggestions about follow-up questions. Users can converse with qbo one-on-one or collaboratively as a team, view charts, refine, drill-down, create boards and even present their findings without having to leave the Teams platform.
Agility CMS is a content management system that allows marketing teams to create and manage content across their digital properties. Agility CMS provides tools that close the gap between monolithic traditional CMS platforms and pure developer-centric CMS tools that provides creative freedom for web developers while presenting familiar authoring tools to editors and content creators. Gatsby is a static site generator that allows users to create a static, HTML-based website that doesn’t rely on databases or external data sources at runtime, avoiding server-side processing when accessing your website. Static websites can be a hassle for content editors who have to regularly interact with the website codebase to make updates to content. That is where Agility CMS steps in: by providing a headless content management system for managing the content behind Gatsby in your static websites. Agility CMS provides native support for Gatsby and with Agility’s built-in Page Management, the plugin can automatically generate web pages based on a page tree defined in the CMS. This means editors can create their own pages, add and remove content on each page, and move things around on the sitemap without requiring assistance from a developer.
