The Gilbane Advisor

Curated for content, computing, and digital experience professionals

Category: Content management & strategy (Page 48 of 468)

This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.

Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.

Content strategy topics include information architecture, content and information models, content globalization, and localization.

For some historical perspective see:

https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/

Acquia announces updates to digital experience platform

July 13, 2021 /

Acquia announced updates to the Acquia Open Digital Experience Platform (DXP). The integrated Acquia platform enables marketers, developers and IT operators to assemble and deploy digital experiences across the customer journey. The update includes support for the employee experience, a new China hosting service and a newly integrated user interface for Marketing Cloud. Drupal Cloud updates:

  • Employee Experience Solution: integrates HR applications with dynamic site-building and hosting capabilities for benefits and payroll, information access, discovery, cross-team collaboration.
  • Acquia Cloud Next: Improved performance, increased storage, enhanced security and resiliency.
  • China Managed Services: Deliver web experiences to China audiences through a managed Drupal service operated from within the country.
  • Fully Managed Search: Solr 7 search capabilities integrated into the Acquia Cloud Platform.
  • Acquia Cloud IDE: A new, cloud-based workflow for development, staging and production environments.
  • Developer Support: A new Lando plugin, support for PHP 8 and the latest version of Drupal.

Updates to Marketing Cloud:

  • Unified UI and Updated Look and Feel: Using multiple Marketing Cloud products, toggle between CDP, Personalization, Campaign Studio, and Acquia Campaign Factory.
  • Golden Template in Campaign Factory: Streamline campaign publishing with a golden template that can change all downstream child instances.
  • Machine Learning Center (“ML Center”): ML Center gives marketers and business a dashboard that unifies all machine learning-driven intelligence.

https://www.acquia.com

Lighthouse to acquire H5

July 8, 2021 /

Lighthouse, a provider of technology-enabled ediscovery, compliance and information governance services, announced it will acquire H5, a provider of sensitive data classification, analytics and ediscovery solutions for complex litigation and regulatory compliance challenges. 

This transaction marks Lighthouse’s first entry into the document review space with the addition of advanced search and analytics technology, and experts focused on helping clients find and classify sensitive data and automate key review workflows with unparalleled speed and accuracy. With H5, Lighthouse is acquiring review efficiency technology that enables its consultants to accurately and efficiently perform key document identification and responsiveness review faster than manual review teams. This solution is currently being used by many of the world’s leading corporations and law firms and applies broadly to all document review. Lighthouse will now offer a comprehensive set of consulting, review, ediscovery and information governance technologies and services that spans the entire client data lifecycle and fully embraces the rapid shifts to cloud and hybrid environments.

https://www.lighthouseglobal.com ▪︎ https://www.h5.com

SparkCognition acquires industrial knowledge management company Maana

July 1, 2021 /

SparkCognition, an infrastructure-focused artificial intelligence (AI) company announced it has acquired Maana, a digital knowledge platform company. Through this acquisition, SparkCognition gains Maana’s computational knowledge graph technology, its industrial expertise and customers such as Chevron, Shell, Aramco, and Airbus, expanding its Fortune Global 100 footprint with multi-year software agreements. SparkCognition’s AI platform combined with Maana’s digital knowledge management technology will accelerate customers’ time to value in adopting AI-driven decision making across the enterprise. Maana’s software enables subject matter experts to develop AI-driven, business critical solutions. Subject matter experts use Maana’s no-code/low-code tools to encode domain knowledge, decision processes, and critical reasoning, then collaborate with data scientists and developers to build applications that optimize business operations.

https://www.sparkcognition.com/ ▪︎ https://www.maana.io/

Bloomreach launches new content module

June 30, 2021 /

Bloomreach announced the launch of its new headless content module, Bloomreach Content. Bloomreach Content is built for commerce, enabling marketers and merchandisers to work as one to build immersive e-commerce experiences that enhance the customer journey. 

Businesses of all kinds differentiate through immersive storytelling — content, images, and personalization that connect with customers and encourage them to convert with confidence. To achieve this, marketers and merchandisers must be empowered to work together, seamlessly connecting content and products throughout the consumer’s researching and shopping journey. Bloomreach Content helps close this gap with three areas of differentiation: 

  • Fully SaaS: The Bloomreach Content module is fully SaaS, meaning it’s nimble, easy to implement, upgrades are automatic. 
  • Merchandiser-friendly: Bloomreach Content offers marketers and merchandisers the ability to build and control the customer journey across digital channels, creating, testing, and customizing targeted, on-brand digital experiences. 
  • Commerce-specific tools: Bloomreach Content users can enjoy fast page creation; in-page product merchandising; page scheduling; an API-first architecture; the ability to launch, manage, and customize campaign-specific landing pages and microsites, and more.

The new Bloomreach Content module is also integrated with modern commerce storefronts including Vue Storefront, Next.js Commerce, React Storefront 8, and SAP Spartacus, and supports modern web development platform partners Layer0, Netlify, and Vercel. 

https://www.bloomreach.com

MerlinOne introduces visual search for DAM

June 30, 2021 /

MerlinOne announced NOMAD, their new technology to search the visual content of objects, with no dependence on textual metadata. Need a photo of four people at a picnic? Just ask NOMAD to find it for you. Organizations may have their photos, graphics, illustrations and videos in a Digital Asset Management (DAM) system, but they still cannot find the right object they need while on deadline for a campaign. The problem is the scarcity of useful textual metadata which, so far, has been the only way DAM users can search their collections.

By applying a combination of Deep Learning AI technologies (all developed in-house by MerlinOne) to your search query, NOMAD understands the concept you are looking for and delivers precise results based solely on the visual content of an image, completely independent of the existence or accuracy of its metadata.

NOMAD understands language patterns as well as visual content. Just like it knows to group visually similar images, it also clusters phrases of similar meaning, reducing the dependency on a specific, controlled vocabulary to find what you’re looking for. NOMAD can be combined with other MerlinAI tools such as IMPACT and Visual Similarity to provide additional search capabilities.

https://merlinone.com

Quantum targets exabyte-scale data management with ActiveScale 6.0

June 24, 2021 /

 Quantum Corporation announced a new release of ActiveScale object storage software they say reshapes the way organizations store, manage, and extract value from their growing stores of unstructured data. ActiveScale 6.0 software delivers unlimited scalability and consistent performance at any scale without compromising data availability, durability, and security. This software is now available as a subscription on qualified platforms including the new ActiveScale X200 platform, a simplified and converged system platform that delivers high-density, high-capacity storage in a small footprint. ActiveScale 6.0 software is also now available for purchase through Supermicro, giving customers more purchasing options and flexibility to deploy ActiveScale software on the platform of their choice.  

With ActiveScale, organizations can expand compute, networking, and storage resources for consistent performance with no performance tuning or rebalancing required. The unique, two-layer software architecture optimizes flash and disk resources, employing real-time heuristics to dynamically place data across all system resources in parallel for maximum efficiency and balanced long-term performance. When scaling out with the new platform, capacity, performance and object count are unlimited, creating a unified system cluster that grows to exabytes of capacity and billions of objects. Current ActiveScale customers benefit with the ability to easily expand their existing ActiveScale clusters with the new platform.

https://www.quantum.com

Kentico releases Xperience Refresh 2

June 23, 2021 /

Kentico released Kentico Experience Refresh 2. The new release includes:

  • Sentiment analysis. A JS or C# integration with Azure Text Sentiment Analysis so marketers can use AI to analyze the sentiment of users’ comments and set up automated responses and notifications depending on the tone of the text. Also, they can measure the sentiment of their own texts directly in the text editor.
  • Copy-pasting widgets in Page Builder. Until now, if editors wanted to use the same widget on a different page, they had to create the same widget with the same settings in another template. Now, copy-pasting up to ten widgets saves time and prevent mistakes.
  • Form Builder Section Properties. New feature enables dividing forms into sections and setting different properties for each of them. Developers can define section properties and then, marketers can add titles, styles, descriptions, or even dynamic layouts anywhere in the form.
  • Creating clean multicultural URLs. Is a new solution for creating URLs of multicultural websites. Culture Alias Support for Dynamic Routing now allows system administrators to define their own culture aliases and use them in URLs for distinguishing different language versions. For example, instead of ‘en-US’, you can use ‘en’ or ‘english’.  

https://xperience.io/product

Jorsek enhances easyDITA

June 10, 2021 /

Jorsek Inc., an SaaS provider of component content management systems (CCMS) to enterprises, announced enhancements to the easyDITA platform. These features improve both the consistency of content creation as well as the delivery of a personalized digital customer experience. easyDITA is a content management ecosystem to optimize the creation, control, and deployment of knowledge, product, and reference content for companies with sophisticated products and services, global audiences or complex regulatory compliance requirements.

The latest version of easyDITA also expands the deployment capabilities by including a new integration with Docusaurus, an open source framework for building simple websites, originally developed by Facebook. Users who need to publish content to a simple, out-of-the-box static site (1,500 topics or fewer), can now integrate with Docusaurus Static Site Generator and their preferred hosting vendors for quick documentation site deployment.

easyDITA includes expanded support for Schematron, an automated way to validate information architecture. easyDITA’s Schematron implementation will automatically check rules relating to structure and business to help you adhere to content quality rules without needing to purchase and integrate an additional tool with your authoring system. Schematron works in the background as writers create content, and prompts them with a notification if they deviate from rules. easyDITA’s XML authoring engine can now be enabled with full Schematron support.

https://easydita.com

« Older posts Newer posts »

Policies

Contact

twitterrssMastadonBluesky

Contact • customerservice@gilbane.com

© 2024 Bluebill Advisors (except for contributed posts which are licensed under creative commons)

Banner photos: Fort Point Channel, Summer St bridge, and Northern Ave bridge, Boston

Bluebill Advisors Inc logo

© 2024 The Gilbane Advisor

Theme by Anders Noren — Up ↑