Category: Content technology news (Page 535 of 627)

Art Technology Group, Inc. and net.Genesis Corp. announced a strategic technology and joint marketing alliance aimed at providing companies with the business-critical information necessary to increase the effectiveness of business-rule driven Web site interactions. As part of the alliance, the two companies will develop and market a custom release of net.Genesis’ net.Analysis applications, including net.Instrument for Dynamo and CartSmarts for Dynamo, that will provide the business manager with the tools necessary to capture, measure and correlate online behavior on Web sites based on ATG’s Dynamo product suite. The combined solution will allow visitor actions and events that occur within Dynamo to be captured and analyzed, enabling businesses to improve strategic and tactical decision making about marketing, selling and supporting products online. The solution will allow personalization-driven business rules generated from within Dynamo to be quickly and accurately adjusted based on net.Analysis’ data collection and analysis capabilities to enhance the effectiveness of personalized Web-based interactions. A business manager can then use this analysis to develop refined content targeting rules, navigational flows, content groupings and categorization, targeted product offerings and other personalization business rules. By tailoring site content and features in such a manner, businesses can satisfy the preferences of their most valuable customers, improve the conversion of customers, and build loyalty based upon understanding the customer’s key factors and influences on his or her purchase decision-making. www.netgen.com, www.atg.com

Ontology.Org, an independent research organization founded by Computer Sciences Corporation announced its support for and participation in the Electronic Business XML Initiative (ebXML), an open, vendor-neutral initiative to establish a global technical and semantic framework that will enable XML to be utilized in a consistent manner for the exchange of e-business data. ebXML is a joint effort of the United Nations CEFACT, a U.N. body whose mandate covers worldwide policy and technical development in the area of trade facilitation and e-business, and OASIS, a non-profit, international consortium dedicated solely to product-independent data and content interchange. Ontology.Org, founded in May 1998, is committed to improving XML practices through the adoption of knowledge engineering techniques and shared ontologies, which has become an important topic in the development of business-to-business commerce on the Internet. Ontology.Org has joined with more than 120 representatives from such varied organizations as ACORD, Accredited Standards Committee (ASC) x12, Commerce One, CSC, DataChannel, DISA, UN/EDIFACT, IBM, OAG, Oracle, and Sun Microsystems to launch the ebXML initiative. www.ontology.org

Arcadia Technology announced the change of their name from Arcadia Technology to arcadiaOne. At the same time, the company has introduced a solution to automate the process of content syndication and aggregation. arcadiaOne’s “eSyndication” solution is an application that gives businesses the opportunity to exchange key content with their partners in an automated, efficient, and scaleable way, opening up new doors for eRevenue business opportunities. www.arcadiaone.com

Extensibility Inc. launched XMLschema.com – a Web site that provides ubiquitous access to automated processors for the management and exchange of e-business grammars. Initial services provided on the site include Extensibility XML schema validation and conversion services. Users can test XML schemas for syntactical validation and receive reports confirming validity or reporting errors. Users can automatically convert their XML schemas into other schema dialects, enabling exchange of XML grammars across heterogeneous environments. Initially, XMLschema.com will support Microsoft’s XDR and BizTalk, Commerce One’s Common Business Library and SOX schema dialect and DTDs. XMLschema.com services are available for users to access free of charge until February 2000. Automated processing facilities are commercially available. www.extensibility.com

The e-content company, a division of Interleaf, Inc. announced a new addition to their roster of international e-Partners. Salience Netherlands, a consultancy that specializes in XML-based technology will collaborate with the e-content company to deliver e-business solutions with BladeRunner. Salience will work closely with the e-content company in the Netherlands to help companies realize the value of their content to drive e-business initiatives. www.xmlecontent.com

Macromedia, Inc. shipped Macromedia Dreamweaver 3, its professional Web authoring environment. Dreamweaver, which can be easily extended and customized using HTML, JavaScript, XML, Java and C, enables third-party developers to easily modify Dreamweaver to create applications tailored for their needs. Dreamweaver extensions deliver interoperability with application servers, media extensions, databases and software solutions providers. www.macromedia.com

Pixo, Inc. announced it has joined the WAP Forum as part of its drive to offer the broadest support for Internet standards in the wireless industry. Through its support of WAP, Pixo gives high-volume mobile phone manufacturers increased flexibility and a means to ensure easy integration of third-party WAP applications. Pixo’s software platform can accommodate both a WAP browser for use in accessing specialized WAP-based content and services as well as Pixo’s own HTML browser. While WAP networks are expected to proliferate in the near future, many wireless networks are expected to be upgraded in the next year to packet data standards compatible with an HTML approach, such as GPRS and CDMA-2000. As a result, Pixo is well positioned to provide wireless Internet support, regardless of the technologies involved. www.pixo.com

Informative Graphics Corp. introduced Brava! 2.1 – a 100 percent Java-based drawing and document collaboration application designed for business-to-business commerce. This product optimizes Java for viewing performance with CAD and image file formats, and it now offers a Java Bean interface to enable embedding into an array of web-based collaboration solutions and Project Web Sites. Brava! allows users, collaborators and contractors to share information and exchange ideas without requiring the same hardware platform, native software application or browser. With Brava! users can now view and share ideas using drawings and image documents over intranets and the Internet. Brava! is the second generation of jMYRIAD technology. It includes significant new functionality directed at web-based collaboration, including: Enhancements for viewing and printing of native CAD and image formats; Performance improvements (data compression) for lower bandwidth connections; High resolution printing to A and B size devices; Metadata-based print and watermark banners; Ability to interactively browse and load drawings & document files from the shared server; Bean interface to build integrations to E/PDM or embed into other Java/web-based collaboration solutions; and support for an optional print/plot server for native Windows driver printing/plotting at scale or a percentage of scale www.infograph.com.