Curated for content, computing, and digital experience professionals

Category: Content creation and design (Page 15 of 63)

Technologies and strategies for authoring and editing, including word processors, structured editors, web and page layout and formatting, content conversion and migration, multichannel content, structured and unstructured  data integration, and metadata creation. 

Adobe announces Firefly for Enterprise

Adobe announced a generative AI offering that brings Adobe Firefly and Adobe Express to enterprises. Firefly for Enterprise is designed to help enterprises streamline and accelerate content creation while optimizing costs. The new company-wide offering enables every employee across an organization, at any creative skill level, to use Firefly to generate content that can be edited in Express or Creative Cloud. Express bridges workflows between creative professionals and marketers through integrations into Creative Cloud applications like Photoshop and Illustrator as well as Experience Manager, their CMS solution.

As part of this new offering , users will be able to access Firefly through the standalone Firefly application, Adobe Express and Creative Cloud, and Adobe plans to enable businesses to be able to custom train Firefly with their own branded assets, embedding Firefly into their own ecosystem and generating content in the brand’s style and brand language using APIs to increase automation. Firefly is designed to be safe for commercial use and enterprises also have the opportunity to obtain an IP indemnity from Adobe for content generated by certain Firefly-powered workflows. The new Adobe Firefly for enterprise offering will be available in the second half of 2023.

https://news.adobe.com/news/news-details/2023/Adobe-Brings-Firefly-and-Express-to-Enterprises/default.aspx

Snowflake acquires Neeva

From the Snowflake blog…

Search is fundamental to how businesses interact with data, and the search experience is evolving rapidly with new conversational paradigms emerging in the way we ask questions and retrieve information, enabled by generative AI. The ability for teams to discover precisely the right data point, data asset, or data insight is critical to maximizing the value of data.

That’s why Snowflake is acquiring Neeva, a search company founded to make search even more intelligent at scale. Neeva created a unique and transformative search experience that leverages generative AI and other innovations to allow users to query and discover data in new ways.

We plan to infuse and leverage these innovations across the Data Cloud to the benefit of our customers, partners and developers. Neeva allows us to tap into some of the most cutting-edge search technologies available to bring search and conversation in Snowflake to a new level.

As part of the acquisition, we are joined by some of the brightest minds working in search today. Neeva’s leadership and team members have been instrumental in the creation of numerous successful products like Google’s search advertising and YouTube monetization.

https://www.snowflake.com/blog/snowflake-acquires-neeva-to-accelerate-search-in-the-data-cloud-through-generative-ai/

Acquia updates Acquia DAM

Digital experience company Acquia announced enhancements to its digital asset management platform, Acquia DAM (Widen), including an artificial intelligence (AI) chatbot to assist in creative workflows. The capability enhances creative collaboration across content and creative teams with an always-ready sounding board and idea generator.

AI Assistant is integrated into the comments functionality of the Acquia DAM review and proofing tool, Workflow. Using it, anyone reviewing a content proof can ask the AI assistant a question in a conversational way and get a response in seconds to help spur creativity. Examples include getting copy suggestions to improve the written aspect of a project, requesting design suggestions, getting suggestions for visuals such as images or videos, receiving suggestions based on audience segmentation such as interests or behavior, or analyzing competitors’ content to help ensure differentiation.

Acquia also released new integrations for Acquia DAM to streamline collaboration across content and marketing teams and extend the value of their content across their martech stacks. These include: Canva, Jira, Dropbox, Marq, and Salesforce.

https://acquia.com/products/acquia-dam

Adobe unveils Generative Fill for Photoshop

Adobe unveiled Generative Fill in Photoshop, bringing Adobe Firefly generative AI capabilities directly into design workflows. The new Firefly-powered Generative Fill giving users a new way to work by easily adding, extending or removing content from images non-destructively using simple text prompts. This beta release of Photoshop is Adobe’s first Creative Cloud application to deeply integrate Firefly. Adobe plans to incorporate Firefly across Creative Cloud, Document Cloud, Experience Cloud and Adobe Express.

Generative Fill automatically matches perspective, lighting and style of images to enable users achieve results while reducing tedious tasks. Generative Fill expands creative expression and productivity and enhances creative confidence of creators with the use of natural language and concepts to generate digital content.

Photoshop’s Generative Fill feature is available in the desktop beta app today and will be generally available in the second half of 2023. Generative Fill is also available today as a module within the Firefly beta app for users interested in testing the new capabilities on the web.

https://firefly.adobe.com

Tridion unites web content, structured content and headless delivery

RWS, a provider of technology-enabled language, content and intellectual property services, announced the launch of its next major release of Tridion, RWS’s intelligent multilingual content management system. The platform combines web content, structured content and headless delivery in a single solution, for organizations with heavy content demands.

The new platform helps clients to better orchestrate the creation, management, translation and delivery of content to any digital touchpoint across the customer journey. It means that customers, employees and partners can expect a consistent experience, in their own language, on any device or channel. Includes: 

  • Headless Delivery – fine-grained access to content components and semantic modeling of headless content.
  • Content Discovery – now also natively provides additional content services such as intelligent content recommendations.
  • Content Security – further modernized features for access management, authentication and audit trails.
  • User Experience and Workflow –simplified and aligned with daily user tasks with a direct impact on productivity for both web content and long-form structured content.
  • Content Globalization – further streamlined translation workflows integrated with RWS’s translation technology. 

Tridion Docs 15, Tridion Sites 10, an updated version of Tridion Dynamic Experience Delivery (DXD) and new embedded version of Fonto for structured content authoring, will be available in July 2023.

https://www.rws.com

Adobe and Google integrating Firefly and Bard

Adobe and Google are partnering to bring Firefly to Bard, Google’s experimental conversational AI service, with the ability to continue the creative journey further in Adobe Express. With the new Bard by Google integration, users at all skill levels will be able to describe their vision to Bard in their own words to create Firefly generated images directly in Bard and then modify and use them to create designs via Express.

Because Firefly has the CAI’s Content Credentials on by default, every image created in Bard using Firefly will have transparency built in. The CAI’s Content Credentials are a free, open-source tool that serve as a digital “nutrition label.” Content Credentials can show information such as name, date, the tools used to create an image and any edits made to that image. They remain associated with content wherever it is used, published or stored, enabling proper attribution and helping consumers make informed decisions about digital content.

Firefly’s first model is trained on Adobe Stock images, openly licensed content and public domain content where copyright has expired. Enterprise businesses will be able to train Firefly with their own creative collateral in order to generate content in the company’s brand language.

https://www.adobe.com/sensei/generative-ai/firefly.html

TransPerfect launches GlobalLink Connect app for Contentstack’s DXP

TransPerfect, a provider of language and technology solutions for global business, announced that its new GlobalLink Connect app is now available on the Contentstack Marketplace, part of Contentstack’s Composable Digital Experience Platform (DXP). Contentstack Marketplace’s apps allow users to extend the capability of Contentstack’s content management solution and customize its functionalities by easily integrating third-party platforms. The GlobalLink Connect for Contentstack app enables customers to:

  1. Select single or multiple entries for translation using the Translation Wizard dashboard
  2. Track the status of any project in real time with the new entry sidebar widget
  3. Manage and control content translation projects with the new configuration screen
  4. Configure translation for any content type using the new field configuration widget

GlobalLink is TransPerfect’s modular suite of tools specifically designed to manage the complex demands of creating, deploying, and maintaining multilingual content, drastically reducing the time and effort required throughout the localization process.

https://www.transperfect.com/about/press/transperfect-launches-globallink-connect-app-contentstacks-composable-digital

Bloomreach integrates ChatGPT with CMS

Bloomreach announced an integration of OpenAI with Bloomreach Content, the company’s headless content management solution (CMS). Through the Bloomreach Content marketplace, businesses can now easily install OpenAI’s ChatGPT Text Generator, a writing assistant designed to support the creation and integration of text into e-commerce web pages.

With ChatGPT, Bloomreach Content users can recognize time savings and increased efficiency in their content creation. It can generate ideas, write articles, and even proofread content, helping users feel confident that content published on the CMS is high quality and free of errors. It can also further personalization efforts, enhancing the customer experience by using data from the CMS to tailor content for individual users. In addition, utilizing ChatGPT within Bloomreach Content enables business users to more easily scale their content efforts across the site, reducing user workloads while maintaining the voice of the brand throughout content. The ChatGPT Text Generator is available for installation through the Bloomreach Content marketplace.

https://www.bloomreach.com/

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