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Category: Content management & strategy (Page 118 of 479)

This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.

Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.

Content strategy topics include information architecture, content and information models, content globalization, and localization.

For some historical perspective see:

https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/

Road Trip: Localization World Barcelona

Just back from the latest Localization World in beautiful Barcelona. Here are some quick highlights from the conference before they recede in the crush of day-to-day work.

The event continues to grow beyond its core audience of localization and translation professionals, attracting business and marketing managers from companies like Expedia, Fedex, and SAP. Of the practitioners attending our panel on global marketing communications, about half self-identified as marketing, the other half as localization managers supporting marketing. Hats off to conference organizers Ulrich Hennes and Donna Parrish for nurturing a program and venue that enables critical cross-functional interaction.

Speaking of our panel, we moderated a session entitled Global Marketing Communications: Bringing Order to Chaos. The core premise of the panel drew on the results of our 2011 study on multilingual marketing content, which revealed that the global content value chain for marketing content is very much in the formative phase. How are leading global companies making progress towards bringing stability and maturity to their globalization practices for marketing content? Speakers included Meritxell Guitart from Hogarth Worldwide, Sophie Hurst from SDL (speaking in her role as director of global corporate communications, not as SDL), and Amanda Lordan from Philips, who used a video to demonstrate Philips’ practice instead of just talking about it. Thanks to Meritxell, Sophie, and Amanda for sharing their experiences.

There was — finally! — a broader recognition of the position we have long taken regarding localization as a key element of an integrated content value chain, not as a standalone function that happens in a back office or black box. We were happy to see a session on CMS/TMS integration presented by Intel, for example, and references to eliminating language afterthought syndrome throughout the conference. The notion that a localization strategy is essential to mainstream business success was a consistent and prominent theme throughout the conference. Music to our ears, of course.

We left the conference with insights into what’s emerging as the new primary driver for investments in content globalization strategies, practices, and infrastructure. In 2011, it’s all about velocity — enabling the organization to operate effectively in an age of rapid change. While there is still much talk about audience engagement and customer experience, the tremendous pressure to deal with velocity was clearly top-of-mind for all attendees. This topic will be featured prominently in our analyst coverage in the weeks to come.

All in all, a great opportunity to spend a few thought-provoking days looking at the current state of content globalization and gleaning insights into what’s next, with the backdrop of a drop-dead gorgeous city as an added bonus.

Read more: https://gilbane.com/category/globalization-localization/

North Plains Releases New Version of TeleScope Digital Asset Management System

North Plains, LLC announced version 9 of their Digital Asset Management (DAM) system TeleScope, a release focused on helping companies build and manage the digital asset platforms. TeleScope 9 securely connects everyone who needs to work on, distribute, or use digital content no matter where they are. The major enhancements to TeleScope 9 to achieve this include: An HTML5 user interface designed to be easily usable by anyone, at any point in the digital asset lifecycle. Drag and drop of files accessed in TeleScope via a browser directly into desktop applications, simplifying and speeding critical manual editorial or distribution tasks; TeleScope Orchestration, a user-friendly visual workflow engine; Multilingual enhancements to fully support left-to-right and right-to-left language presentations, as well as the ability to see asset metadata in two or more languages side-by-side for international distributed teams. TeleScope is available as either software-as-a-service (SaaS) or installed on premise. http://www.northplains.com/

Nuxeo and Hippo Team Up to Provide ECM / WCM Solution

Nuxeo, the Open Source Enterprise Content Management (ECM) platform company, announced a technology alliance with Hippo, a vendor of commercial Java Open Source Web Content Management. The two companies have built an ECM/WCM connector based on the OASIS CMIS (Content Management Interoperability Services) standard. Both Nuxeo and Hippo are open source, Java-based, CMIS-compliant platforms. The Nuxeo/Hippo connector benefits from a high degree of flexibility and ensures that content coming from other sources within the organization can be integrated into both platforms. Based on the CMIS standard, the connector allows for content from a Nuxeo-based ECM application to be accessible on a Hippo-based website. This eliminates the need to duplicate the information, and maintains the content history, validation workflow, versioning, and associated metadata. The connector is currently available as a service offering. http://www.nuxeo.com http://www.nuxeo.com http://www.onehippo.com/

Granite Horizon In The Cloud: New Mobile/API and Canonical Features

SaaS content management system (CMS) Granite Horizon In The Cloud now provides enhanced mobile features as well as a new search engine (SEO) optimization tool. In The Cloud (ITC) subscribers now can easily deploy mobile apps to make use of their content in ways optimized for iPhone, iPad, and other mobile devices. Thanks to its new application programming interface (API), the information stored in the CMS can be consumed in attractive apps. A “canonical link” feature was introduced today as well. The CMS allows content to appear in multiple locations (for example, on the mobile version of the site as well as the main version). Other features deployed include an enhancement to the editorial interface and an improvement to the workflow system. http://granitehorizon.com

Mediafeedia Offers Content Management for Facebook

Mediafeedia announced an enterprise edition of its social content management software. The web-based Mediafeedia service connects to Facebook through its application programming interfaces and allows users to post directly to Facebook pages or schedule posts to be published later. Other social publishing products such as HootSuite support multiple social networks, but Mediafeedia wants to distinguish itself with its singular focus on Facebook. Many of the other social publishing tools were originally built around the features and limitations of Twitter and added Facebook support as an afterthought. In addition to publishing features, Mediafeedia offers Facebook monitoring services for large organizations. The Mediafeedia service will produce digest versions of those comment notifications for routine activity on a high-traffic pages and send special alerts based on keyword filters. So far, the main feature that distinguishes the enterprise edition is that posts are not labeled as posted via Mediafeedia (instead featuring the enterprise’s own branding). Free in its beta release, Mediafeedia is preparing to introduce a pro edition with additional page tab management features priced at $9 to $39 per month. The enterprise edition is priced at $199 to $3,000 a month, based on company size and page traffic volume. http://mediafeedia.com/

Armedia Announces Acquisition of Wide Open Consulting

Armedia, LLC has acquired Atlanta-based Wide Open Consulting, an enterprise content management services firm with focus on Open Source technologies. Armedia, a technology firm that focuses on information and content management solutions, has offices in Atlanta; Huntsville, Alabama; and Vienna, Virginia. The acquisition of Wide Open Consulting strengthens Armedia’s reach in the enterprise content management space and broadens its depth of Open Source technology capabilities. http://www.armedia.com

Nuxeo Releases New Version of Open Source Document Management Software

Nuxeo, the Open Source Enterprise Content Management (ECM) platform company, released a new version of Nuxeo Document Management and Nuxeo Enterprise Platform today. Nuxeo DM 5.4.2 offers a host of usability and social features to make the user experience even smoother and more streamlined. Key contributions highlight the value of community involvement in the strategy of continuous innovation for the Nuxeo platform. The release of Nuxeo DM 5.4.2 and its underlying platform, Nuxeo EP, demonstrates execution on a vision of ongoing innovation, community engagement, and open standards support, delivered to content management application architects and developers. Driven by community feedback, many of the new features and enhancements improve usability of the application, using state-of-the-art technologies and standards, such as OpenSocial, OAuth, HTML5, WebDAV, and CMIS. The new WSS connector was contributed by Nuxeo partner Gagnavarslan, an ECM solution provider in Iceland. The Nuxeo and Gagnavarslan teams collaborated to integrate this new component after passing the Nuxeo QA process. With this connector, the Nuxeo repository can be mapped as a drive under MS Windows or Mac OS X. Other contributions include ongoing enhancements for the OpenSocial integration from customer Leroy Merlin. It now supports the GWT OpenSocial container, making the dashboard faster, and providing more gadgets and layout options. In addition, the Nuxeo platform is now completely integrated with OpenSocial and fully supports OAuth, allowing for external gadget integration in Nuxeo DM, and the use of Nuxeo DM gadgets in external containers, such as iGoogle. OAuth support ensures control of which services are used and the scope of data shared between applications. While the GWT container is well equipped to manage dashboards, a new light OpenSocial JavaScript Gadget container offers a quick and easy way to add an OpenSocial gadget to a content template in Nuxeo DM. Other highlights of Nuxeo EP and DM 5.4.2 include: HTML 5 Drag’n’Drop; New system properties for the CMIS interface; Improved User Interface layout; Content Views; and Facets. Nuxeo DM 5.4.2 is available with no license charge, download options include an installable application for Windows, Linux or Mac environments, as well as a pre-configured virtual appliance for VMWare or VirtualBox-compatible environments. Nuxeo DM can also be previewed instantly with an online trial version. http://www.nuxeo.com

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