Curated for content, computing, and digital experience professionals

Day: August 11, 2021

Bloomreach enhances e-commerce search experience

Bloomreach announced it has launched Automatic Query Filtering (AQF), a new product feature within its AI-powered search and merchandising module, Bloomreach Discovery.  In an e-commerce site’s typical product search, results are often imprecise (though still relevant) by design in order to give customers the opportunity to explore products they would not otherwise see. When a merchandising team needs to take a different approach and apply precision for specific business goals, they can now use AQF. 

AQF helps businesses cut through noisy search results that are generated when customers search for products with specific attributes such as color, size, or brand. It allows merchandisers to pre-filter products on the results page based on these attributes, delivering more precise search results and shortening the time it takes for shoppers to find the product they want.

Utilizing AQF, a retail company could ensure searches for a red dress, for example, only result in red dresses — without the shopper needing to pick “red” from an additional selection of filters. An automotive company would be able to ensure a search for “2015 Toyota Corolla brake pads” only offers customers results that match each of those attributes.

https://www.bloomreach.com/en/products/discovery

Gilbane Advisor 8-11-21 — Standardized internet, Facebook & FTC

This week we have articles from Mark Nottingham (@mnot)and Ethan Zuckerman (@EthanZ). News comes from KPS and Brightspot, Lilt, Elastic Search, and LumenVox.


Opinion / Analysis

How the next layer of the internet is going to be standardised

Mark Nottingham takes a look at the UK Competition and Market Authority’s (CMA) investigation and agreement with Google, and the US proposed ACCESS Act 2021, which would require designated platforms to conform to interoperability standards set a new committee run by the FTC. He explains why these well-intentioned efforts could result in internet fragmentation and ossification. Nottingham then asks whether the IETF and W3C should take on this standards development and discusses the pros and cons. Certainly they should have at least an advisory role — anything less would be negligent. This article should be required reading for anyone advising government regulators, if not the regulators themselves.

https://www.mnot.net/blog/2021/06/21/standards-competition-governance

Facebook only cares about privacy for advertisers

The “only” in the title may sound a little strong, but given that 98% of Facebook’s revenue comes from advertisers, the title is fair enough. Especially as Facebook just shut down accounts of researchers at NYU’s Ad Observatory project and said it was to “protect people’s privacy in line with our privacy program under the FTC Order”. To put it mildly, this was a misleading statement. Ethan Zuckerman explains what happened, and why this kind of research is critical to understanding how personal data is being used to spread misinformation, among other things.

https://www.theatlantic.com/technology/archive/2021/08/facebook-only-cares-about-privacy-advertisers/619691/

More reading…

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Content technology news

Lilt launches Quick Translate Machine Translation solution

New user interface enables higher quality machine translation in a secure environment.
https://lilt.com

KPS and Brightspot partner to deliver content management

Brightspot CMS will enable international KPS customers to scale quickly and accommodate complex workflows.
https://www.brightspot.com ▪︎ https://kps.com/global/

Deeper insight with Kibana visualizations, precision tuning in App Search, synonym support in Workplace Search, data ingestion flexibility.
https://www.elastic.co/blog/whats-new-elastic-enterprise-search-7-14-0

LumenVox launches new speech recognition engine with transcription

Built using artificial intelligence (AI) and deep machine learning (ML), helps deliver more accurate speech-enabled customer experiences.
https://www.lumenvox.com

All content technology news


The Gilbane Advisor is curated by Frank Gilbane for content technology, computing, and digital experience professionals. The focus is on strategic technologies. We publish recommended articles and content technology news weekly. We do not sell or share personal data.

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