Yooba Ltd announced the full commercial availability of its online Flash creation and management system, Yooba. Yooba is a content management system (CMS) specially designed for Flash website content creation. As with CMSs for static content, Yooba puts full creative power over Flash, right down to the object level, but without the need for programming skills, into the hands of editors and others responsible for site content origination and maintenance. As a Software-as-a-Service (SaaS) application, there are no licensing issues with Yooba and users are always working with the latest version. The SaaS structure also gives full scalability on pricing, to suit anyone from individual professionals to enterprise companies. Once content is created, Yooba simplifies the scheduling and publication of created and edited material. This is carried out through Yooba’s graphical admin dashboard, which gives users total control of Flash objects within a website at a glance, making it easy to update and change them as frequently as information and sales campaigns require. http://www.yooba.com/
Category: Content management & strategy (Page 143 of 479)
This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.
Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.
Content strategy topics include information architecture, content and information models, content globalization, and localization.
For some historical perspective see:
https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/
Vignette Corporation (NASDAQ: VIGN) announced the release of Vignette Content Management Audit Solutions. The solutions allow organizations to track and archive changes across multiple Web sites and provide a simplified process for meeting operational or regulatory auditing compliance requirements. In addition to enabling compliance, Vignette Content Management Audit Solutions help organizations optimize and improve operational Web site management processes by reporting on content creation, contribution and user trends that can identify system or process bottlenecks. Once an organization knows how and when its content is being managed, it can easily make modifications to drive efficiency and reduce the amount of time it takes to publish fresh content. Vignette Content Management Audit Solutions are available in complimentary and enhanced packages. Vignette Content Management Audit, included within the Vignette Content Management console, includes event history views. The enhanced offering allows organizations to leverage on-demand reporting of events, users and time periods in a dashboard or drill down format in order to identify trends. http://www.vignette.com
SYSTRAN announced the release of SYSTRAN Enterprise Server 7, the company’s first hybrid machine translation (MT) server designed for enterprise use. Based on a combination of self-learning and linguistic technologies, SYSTRAN 7 delivers consistent translations that meet corporate customer requirements. Machine translation products have traditionally either been based on rules or statistical models. With the introduction of its hybrid MT product, SYSTRAN has delivered a solution that brings together the strengths of these two approaches. SYSTRAN Enterprise Server 7 combines the predictability and language consistency of rule-based machine translation with the fluency of statistical MT. SYSTRAN’s customization methodology includes the creation of dictionaries and the building of translation models from translated content. These tools supplement the out-of-the-box translation capabilities provided by SYSTRAN for 52 language pairs. SYSTRAN Enterprise Server has traditionally been deployed on corporate intranets as a solution for multilingual collaboration to help employees understand foreign language information such as emails, web pages, presentations and corporate documentation. SYSTRAN’s new hybrid MT engine enables enterprise customers to expand MT use for publishing. SYSTRAN Enterprise Server 7 offers reuse of validated translations through global content management workflows which allow users to create and manage multilingual content. By combining the latest linguistic and statistical techniques, SYSTRAN “learns” how words and phrases should be translated for specific domains based on existing human translations. As the data is re-used it gets “smarter” and updates itself. http://www.systransoft.com
Sitecore announced the Sitecore Online Marketing Suite for organizations to unify Web content management capabilities, Web analytics and marketing automation for greater customer engagement and personalization. Sitecore’s Online Marketing Suite (OMS) helps marketers track and better understand their online visitors and initiatives. Sitecore’s new marketing suite provides Web analytics out-of-the-box, without coding. Content editors can profile their content upon creation, establishing the relevancy for segmentation analysis and the delivery of targeted content. The software then automatically develops profiles on site visitors based on browsing behavior, geographical IP identification, and data collected through forms and survey submissions. Using content delivery rules and filters, Sitecore delivers targeted, action-orientated content and offers. The Online Marketing Suite’s A/B and multivariate testing lets marketers define and execute tests. With Sitecore’s CMS delivering the website user interaction and experience, the OMS analytics data now tells the story of a site visitor’s experience. The software measures online advertising campaign effectiveness and increases the agility of the campaign with immediate correlation between campaign initiatives and specific website goals. The campaign tracking is integrated with the site visitor session detail, recording further interests and actions automatically and providing full insight into the actual ROI of campaigns. Sitecore’s Online Marketing Suite will be generally available on June 30, 2009. http://www.sitecore.net
EMC Corporation (NYSE:EMC) announced free, full-function developer editions of its enterprise content management (ECM) products and launched two new online communities dedicated to EMC Documentum and XML developers. Through the Documentum and XML communities, developers will have open access to resources that includes code samples, tutorials, full product documentation and “getting started” guides. EMC Documentum Content Server Developer Edition provides developers free access and offers a “one-click” deployment that can be run on a laptop so that developers can quickly start creating their Documentum-based solutions. EMC Documentum xDB Developer Edition provides developers a scalable, high performance, native XML database at no cost for development and testing. .NET Productivity Suite makes it easier for developers to conduct integrations with Microsoft applications such as SharePoint by allowing them to work exclusively in a Microsoft environment. EMC Documentum Content Services for Salesforce CRM allows developers to embed Documentum content services within Salesforce CRM. All products are available today. The free developer editions of Content Server and xDB are for development, testing and trial only. Standard licensing fees apply for production and run-time deployments. http://www.emc.com/
Hippo, developer of web-based, open source Enterprise Content Management (ECM) and Portal software, has launched a full product and support offering around the latest version of Apache Jetspeed, version 2.2 released on May 28th, supporting the Portal 2.0 specification. Hippo’s developers, with ten officially recognized committers already noted for their commitment to a range of The Apache Software Foundation’s projects, have contributed to the community effort to develop Jetspeed 2.2. Hippo’s close involvement in the Jetspeed community enables it to bring training, consulting and 24×7 support for the new version straight to the market, and to offer Jetspeed 1.x and 2.1 users an upgrade package and full support. Jetspeed is an open source Enterprise Information Portal using Java and XML to collect and present information from multiple sources via an intuitive and user-friendly interface. As a product of The Apache Software Foundation (ASF), one of the open source organizations dedicated to collaborative software development, Jetspeed is available for free under the business-friendly Apache License. Hippo’s own product range features full integration with Jetspeed 2.2, including Hippo CMS 7, the Hippo Site Toolkit and the integrated ECM suite. Its products provide organizations with solutions for content management and online collaboration. The new release, combined with Jetspeed’s track record of performance, stability and its unmatched support for open standards, is an ideal fit for the highly scalable collaborative intranet and web architectures built on Hippo’s products. http://www.onehippo.com
Looking forward to seeing many of you next week at Gilbane San Francisco. Whether you will be there or not, you can suggest questions to ask our analyst panel. Each of the panelists have specific areas of expertise covering web content management, web governance, enterprise social software and social media, collaboration, and enterprise search. The panel is a keynote session after the two keynote presentations from Microsoft and Adobe, so we’ll also be covering reactions to those. You can submit your questions directly to me via a comment, email, or twitter (DM or post using the hashtag #gilbanesf).
Registration for the conference is still open and will be available on-site. If you register in advance you can still get a $200. discount using GILBANE as the discount code. There is no charge for the keynotes or the technology demonstrations or product labs.
K2. Keynote Analyst Panel
We invite industry analysts from many different firms to speak at all our events to make sure our conference attendees hear differing opinions from a wide variety of expert sources. A second, third, fourth or fifth opinion will ensure you don’t make ill-informed decisions about critical content and information technologies or strategies. This session will be a lively, interactive debate guaranteed to be both informative and fun.
Moderator: Frank Gilbane
Panelists:
Jeremiah Owyang, Senior Analyst, Social Computing, Forrester
Hadley Reynolds, Research Director, Search & Digital Marketplace Technologies, IDC
Larry Hawes, Lead Analyst, Collaboration and Enterprise Social Software, Gilbane Group
Lisa Welchman, Founding Partner, WelchmanPierpoint
Join us next month for:
S8. Multilingual Communities: Engagement Through Language and Localization
Where: Gilbane San Francisco Conference, Westin Market St.
When: Thursday, June 4, 2009, 8:30am – 9:30am
Lack of human and financial resources to address demand for localized content are common barriers to successful global business expansion. This session focuses on approaches to tapping into the multilingual resources available within communities of dedicated users to overcome these obstacles. Case study presentations show you how social networks are leveraged to create multilingual content that drives global revenues and user growth in two community-based businesses, iStockphoto and Second Life, a virtual world created by its participants.
Moderator: Mary Laplante, VP Client Services & Senior Analyst, Gilbane Group
Speakers:
Michael Smith, Language Specialist, Localization Team, iStockphoto
Localizing for the Crowd: Growing Internationally Through Crowdsourcing
Danica Brinton, Director, International Strategies and Localization, Linden Lab
Complete conference program: http://gilbanesf.com/conference_program.html
Pre-conference workshop descriptions: http://gilbanesf.com/workshops.html
Register today!
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