This week we feature articles from Kurt Cagle, and Lynn Wu & Sam Ransbotham.

Additional reading comes from Kayleigh Barber & Seb Joseph, Emma Roth, Tari Ibaba, and Cassie Kozyrkov.

News comes from Microsoft, LambdaTest, DeepL, and Optimizely.

As usual, we will be off in August. Our next issue will arrive September 11.

All previous issues are available at https://gilbane.com/gilbane-advisor-index


Opinion / Analysis

The emergence of Markdown

Kurt Cagle published a piece on Markdown that is useful whether you know about Markdown or not, as it is increasingly popular in web applications, and being used in ways that may surprise (ChatGPT). A good read for either a passing familiarity, or a more detailed update. (8 min)

https://www.linkedin.com/pulse/emergence-markdown-kurt-cagle-b0qbc

Can AI help your company innovate? it depends

As business school professors Lynn Wu and Sam Ransbotham address this question with research on what companies are doing with AI, and an analysis of what types of processes and products can effectively contribute to innovation. Managers will appreciate this paper as a complement to the more technical articles they also need to read. (7 min)

https://hbr.org/2024/07/can-ai-help-your-company-innovate-it-depends

More Reading

All Gilbane Advisor issues


Content technology news

The new experience combines the foundation of Bing’s search results with the power of large and small language models (LLMs and SLMs).
https://blogs.bing.com/search/July-2024/generativesearch

LambdaTest integrates with Netlify to enhance developer workflows

Integration provides a comprehensive solution for high-quality web applications with seamless deployment workflows across environments and devices.
https://www.lambdatest.com

DeepL launches LLM focused on translation quality and performance

The LLM is uniquely tuned for language and human-like translations and writing with a reduced risk of hallucinations and misinformation.
https://www.deepl.com/en/press-release#2GYyHCVU8bjbu1iewCwLLx

Optimizely launches SaaS CMS

The CMS features a new Visual Builder to build personalized experiences with customizable elements and an interactive preview. 
https://www.optimizely.com/company/press/saas-cms-visual-builder/

All content technology news


The Gilbane Advisor is authored by Frank Gilbane and is ad-free, cost-free, and curated for content, computing, web, data, and digital experience technology and information professionals. We publish recommended articles and content technology news most Wednesdays. We do not sell or share personal data.

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