WebSideStory, Inc. Atomz announced an exclusive alliance to provide businesses with a solution for Web site search, content management and Web analytics. Under the agreement, the companies will integrate their products and services and work on a number of joint marketing projects. HitBox greatly extends Atomz Search’s reporting capabilities to include campaign ROI tracking, up-to-the-second merchandising reports, funnel analysis, visitor segmentation and more. Atomz will also integrate HitBox intelligence into its Atomz Publish content management system, allowing companies to get detailed, real-time insight into online visitor behavior. Using HitBox reports, companies can see which content visitors prefer, which navigational paths they take, which marketing campaigns they respond to, and more. www.atomz.com, www.websidestory.com

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