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Category: Gilbane events (Page 37 of 44)

These posts are about the Gilbane conferences. To see the actual programs see  https://gilbane.com/Conferences/. Information about our earlier Documation conferences see https://gilbane.com/entity/documation-conference/.

Searching for Enterprise Search

The Gilbane Group has invited me to lead a new practice area for the Gilbane community. Based on my recent experience at Gilbane Boston, November 2006, there is the foundation for a substantial community of practice around the topic of Enterprise Search. When I invited attendees of conference sessions on search to a preliminary roundtable discussion about enterprise search, over 15 people signed up. About 12 people dropped in for all or part of what turned out to be a two hour lunch break with a fluid conversation about what search means, what users are seeking for their organizations and what vendors (service and product) have to offer.

I am inviting anyone who drops in on this blog to continue the conversation. By sharing needs, product offerings, definitions, problems and case studies, participants in this blog have the opportunity to contribute to a community of practice among a highly diverse audience of professionals concerned with this topic of search. We will learn what is working or not, what tools, tips and processes have been used and leveraged for improving business performance in any type of organization.

You will note a group of categories that I established because I have something I would like to share sooner rather than later about these topics. Not everything I may have to say in the next few weeks or months will fit neatly; expansion is inevitable. The categories are broad until we begin to accumulate content in other areas. One thing is certain; technology changes and changes our thinking. A year from now it will be interesting to look back at recommendations, advice, enthusiasms and endorsements in this time period and see where reversals happen and attitudes morph. We are all capable of love hate relationships with technology and I am as fickle as the next person.

Stay tuned and see where we are January 1, 2008. Still blogging, I hope.

Call for Papers Deadline: San Francisco & Washington DC

A quick reminder to mark your calendar, and to submit your speaking proposals before the upcoming deadlines:
Gilbane San Franciscohttp://gilbanesf.com/
April 10-12, 2007, Palace Hotel
Call for Papers Deadline: January 3rd, 2007
Gilbane Washington DChttp://gilbanedc.com/
June 5-7, 2007, Reagan Building
Call for Papers Deadline: January 15th, 2007
https://gilbane.com/speaker_guidelines.html

Webinar Reminder

Today!
Join The Gilbane Group, SDL International and Interwoven to learn how Sun Microsystems used a global information management solution to deliver product information, support services, and java.com information in many languages to deliver an enhanced customer experience.
Date: 13th December, 2006
Time: 8:30 Pacific, 11:30 Eastern, 16:30 GMT, 17:30 Central Europe
Duration: 1 hour
Register here.

Globalization: Views from the Trenches

I had the pleasure of moderating the Content Globalization Workflows session at last week’s Gilbane Boston conference. Although we were the last session on the last day, the room was filled with interactive participants with very specific issues and questions. The underlying theme? The act of translation is not the “stress-buster” for globalization projects. It’s the process. Managing it, understanding it, aligning it, integrating it — you name it. Globalization has process-centric red flags from the get-go.

The good news is that globalization as a recognized enterprise business practice continues to gain traction. In fact, our audience cited “global, simultaneous product shipments” as one of the most distinct and well-understood business drivers at the executive and cross-departmental levels. Even better, there are achievable, significant cost savings to be had. The description of a first-year, $2.4 million savings realized by GE Healthcare was impressive, to say the least. Many thanks to Jeanette Eichholz, a Leader in the Global Ultrasound User Documentation group, for sharing her story.

The Gilbane Group is working to keep the subject of globalization in the spotlight as a key issue for 2007 to help organizations understand that cost savings is actually only the cusp of the benefits. Rapid market reach, consistent brand management, and increased customer satisfaction are equally viable, and more importantly, quantifiable.

To that end, join us for our December 13th webinar, “How Sun Takes Brands and Solutions to the Global Marketplace.” Sponsored by Interwoven and SDL International, understanding Sun’s success factors will be a valuable learning experience for any organization with globalization on the agenda.

Date: 13th December, 2006
Time: 8:30 Pacific, 11:30 Eastern, 16:30 GMT, 17:30 Central Europe
Duration: 1 hour
Register here.

What is the future of software as a service

I’m not at the conference this week (we do have several people from our shop there), but to answer a question posed by Frank Gilbane:

What is the future of software as a service, and is it appropriate for enterprise content applications like content management, authoring, etc.?

The SaaS model seems to have been proven to the point where it’s hard to imagine that it won’t keep growing. We recently posted a whitepaper on SaaS myths, which debunks most of the common arguments against SaaS. In addition to that discussion, I’d offer the following four points:

1) SaaS is a proven technology. It arguably extends to the early days of the web with software ASPs. I guess you could even argue the lineage goes all the way back to mainframe apps! 🙂 Certainly, though, the existing SaaS companies have been working successfully with this business model for more than six years now.

2) Web technologies have reached a point where SaaS is an out of the box solution. You can now count on fast network connections for users both in the office and home. Security systems are complete from SSL with web browsers up through terminal services like Citrix which allow even HIPAA compliance. For web apps, browser technologies like IFRAMES and AJAX allow apps to be easily integrated on a page (mashups).

3) SaaS provides much more robust server management and security, especially for small and medium sized businesses. As web applications grow more complex, SaaS allows much more convenient, rigorous and cost-effective control over hosting. By centralizing and focusing, the best resources can be brought to bear on fewer hosting environments.

4) This one is a bit of a prediction, and is specific to web sites. Currently, you have a couple options when adding components like blogs, rss, ecommerce, polls, surveys, and search to web sites. You can install apps for those services, which allows you to control ad placement and design. The alternative is to use free hosted apps where the ad revenue goes to the SaaS company. So, the logical next step is for high quality hosted apps where the ad revenue is shared with the web site. This is already appearing with sites like MetaCafe. For an advanced CMS, though, I am not sure this will happen since the CMS tends to be the hub for all the other web apps, but it is certainly possible for a basic CMS.

Webinar: How Sun Takes Brands and Solutions to the Global Marketplace

Are present processes slowing down your global product launches and campaigns? Do you have trouble ensuring global brand consistency across many markets and communication channels? Do you deliver a global customer experience that induces people to come back and encourages customer loyalty?

Join The Gilbane Group, SDL International and Interwoven to learn how Sun Microsystems used a global information management solution to deliver product information, support services, and java.com information in many languages to deliver an enhanced customer experience.

Date: 13th December, 2006
Time: 8:30 Pacific, 11:30 Eastern, 16:30 GMT, 17:30 Central Europe
Duration: 1 hour
Register here.

Globalization Survey

There’s still time to add your voice to our survey on Content Globalization.

Thursday’s Content Globalization Workflows panel includes speakers from Idiom Technologies, LISA (Localization Industry Standards Association), LinguaLinx, and General Electric.

Topics to be covered include: globalization business drivers, the impact of market consolidation, achieving process management and project management, defining “unified globalization management,” and best practices. Hope to see you there!

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