Mediaplex, Inc. announced that it will integrate its real-time online media buying solution with the Ariba business-to-business e-commerce solution. This integrated solution will provide businesses with an automated system for placing, tracking, changing and managing online advertising placements and expenses by leveraging the approval workflow and Internet order routing capabilities of the Ariba ORMS application and Ariba Network platform. The Mediaplex-Ariba integrated solution will utilize Mediaplex’s new technology, adXML, to enable advertisers and Web publishers to transmit and acknowledge advertising insertion and change orders in real time. Mediaplex and Ariba are working together to make adXML an open standard, and are sponsoring an adXML.org Web site to provide more information. The adXML committee, which includes Boris Putanec, Ariba software architect and a primary contributor to the cXML standard, and Art Scott, Mediaplex’s adXML project manager, is also working with a number of advertising standards groups, including international groups such as FOGRA to assist with print standards in Europe. www.mediaplex.com.
Category: Content technology news (Page 572 of 638)
Curated information technology news for content technology, computing, and digital experience professionals. News items are edited to remove hype, unhelpful jargon, iffy statements, and quotes, to create a short summary — mostly limited to 200 words — of the important facts with a link back to a useful source for more information. News items are published using the date of the original source here and in our weekly email newsletter.
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Intelisys announced that IEC-Enterprise, Version 4.0, supports full-scale interoperability between all buyers and suppliers, regardless of the data protocol. A long-time proponent of open standards on the Internet, Intelisys built an architecture that facilitates a broad buying community by enabling fluent data exchange of documents in many formats including any variant of XML. Intelisys is also working with Microsoft Corp. to accelerate the adoption of business-to-business electronic commerce. The companies plan to integrate Intelisys’ operating XML definitions with the Microsoft BizTalk Framework to define schema for communicating business-to-business e-commerce transactions. www.intelisys.com.
Dataware Technologies, Inc. and Wiesenberger, a Thomson Financial company, have joined forces to provide mutual fund and insurance companies with interactive marketing tools. The new partnership will allow financial services firms to have Dataware deliver Wiesenberger’s InvestmentView and Blueprint software as a component of their CD-ROM-based Electronic Marketing Tools, which currently includes a variety of customized sales and marketing information including portfolio manager interviews, product information, as well as on-line product brochures. By using the new integrated product, financial services firms will be able to deliver a consistent marketing message to the investment professionals who sell their products and, in turn, ensure that the sales message that reaches the investing public is consistent with corporate marketing strategies. The resulting product will present fund and annuity information in a user- friendly, interactive fashion, help investment professionals in the sales and research process, and be consistent with NASD and SEC guidelines. www.dataware.com, www.thomsonfinancial.com
Logos Corporation will unveil its new Web-enabled translation solution, and the first in a series of product releases, with the announcement of its e.Sense Enterprise Translation System this week. The e.Sense system is part of Logos Corporation’s Global Enterprise Translation Solution (GETS), in which digital translation lays the groundwork for rapid high-volume, high-quality translation. GETS combines software tools and services to provide a translation system that is integrated into a company’s business processes. This integrated translation capability is becoming increasingly important within enterprises expanding their operations worldwide. With GETS, workers collaborating across a global enterprise can continue to work in their native language with the confidence that the content they share will be translated promptly and accurately into their colleagues’ native language. e.Sense Enterprise Translation System 1.00 is available immediately. www.logos-usa.com
IntegrationWare, Inc., announced IntraBlocks Enterprise Knowledge Portal Software IntraBlocks version 3.0 delivers an out-of-the-box solution, which combines a knowledge warehouse with advanced middleware, collaboration, and Web presentation capabilities. Using an Internet browser, IntraBlocks users have a secure, single point of entry into enterprise-wide information and knowledge, previously difficult to find or never captured. These capabilities deliver business benefits with organizations realizing faster time to market, streamlined business processes, accelerated innovations, reduced project rework, enhanced employee productivity, and ultimately low-cost distributed computing. Customers are using IntraBlocks in a variety of applications including supply chain and customer relationship management, data warehouse and decision support, intellectual property management, and training. IntraBlocks version 3.0 is scheduled to ship in October of 1999 and will be available directly from IntegrationWare and its partners. IntraBlocks v3.0 is licensed on a per user basis with pricing starting at $24,000 for 100 users. www.integrationware.com
CAP Ventures Inc has appointed Leonor Ciarlone as Senior Consultant. Ms. Ciarlone joins the Dynamic Content Software Strategies Consulting Service, providing strategic consulting to the content, document, and knowledge management industries. Leonor brings over ten years experience designing and developing information-based applications to manage documents as data assets, in a variety of industries that includes manufacturing, insurance and software development. She has served as both analyst and architect for companies including FM Global, Commercial Union Insurance, EMC Corporation, Inso Corporation, Intellution, Inc. and General Cinema Corporation. Prior to joining CAP Ventures, Leonor was an Electronic Publishing Consultant and Technical Project Manager with FM Global, leading the implementation of an end-to-end, XML-based application for the authoring, production and distribution of the company’s data sheet library. She has delivered numerous presentations on XML and related standards for various technical communication conferences, written electronic publishing software reviews for Emedia Magazine, and has judged both local and international online communications competitions. Leonor is a past president of the Boston Chapter of the Society for Technical Communication, and has won multiple awards from chapter competitions. She holds a BA in Journalism from the University of Massachusetts Amherst. www.capv.com/dss
ADEPT, Inc announced a strategic partnership with Hyperwave Information Management, Inc. of Westford, Mass. to deliver corporate portal and knowledge management solutions for organizations using Web technology. Under the agreement, the ADEPT E-Business Solutions Division will extend the capabilities of its e-business integration services for Fortune 1000 and government clients by using Hyperwave’s technology. Hyperwave’s software products enable organizations to manage the increasing flow of information using Web technology. Its Hyperwave Information Server delivers a platform for developing intranet and extranet knowledge-sharing applications. A new product, the Hyperwave Information Portal (HIP), is built on the Hyperwave Information Server infrastructure. Unlike corporate portals based on traditional technology, HIP does not require the time of dedicated specialists to publish content and maintain up-to-date links. With HIP, users can rapidly submit, exchange, find, access, and personalize information from anywhere, anytime they choose. www.hyperwave.com, www.adeptinc.com
InfoAccess Inc announced a partnership with Open Text Corporation to provide the Transit Central EDM (electronic document management) advanced Web publishing functionality to Livelink. The Transit Central/Livelink combination lets Livelink users continue their focus on collaborative knowledge creation and management, using Transit Central to automate the process of publishing that knowledge in HTML, XML, or other formats. With its customizable templates, Transit Central provides Livelink users with the ability to publish information to the Internet, intranet or extranet, or back into Livelink-managed repositories — all with the approved corporate `look and feel.’ The embedded Transit Central/Livelink solution functions transparently while users publish documents to the Web as it goes through the Livelink workflow process, and then automatically publishes a Web site. Open Text is the exclusive reseller of Transit Central EDM for Livelink www.opentext.com, www.infoaccess.com
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