Category: Content management & strategy(Page 95 of 478)
This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.
The Gilbane Report on Open Information & Document Systems (ISSN 1067-8719) was periodical launched in March, 1993 by Publishing Technology Management Inc. which was founded by Frank Gilbane, its president, in June, 1987.
The Gilbane Report was sold to CAP Ventures Inc in December 1994, who published it until May, 1999, when it was bought by Bluebill Advisors, Inc. a consulting and advisory firm founded by Frank Gilbane. Bluebill Advisors continued to publish the Gilbane Report until March, 2005. The Gilbane Report issues from 1993 – 2005 remain available in either HTML or PDF (or both), on the Gilbane Advisor website, which is owned by Bluebill Advisors Inc.
Below is a link to the first issue of the Gilbane Report. There is also a PDF version.
Machine translation, sometimes referred to by the abbreviation MT (not to be confused with computer-aided translation, machine-aided human translation or interactive translation) is a sub-field of computational linguistics that investigates the use of software to translate text or speech from one natural language to another.
In the 80s and 90s MT software was rule-based, but in the 2000s statistical analysis and the re-emergence of neural networking and more advanced machine learning techniques have proved to be far more successful.
The 2010 edition of the Gilbane Conference is designed to foster interaction between all stakeholders in the content management and content technology communities, with the ultimate goal of increasing the successful implementation and deployment of content technology. The conference is organized into four tracks so attendees in marketing, technology, a business unit, or an internal function will be able to plan a customized agenda.
Chaired by: Frank Gilbane ∙ Organized by: Lighthouse Seminars
Multichannel content management (MCM) means creating and managing content that can be optimized for each channel and device, ideally including those not anticipated. “Web”content management has been dominant for a few years, and “enterprise” content management was hijacked by the document management interests early on. These days “multichannel” is used mainly for emphasis since in general “content management” that isn’t multichannel is not very useful.
Responsive web design (RWD) is a web design approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones). Mashable called 2013 the Year of Responsive Web Design.
Information architecture (IA) is the structural design of shared information environments; the art and science of organizing and labelling websites, intranets, online communities and software to support usability and findability; and an emerging community of practice focused on bringing principles of design and architecture to the digital landscape. Typically, it involves an information model or concept of information that is used and applied to activities which require explicit details of complex information systems. These activities include library systems and database development.
Enterprise content integration (ECI) is a middleware software technology, often used within large organizations, that connects together various types of computer systems that manage documents and digital content. ECI systems often work in tandem with other technologies such as enterprise content management, document management, groupware, and records management. It takes a decentralized approach in order to manage content from various resources.
Digital experience (DX) emerged from work in the 1990s on “experience management” which included customers, employees, suppliers, and other stakeholders. Customer experience (CX) became the primary focus of experience management in the 2000s fueled by the growth of web commerce and other digital marketing channels. Technology suppliers and analysts serving marketing organizations began targeting CX in their products and services with features and their own marketing and branding efforts. In particular many “web content management (WCM) systems” became “customer experience management” (CXM), web experience management” or “web engagement management” systems (both using the WEM acronym). Most of these same products and services were also applicable and already in use for managing other stakeholder experiences, and became “digital experience” (DX) systems or platforms (DXPs), with CX being one component.
A positive digital experience requires much more than a pretty and fast web page or mobile app. There are other marketing technologies, internal back-end systems, supply chains, and operational workflows, digital or not, that need to be integrated with to ensure a smooth and informed experience. See Digital Experience is all about integration and agility.