Curated for content, computing, data, information, and digital experience professionals

Category: Content management & strategy (Page 179 of 480)

This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.

Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.

Content strategy topics include information architecture, content and information models, content globalization, and localization.

For some historical perspective see:

https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/

FatWire Releases Content Server 7

FatWire Software announced the general availability of FatWire Content Server 7, the latest release of its Web Content Management platform. Content Server now has three interfaces that are designed to accommodate the different usage patterns and types of users in an organization. The Insite interface is streamlined for use by anyone who wants to manage content and page layout from within the actual pages of the site. In this WYSIWYG environment, users can add/remove/re-sequence content on a page, preview content changes, drag and drop page components, and invoke workflow processes. The Dash interface is designed for the frequent business user who wants streamlined access to the content tasks performed every day. Users can create, compare and translate content for different locales and languages. Enhanced full-text search across all types of content makes it easier to find content that already exists. The Advanced interface for power users and developers should be familiar to anyone who has used the software application. Content Server 7 includes support for tags. Tags are user defined, so each user can choose tags that make sense to them. The same tag can be applied to different types of content, allowing you to group content any way you want, such as by campaign, project, or day of the week. Multilingual support is built directly into the data model, so that any content can be translated into multiple languages. Content Server 7 now has enhanced full-text search. FatWire Content Server 7 is available immediately. http://www.fatwire.com

Sitecore Incorporates Clay Tablet Connectivity for Native Translation Workflow

Web content management vendor Sitecore has incorporated support for translation middleware from Clay Tablet, allowing Sitecore’s customers to professionally translate their web sites into any number of languages, and keep them updated as content changes. Clay Tablet’s software manages the flow of content between Sitecore CMS and language service providers, making it quicker to offer Sitecore-based sites in multiple languages. Administrators can manage their site in one language, and content in other languages is kept current automatically. Clay Tablet’s software lets companies automate the flow of text between content management and translation systems. When translated content returns from a translation service provider, it’s routed back to the correct destination. Capable of connecting any content storage system to any globalization system, Clay Tablet helps customers integrate and manage the diverse content storage and authoring systems that may be used across an organization, and simplifies localization. http://www.Clay-Tablet.com, http://www.sitecore.net

Salesforce.com acquires Koral and Announces Salesforce Content Management

Salesforce.com (NYSE:CRM) introduced Salesforce Content, an expansion of its platform and application strategy for managing and sharing all business information on demand. Apex Content, a major new extension to the Salesforce platform, will enable the creation of content-based applications. Salesforce ContentExchange, a new on-demand application built on the new platform technologies, will enable customers to manage their documents and other unstructured data on demand as they manage their structured data within the existing Salesforce CRM applications. Apex Content and Salesforce ContentExchange will be based on technology acquired from Koral Technologies. Salesforce.com acquired Koral in March 2007. Terms were not disclosed. Apex Content will provide a content platform that will fuel Salesforce applications, including AppSpace, Salesforce PRM, and Salesforce Wealth Management Edition. With Apex Content, developers will be able to create new kinds of content applications. The first application to be built on Apex Content will be Salesforce ContentExchange. Salesforce ContentExchange will help companies store, share, find and manage the business information that currently lives in documents, emails and HTML, while keeping all users and content in sync. Salesforce ContentExchange will take community participation, tagging, recommendations, subscriptions, and an AJAX user interface and apply them to enterprise content management. Pricing and availability of Salesforce ContentExchange and Apex Content is scheduled to be announced later this calendar year. http://www.salesforce.com/

Gilbane San Francisco is this week

I haven’t been very good at blogging about this conference as it has been a busy Winter and early Spring. In any case, there is still time to join us, especially if you are in the Bay area. Registration is still open online as of this post, and is also available on site at the Palace hotel through Thursday. If you can only get away for one day, make it Wednesday for the keynote with Adobe, Google, IBM, Microsoft and Oracle. The technology showcase is also open on Wednesday (with a reception) and Thursday.

MEI Teams with Clickability to Offer Integrated Multi-Channel Publishing Solution

Managing Editor Inc. (MEI) announced a joint development with Clickability to integrate the SoftCare K4 Publishing System with Clickability’s cmPublish, an on-demand Web content-management system. With this integration, MEI and Clickability are offering a multi-channel publishing solution that helps newspapers and magazines streamline their Web and print workflows. Clickability’s cmPublish is a Web publishing platform used by corporate content sites and online newspaper and magazine publishers combining design, publishing, ad server, subscription, newsletter, analytic and administrative capabilities. The integration supports a seamless exchange of content between cmPublish and K4, the database-driven editorial workflow system integrated with Adobe InDesign and Adobe InCopy. K4 content with XML tags is automatically detected, parsed and uploaded to cmPublish, allowing simple or complex scheduling and easy repurposing of content for online or print usage. <a href=”http://www.maned.com”>http://www.maned.com</a>, <a href=”http://www.clickability.com”>http://www.clickability.com</a>

Vignette Releases Portal Update

Vignette (NASDAQ:VIGN) announced the worldwide availability of its latest Vignette Portal release. Vignette Portal enhanced features include: Support for Web 2.0 technologies like mashups and AJAX; Enhanced personalization through multi-language support; Federated search capabilities, enabling users to query a wide range of internal and external data sources, including Microsoft Exchange, Google, Yahoo and Lotus Notes; Customizable URLs to help drive traffic and improve search engine optimization; and Advanced dashboard capabilities. http://www.vignette.com

Software AG to Acquire webMethods

Software AG (TecDAX, ISIN DE 0003304002 / SOW), and webMethods, Inc. (NASDAQ: WEBM) announced that they have entered into a definitive agreement for Software AG to acquire webMethods in a cash tender offer for $9.15 per share or approximately $546 million. This transaction is intended to strengthen the combined company’s position in the SOA and Business Process Management (BPM) markets. Together, the companies bring an expanded product portfolio to a global customer base of over 4,000 organizations and 100 partners in complementary geographies around the globe. Specifically, Software AG will more than double its customer base in North America. This combination also brings minimal customer overlap, providing immediate and mutual access to additional customer segments, particularly in financial services, manufacturing and the public sector. The acquisition will create an SOA and BPM product portfolio including SOA Governance & Enablement, BPM and Business Activity Monitoring, Application Integration and Legacy Modernization capabilities. The transaction has been approved by the Supervisory Board of Software AG. webMethods’ Board of Directors has also approved the transaction and will recommend that their shareholders accept the offer. The transaction is subject to customary closing conditions, including regulatory approvals, and is expected to close during the second quarter of 2007. http://www.softwareag.com, http://www.webmethods.com

What does Web 2.0 Mean for WCM?

“Web 2.0” is a term that gets bandied about far too often with far too little associated meaning. Essentially, Web 2.0 refers to multi-directional interactivity between one or more humans and one or more Web applications (with their associated back-ends) — period. The term often pops up in descriptions of any of the following: social computing, blogs, wikis, folksonomies, Web services, RSS feeds, online applications, collaboration, mash-ups and the Web as a platform. Don’t let the diversity of topics given as examples of Web 2.0 distract you from the fact that the key operative term is multi-directional communication. What does this mean for WCM?

For the end user, it means that Web applications such as online banking, which now rely heavily on technologies like Flash and AJAX, provide better customer service by building-in higher levels of interactivity between the user and the data within a browser session and by encouraging more efficient communication between the browser and the host. Whereas before, every user request meant a round-trip to the server, now far more data is sent at once to the browser, often in the form of an object with which the browser can interact. The user then manipulates the data multiple times – transferring funds between accounts, paying a bill, and updating an address, for example – and upon logging out, transactions are sent to the server all at once for processing. Because technologies like Flash and AJAX provide for easier inclusion of rich media in the user interface, the combined effect of these Web 2.0 technologies is reduced development time for programmers, a more satisfying user experience for consumers, server processing efficiency for the host, and bandwidth savings for everyone. Another significant advantage of Web 2.0 technologies for WCM is the tendency to be so highly based on well-defined standards that functional components of Web applications are often interchangeable. When built on Web 2.0 technologies, the “address update” function in the Web banking example above would likely be usable by the bank’s credit card Web application as well. This component swapability is the underlying principle behind enterprise mash-ups, a developer-oriented topic for an upcoming blog entry.

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