memoQ 4.2, by Kilgray, was integrated into XTRF 2.0, the management system for translation companies and corporate translation departments. XTRF supports the work of translation departments in three fields: management and administration of all company activities, management of workflow and of the production process, as well as management of the translation process. The integration of memoQ enables managing complete translation projects including from the very beginning until the translation is finished. http://www.xtrf.eu/ http://www.kilgray.com
Category: Content management & strategy (Page 125 of 479)
This category includes editorial and news blog posts related to content management and content strategy. For older, long form reports, papers, and research on these topics see our Resources page.
Content management is a broad topic that refers to the management of unstructured or semi-structured content as a standalone system or a component of another system. Varieties of content management systems (CMS) include: web content management (WCM), enterprise content management (ECM), component content management (CCM), and digital asset management (DAM) systems. Content management systems are also now widely marketed as Digital Experience Management (DEM or DXM, DXP), and Customer Experience Management (CEM or CXM) systems or platforms, and may include additional marketing technology functions.
Content strategy topics include information architecture, content and information models, content globalization, and localization.
For some historical perspective see:
https://gilbane.com/gilbane-report-vol-8-num-8-what-is-content-management/
TransPerfect, a large privately held language services and software provider, announced that it has completed a merger with AD-COM, a Montreal-based provider of technical translation services. The transaction expands TransPerfect’s presence in Canada, adding a Montreal production hub to the company’s three existing Canadian locations. AD-COM will become a division of TransPerfect and will continue to be led by Founder and President Claudia Cieri, who will join the TransPerfect senior management team. Cieri is a 20-year veteran of the translation and localization industry. http://www.transperfect.com/ http://www.ad-com.ca/
Recently I wrote an article for my blog – Taking the W out of CMS – exploring content management and content delivery as separate disciplines and this is a follow up to that article.
To summarize that article – firstly, to know me professionally, is to know that when it comes to the tribes of CMS folks, I am firmly in the WCM tepee.
Secondly, I disagreed the first time this discussion rolled around, as the millennium clicked over – we were all going to use portal platforms and content management functionality would be in our application server infrastructure (we don’t and it didn’t).
Thirdly, the difference between the systems we are building for tomorrow and then – our digital engagement activities were single threaded following a website groove and the end was very much the driver for the means.
For the mainstream CMS industry it was a web site centric world and in most projects and applications the term ‘CMS’ was interchangeable with ‘WCM’. Today we have a fragmented communication channel; it’s the age of the ‘splinternet’ (in this context, a term coined by Josh Bierhoff), delivering relevant content consistently to multiple places.
This not just devices – our websites are less the single and only web destination, folks consume information about our products and services from other web destinations like Facebook and Twitter (to name two). Plus, of course the needs of customer, consumer and citizen engagement means that we can chuck in multiple touch points, in e-mail, call centres and real life.
We used to get ourselves worked up about ‘baking’ or ‘frying’ content management/delivery applications, about decoupled systems that produce pages and dynamic content – but (as I said in response to a comment on my original blog post) today’s consumer wants super dynamic content fresh caught that day, prepared their way, hot off the griddle – Teppanyaki served to share – family style.
So, we have a new level of complexity and requirements for our systems to support our digital marketers and communicators. A level of complexity of requirements that sits between our content repository and our consumer, which used to be the section of the RFP that simply said “must produce compliant HTML”.
When talking about delivery of content, this is typically where our requirement starts to gain some uniqueness between projects.
The question is, so you have your well-ordered, neatly filed, approved content – but what are you going to use it for?
A requirement for an approval process supported by workflow is fairly ubiquitous – but if you are a membership organisation that engages its audience over email or a consumer packaged goods company with fifty products and a YouTube channel – your Engagement Tier requirements are going to be quite diverse.
This diversity in requirements means two things to me.
1. As an industry we are very good at understanding, defining and capturing CMS requirements – but how are we at identifying, understanding and communicating an organisations engagement needs?
2. If there are diverse requirements, then there are different solutions – and right now it’s is a blend of dynamic web content delivery, marketing automation, campaign management, email, web analytics (etc. etc.) – There is no silver vendor bullet – no leader, no wave, no magic quadrant – its different strokes for different folks.
It’s this that I want to explore, how do we define those needs and how do we compare tools?
So, into the Engagement Tier – my colleagues here at Gilbane challenged me to draw it. Hmm.. right now it’s a box of content, a big arrow and then the consumer.
I am going to need to work on that…
Ingeniux Corporation, a provider of web and social content management software, announced the release of Ingeniux CMS Version 7. A new In-Context Editing feature enables both HTML and XML content to be edited in Preview Mode, while reusing content and component-based XML content for efficiency. The overall client experience has also been redesigned with new accordion panes to organize key features and content items, and ribbons to streamline the user experience. A new Application Manager delivers an app store directly within Ingeniux CMS. A range of Ingeniux certified App Modules and third-party solutions enable web managers to enhance their sites with business solutions and site management capabilities. Site management enhancements include integrated analytics for Google and other providers; 301 redirect management and vanity URLs; and enhanced URL system to support extension-less URLS and other formats. Key Features Released in Version 7.0 include: In-Context Editing for structured and unstructured content; built-in Google analytics; Asset Management Enhancements; Redirects Module; Scheduled Content Notifications: set reminders for content updates; accordion pane, new tool bar, ribbons and tertiary menu; Application Manager; and International Client Localization: Spanish, French, German, Italian, and Chinese language packs and localization reporting for site definitions. http://www.ingeniux.com
Digi-Data Corporation, a provider of integrated cloud content management solutions, announced partnership with Hitachi Data Systems to offer solutions for telecommunication companies and managed service providers targeting the consumer and SMB markets. Large enterprises also benefit from this platform to serve the needs of employees and customers. Digi-Data’s cloud content management platform provides end users with a suite of applications including PC and Mac backup/sync to push content to the cloud, as well as mobile, web, and IPTV applications that provide users with access to their content. The simple management website also includes file and sharing managers, and media libraries for customers to protect and consolidate their digital assets. http://www.digidata.com http://www.hitachi.com/
Fivesite, the UK Company of website designers, released a new version of its unique content management system (CMS). Named Fivesuite, the CMS simplifies the process of administering and running a website. Fivesite’s goal in developing their CMS was to create a product analogous to Microsoft Windows. The majority of computer users are very familiar with Windows, so a product working along the same lines would be easy to learn. Additionally, the company’s web designers have also ensured that the CMS complies with all Web 2.0 and 3.0 standards. This helps users add the latest web technologies to their site, and also increases a site’s accessibility and aesthetic appeal. Since every business has a unique set of needs and requirements, Fivesuite is personalized to be customized for each client. This means they are no longer limited by options they need but don’t have, or vice versa. Similar to programs or applications found in Windows, Fivesuite offers “objects” for various functions. One example is the Free Style Editor Object, which allows users to change and modify pages. The CMS also allows managers to assign varying levels of privileges to users. Authorized users can even change the design and layout of pages, without any HTML or stylesheet scripting. http://www.fivesite.co.uk/
Across Systems, supplier of independent linguistic supply chain technology, partners with Gilbane Group in a Webinar on the integration of content management system technology with translation management on Thursday, June 24 at 10 am PDT/1:00 pm EDT. The one-hour Webinar, entitled “The Integration Calculus: CMS + TMS = Turbo-accelerated Creation of Multilingual Product Documentation,” will include a case study presentation by Frank Erven, a language technology consultant and technical writer from Voith Turbo, a leading German industrial manufacturer serving paper, energy, mobility, and service markets. In 2006 Voith’s translation needs had grown by almost 80 percent. The company recognized the quality threat and risk of delay imposed by the volume increase; the need for a professional translation management system that could save time and improve the quality of documents became obvious. In this webinar, Voith shares its formula for success with multilingual product content creation and delivery. By integrating its content management system, Schema ST4, with Across Systems‘ translation management technology, the company now initiates and controls workflows automatically. Furthermore, the company was able to gain a continuous process from source text creation to multilingual document output, which saves it as much as 55 percent over its previous costs. The session will be moderated by Mary Laplante, vice president and lead analyst of Gilbane Group. Attendees to the Webinar will learn how content management, translation management, and smart content drive customer satisfaction. Register at https://www2.gotomeeting.com/register/922916738
Given the popularity of the presentations / topics at our recent San Francisco conference we are organizing the Boston conference around the same theme (Customers, Collaboration, Content) and tracks (Customers & Engagement, Colleagues & Collaboration, Content Technology, Content Publishing).
You can find out more about what we covered in SF from the GilbaneSF-Tweetstream, from Sue Anne’s post below, from the videos before and during the conference, and elsewhere.
See detailed instructions for submitting proposals, and send speaking proposals to speaking@gilbane.com. No sales or marketing presentations please.
The deadline for proposals is June 14, 2010.
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