Optika Inc. announced that it will integrate Optika eMedia with the Commerce Interchange Pipeline (CIP) and next-generation Microsoft technologies, including BizTalk Server, to offer a complete Web commerce solution. BizTalk Server will extend Microsoft CIP features found in Site Server Commerce Edition version 3.0 to further enhance interchange and data transformation capabilities, as well as trading partner management tools. The integration with Microsoft’s commerce technology offers a platform that will enable corporations to more rapidly and easily exchange business information with their partners over the Web, and will extend Optika eMedia’s functionality in providing access to disparate types of transaction information. Together with its existing Web commerce relationships with EDI vendor Harbinger and XML Internet forms vendor UWI.Com, Optika’s alliance with Microsoft enables Optika’s customers to use industry-standard eCommerce technologies to more effectively and efficiently exchange business transactions. www.optika.com
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