Art Technology Group announced that its Dynamo Product Suite now enables wireless device publishing, personalization and e-commerce capabilities for mobile phones and personal digital assistants (PDAs). ATG is working closely with Hewlett-Packard Company, as well as systems integrators such as Icon MediaLab, to deliver open, standards-based wireless access to personalized e-commerce applications based on Dynamo. ATG is actively supporting the WAP standard throughout its Dynamo product line. ATG’s Dynamo offers a multi-channel e-commerce architecture that combines the necessary flexibility and scalability of a 100% Java-based application server with integrated personalization and e-commerce capabilities. Dynamo allows businesses to build personalized online relationships with their customers regardless of how they are accessing the Internet. ATG’s multi-channel solution will enable organizations to take advantage of Dynamo’s proven, robust e-commerce and personalization capabilities to build customer loyalty and satisfaction, increase yield from customers, and decrease the cost of customer service over both Web and wireless. www.atg.com
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