Curated for content, computing, and digital experience professionals

Day: July 22, 2021

Welocalize acquires Next Level Globalization

Welocalize, a language service provider (LSP) announced the acquisition of Next Level Globalization (NLG), the third largest LSP in Germany. NLG, whose clients are specialized in medical devices, diagnostics, biotechnology, and pharmaceuticals, doubles Welocalize’s portfolio of global brands in the life sciences sector. NLG has extensive expertise supporting highly regulated companies with language services ranging from medical translation and in-country review to regulatory consulting to software localization. Joined together, this significantly expands Welocalize’s presence in Europe, the primary hub for the life sciences industry.

Over the last 18 months, the life sciences industry has been under unprecedented pressure to accelerate how it communicates and relays information across the globe. Jointly, Welocalize and NLG will work with their clients to help them deliver a better customer experience through their intelligent workflow solutions, high quality language services, and their proprietary technology for in-country review and project submission. The acquisition of NLG is Welocalize’s 19th and its fourth within regulated industries, alongside Park IP Translations in 2012 and Nova Language Services and Global Language Solutions in 2016. The combined client portfolio will benefit from a breadth of complementary services including IP and legal translation and ISO-certified machine translation services.

https://www.welocalize.com ▪︎ https://nlgworldwide.com

Adobe launches Adobe Analytics to advance digital literacy

Adobe announced the Adobe Analytics curriculum for education, a global program that supports the future workforce with in-demand data science skills. As part of the next generation of the Adobe Education Exchange, college instructors and students will be able to use Adobe Analytics, a customer data analytics platform, for free and get access to course curriculum with hands-on activities. Students will learn how to use data to drive business decisions and gain skills for careers spanning data science to marketing and product management.

Participants get access to a sandbox environment, which allows students to use Adobe Analytics with rich demo data. It is meant to be self-paced. instructors can pick and choose modules to incorporate. The four modules:

  • Data Collection: Students learn the fundamentals of data collection, warehousing and cleaning, as well as implementation.
  • Data Strategy and Architecture: Once data is collected, teams have to set up a data structure to make the data consumable across an organization.
  • Standard Metrics and Functionality: Focuses on reporting and how data is presented to functions such as marketing, product development, eCommerce and design.
  • Analysis Workspace Fundamentals: Provides students an opportunity to curate data, collaborate with others, produce new visualizations and uncover insights that advance business objectives.

https://experienceleague.adobe.com/landing/analytics-university/

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