I am very happy to announce the addition of Ian Truscott to our team as a Gilbane Group Senior Analyst based in London. We have had customers in Europe for many years and have wanted to expand our business with a local presence, so Ian is an especially welcome addition. Ian’s focus will be on Web Content Management, which remains our largest area of consulting, and has become even more important with the increasing influence and activity of enterprise marketing in web content strategies and purchases.
Ian comes to us from Alterian, where he was VP, WCM Product Strategy. Alterian sells a platform that combines web content management, marketing campaign management and social media monitoring tools.
A little more on Ian from his summary on LinkedIn:
“… fifteen years of enterprise software experience, ten of which working with web content management. This experience has come as a CTO, in product marketing, product development, sales and consulting – from starting my career as a computer operator and UNIX administrator. A strong web content management pedigree, having focused on web technologies for the last ten years, working with some of the major vendors and pioneers in this area. During this time I have taken various products to market, engaging with a broad range of organisations (including McDonalds, Diageo, AstraZeneca, WWE and Glaxo) and large central government departments while living and working in the USA and UK. ”
You can reach Ian at: email@example.com, or: +44 (0) 203 137 9600. Ian is an active Twitterer at @iantruscott. You can also meet Ian if you will be at our conference in San Francisco in May. You might even find Ian together with our Senior Analyst Scott Liewehr in the hotel pub amid a gaggle of other CMS industry insiders.
(Disclosure: Alterian has been a Gilbane client, and in keeping with our strict vendor neutral policy and our ethics policy regarding clients, Alterian was fully supportive of Ian joining us, and Ian has sold all his shares in the company.)
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