Curated for content, computing, and digital experience professionals

Month: June 2009 (Page 3 of 4)

Webinar: Multilingual Product Content at FICO

Wednesday, June 17th, 2009 — 11:00 to 12:00 (GMT -5:00) Eastern Time

* To check the webinar time in your local area, go to: www.timezoneconverter.com.

The challenges facing FICO, a leading supplier of decision management analytics, applications and tools, will sound familiar to global organizations: the need to streamline product and content development lifecycles, support global expansion with accurate and timely localization and translation processes, and satisfy customers worldwide with consistent, quality experience. What makes FICO’s story unique is its strategic and proactive approach to addressing them.

With a successful business case based on reuse as a “first principle,” FICO is building an enterprise content infrastructure that includes XML and DITA, component content management, translation memory and terminology management, and automated publishing. Learn how FICO is aligning global content practices with the company’s business goals and objectives. If you need to spark that “aha!” moment within your organization, you won’t want to miss this webinar event. Topics:

  • Reuse as the tipping point: the synergies of component approaches to product and content development
  • Implementing an end-to-end global information strategy
  • The value of content agility in FICO’s global business strategy

Speakers:

  • Leonor Ciarlone, Senior Analyst, Gilbane Group
  • Carroll Rotkel, Director, Product Documentation, FICO
  • Howard Schwartz, Ph.D., VP Content Management, SDL Trisoft

Registration is open. Sponsored by SDL.

Emerging Enterprise Content Management Trends

I was at the Gilbane Conference in San Francisco last week, where I answered questions as a panelist, moderated another panel, heard many excellent presentations, and joined in many engaging discussions. On the plane ride home, I took some time to piece together the individual bits of information and opinion that I had absorbed during the two-day event. This reflection led to the following observations regarding the state of enterprise content management practices and technologies.

Up With People

Many content software vendors are now focusing on people first, content second. This is a huge shift in perspective, especially when voiced at a content management conference! Kumar Vora, Vice President & General Manager, Enterprise at Adobe was the first person to proclaim this philosophical change during his opening keynote presentation at Gilbane San Francisco. He reported that Adobe has shifted its business philosophy to focus on serving people and their needs, as opposed to thinking about content first. Many other vendor representatives and attendees from end user organizations echoed Kumar’s emphasis on people during the event. It is too early to say definitively what this radical change in perspective means, but we should see more user friendly enterprise content management tools as a result.

Keyword Fail

Keyword search has largely failed end users and incremental improvements haven’t been able to keep up with the explosion in newly created content. Jeff Fried, VP Product Management for Microsoft’s FAST search engine actually proclaimed that “keyword search is dead!” The business world is at a point where alternatives, including machine-generated and social search techniques, must be explored. The latter method was on many attendees minds and lips, which should not surprise, given the shift to people-centric thinking identified above. Social search will be an increasingly hot topic in 2009 and 2010.

SharePoint Upheaval

Microsoft SharePoint 2010 has the potential to completely shake up the information management market. The next version of SharePoint will likely include a raft of (as of yet unconfirmed) Web Content Management features that have been missing or rudimentary. In her keynote address, Tricia Bush, Group Product Manager for SharePoint said that the promise of content management has not yet been realized and that her team is focusing diligently on the opportunity. This increased emphasis on content management is contrary to the first trend that I described above, and the negative perceptions many hold of SharePoint may increase unless Microsoft also better enables people in SharePoint 2010 (it is rumored that the product will also see substantial additions to its currently limited social collaboration functionality.) Those placing bets should do so knowing that Microsoft intends to, and probably will, be a major force in enterprise information management.

Simplicity Trumps Complexity

Enterprise applications and systems managed by IT departments continue to grow in complexity. As this happens, end users turn to simpler alternatives, including consumer oriented Web 2.0 applications, in order to get work done. The “problem” is that these consumer applications aren’t approved or controlled by the IT function. The opportunity is a potentially large market for software vendors that can create enterprise ready versions of Web 2.0 applications by adding security, reliability, and other attributes demanded by CIOs. For those vendors to succeed, however, they must retain the simplicity (intuitiveness and ease of use) that are the hallmark of consumer Web 2.0 applications.

Communication Beats Publishing

Communication applications are increasingly being used by end users to collaborate, because enterprise content management applications have become too complex (see the trend immediately above). Additionally, communication tools are favored by end users because they can use them to simultaneously create and distribute content. This increased speed of content publication also accelerates general business process execution, allowing users of communication tools to be more productive than users of formal enterprise content systems. Communication tools will continue to become an important and growing back channel that employees use to share content when overly complex publishing tools impede or fail them.

Having one’s ideas validated by a reputable peer is always rewarding. John Mancini, President of AIIM, published a blog post in the time between when I first formulated these thoughts on the flight home from San Francisco last week and when I published this post today. Reading John’s post should encourage you to believe that the trends I (and he) have described are for real. The question for all of us now is how will we respond to these emerging realities.

 

Buzz from Gilbane San Francisco Conference

The Gilbane Conference held in San Francisco last week was a great success!  There were informative presentations, lively discussions, and abundant tweets both days of the event. If you are skeptical about this admitedly biased assessment, check out the following tweets that were broadcast by attendees during and after the conference.

Thanks to everyone who attended the conference and especially those who live tweeted during the event. We look forward to seeing you again at Gilbane Boston in December!

Yooba Releases CMS for Flash

Yooba Ltd announced the full commercial availability of its online Flash creation and management system, Yooba. Yooba is a content management system (CMS) specially designed for Flash website content creation. As with CMSs for static content, Yooba puts full creative power over Flash, right down to the object level, but without the need for programming skills, into the hands of editors and others responsible for site content origination and maintenance. As a Software-as-a-Service (SaaS) application, there are no licensing issues with Yooba and users are always working with the latest version. The SaaS structure also gives full scalability on pricing, to suit anyone from individual professionals to enterprise companies. Once content is created, Yooba simplifies the scheduling and publication of created and edited material. This is carried out through Yooba’s graphical admin dashboard, which gives users total control of Flash objects within a website at a glance, making it easy to update and change them as frequently as information and sales campaigns require. http://www.yooba.com/

This just in…. 2009 US GAAP XBRL taxonomies but not until July 22nd

The SEC has finally announced what will be happening regarding the use of US GAAP taxonomies for its mandatory XBRL program.  The following was posted on the SEC website today:

** The US GAAP 2009 Taxonomies are in the process of being loaded into the EDGAR system and will be available for use on July 22, 2009. We strongly encourage companies to begin working with this new taxonomy now — it is publicly available at .

Companies should use the latest available taxonomy for their entire fiscal year. However, due to the timing of the US GAAP 2009 taxonomy being made available, companies will be permitted to use the U.S. GAAP 1.0 taxonomy in their first required submission before switching to the US GAAP 2009 taxonomy.

This creates a very interesting dilemma for companies under the gun for the first round of filings.  Do they create returns with an obsolete taxonomy (the 2008 US GAAP taxonomy) or wait until July 22 to file with the SEC?  I wonder how this will affect companies who want to send their second quarter returns into the SEC prior to July 22nd.  If they do file with the 2008 taxonomy as permitted (see above) will their filing be comparable with companies who wait and use the 2009 taxonomy?  Will they file amendments to the filings to update to the 2009 taxonomy?  Oh so many questions.  I cant wait for the SEC’s webcast on Wednesday.

Confronting the “Technology Imperative”

Technology is literally exploding: that’s a good thing isn’t it? PDAs, Twitter, iPods that do everything but cook, social networking and constant connectedness: all of it making our lives more in-touch, immediate, visual and interactive. There is, however, another side to this amazing progress. I like to call it the "technology imperative" and it grows from the fact that as technology and its use grows, it usually follows paths driven by consumers’ desires and willingness to spend money–whims if you will. Once unleashed, these technology-triggered, consumer driven appetites tend to return the favor, pointing the way to where and how their technology providers will go next. Sometimes the process literally becomes circular, taking the technology and its uses into a spiral no one would ever have predicted and for which no one is fully prepared. If you’re designing chips, selling gadgets or trolling Best Buy for the next version of the iPhone, this looks like the best of all possible worlds. The problem comes when non-consumer sectors of the culture begin to feel the impact of this race to connect. Technology is Neutral but its uses are Often a Poor Guide: In effect, consumer technology becomes the de facto guide for areas of our culture far from the environments for which it was designed and the modes in which consumers use it. For example, as we saw the rise of the Blackberry, instant email and messaging, we eventually saw workers, even in meetings, with their eyes and attention spans glued to their devices, scarcely even aware that they were supposed to be a contributing part of the meeting and its decision making. The situation became so widespread and vexing that many firms have literally banned PDAs from company meetings, and in 2006 a new condition known as Continuous Partial Attention Syndrome was identified in which the individual becomes so distracted by the overload of available information that any attempt to focus on a thought or subject is seriously degraded if not lost. In its extreme form, this syndrome sees the individual succumbing to a virtual addiction to instant information gratification, leading to a mind wandering in a sea of tidbits with no logical relationship to the subject at hand, even if that subject involves controlling a 4,000 pound automobile. Should Government Use Technology or Technology Drive Government? Today, technology has progressed far beyond those days, rudimentary by comparison, into a world of constant connectedness that can deliver not only the linkage but an intense, and seductive, visual, auditory and activity experience. With it, we are seeing an entirely new impact, especially pronounced in government sectors. Should government agencies, for example, put their important decisions out on Twitter and other social media to inform and elicit feedback from citizens? Sounds like a good way to improve the governing process, but in practice it has all manner of problems, not the least of which are mass responses that can overwhelm the agency’s ability to make sense of them, egalitarian leveling that makes everyone’s opinion on every subject of equal weight if not value, group influenced or generated responses that masquerade as individual opinions, and so on. In the intersection of government and technology, the technology is likely to come out on top, driving the governing process in directions it should not take, but becomes powerless to avoid. So what are we to do? Like Ulysses stuffing his crew’s ears with wax to avoid the clarion call of the Sirens, we must ignore how technology is taken up by the consumer world, no matter how enticing the outcome, concentrating instead on how the governing process may be improved by increased transparency and responsiveness. This concentration should be based on a healthy respect for the unintended consequences of any fundamental changes in the governing process coupled with an even healthier skepticism for any of the brave new world claims of the technological community. As we better understand what is broken in our governing process and what can be accomplished more effectively, we will have a foundation to consider, evaluate and adopt technology in a way the improves government as it was envisioned by our founders, always remaining mindful that government as we conceive it is not supposed to be slick or interactive but solid, fair and resistant to both individual whim and mob rule.

Vignette Releases Content Management Audit Solutions

Vignette Corporation (NASDAQ: VIGN) announced the release of Vignette Content Management Audit Solutions. The solutions allow organizations to track and archive changes across multiple Web sites and provide a simplified process for meeting operational or regulatory auditing compliance requirements. In addition to enabling compliance, Vignette Content Management Audit Solutions help organizations optimize and improve operational Web site management processes by reporting on content creation, contribution and user trends that can identify system or process bottlenecks. Once an organization knows how and when its content is being managed, it can easily make modifications to drive efficiency and reduce the amount of time it takes to publish fresh content. Vignette Content Management Audit Solutions are available in complimentary and enhanced packages. Vignette Content Management Audit, included within the Vignette Content Management console, includes event history views. The enhanced offering allows organizations to leverage on-demand reporting of events, users and time periods in a dashboard or drill down format in order to identify trends. http://www.vignette.com

SYSTRAN Introduces Hybrid Machine Translation Solution for Enterprises

SYSTRAN announced the release of SYSTRAN Enterprise Server 7, the company’s first hybrid machine translation (MT) server designed for enterprise use. Based on a combination of self-learning and linguistic technologies, SYSTRAN 7 delivers consistent translations that meet corporate customer requirements. Machine translation products have traditionally either been based on rules or statistical models. With the introduction of its hybrid MT product, SYSTRAN has delivered a solution that brings together the strengths of these two approaches. SYSTRAN Enterprise Server 7 combines the predictability and language consistency of rule-based machine translation with the fluency of statistical MT. SYSTRAN’s customization methodology includes the creation of dictionaries and the building of translation models from translated content. These tools supplement the out-of-the-box translation capabilities provided by SYSTRAN for 52 language pairs. SYSTRAN Enterprise Server has traditionally been deployed on corporate intranets as a solution for multilingual collaboration to help employees understand foreign language information such as emails, web pages, presentations and corporate documentation. SYSTRAN’s new hybrid MT engine enables enterprise customers to expand MT use for publishing. SYSTRAN Enterprise Server 7 offers reuse of validated translations through global content management workflows which allow users to create and manage multilingual content. By combining the latest linguistic and statistical techniques, SYSTRAN “learns” how words and phrases should be translated for specific domains based on existing human translations. As the data is re-used it gets “smarter” and updates itself. http://www.systransoft.com

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