One of the most closely watched technology trends for 2009 is the need for enterprises to leverage new web platforms while holding down the costs of managing their ever-proliferating content. Even in the midst of the current economic downturn, critical areas related to global business content will see double-digit growth over the next 12 months – including spending on search technologies which is projected to represent almost half of all digital spending by businesses in 2009, along with rising corporate investment in social media tools (Source: Winterberry Group). Reflecting these fundamental shifts in the way enterprises engage with customers and disseminate information, the sixth annual Gilbane San Francisco June 2-4, 2009 at the Westin Hotel in San Francisco – will focus on the timely theme “Where Content Management Meets Social Media.” Produced by The Gilbane Group and Lighthouse Seminars, the 2009 Gilbane San Francisco conference will offer enhanced programs tied to the business issues surrounding a company’s marketing, technical and enterprise content. The conference tracks have been organized around the four major areas of how enterprises use Web and content technologies and where they are most likely to invest, including: Web Business & Engagement; Managing Collaboration & Social Media; Enterprise Content: Searching, Integrating & Publishing; and Content Infrastructure. Gilbane San Francisco brings together industry experts from leading technology, enterprise IT, analyst, and consulting firms who provide attendees with the latest successful content management and new media strategies, technologies and techniques. In addition to the latest best practices, technology coverage within these four tracks will include enterprise and site search; content globalization; semantic technologies; publishing; XML; and social media tools and platforms from Twitter to business blogs, project wikis and microformats. The just-published schedule of conference sessions can be viewed at http://gilbanesf.com/conference-schedule.html.

Pre-conference workshops will feature industry thought leaders covering core topics in web content, new media, Sharepoint and more — the full schedule of workshops can be found at http://gilbanesf.com/workshops.html. IT and business professionals involved in content creation, management, delivery or analytics wishing to attend the conference may register at: http://gilbanesf.com/registration_information.html. Technology solution providers wishing to exhibit or sponsor should visit: http://gilbanesf.com/exhibitors_sponsors.html. Follow the conference on Twitter:
http://twitter.com/gilbanesf