Interwoven, Inc. and Landor Associates announced that the two companies have entered into a strategic partnership in which Landor is now reselling MediaBin Asset Server, Interwoven’s Digital Asset Management (DAM) product, as a component of many Landor Brand Management and Marketing systems. Landor’s Brand Management and Marketing systems provide clients with instant access and control over virtually any branding situation or promotional opportunity. These systems simplify the process of visual asset development and classification, enabling clients to manage a brand consistently in every medium. By employing the transformation capabilities of Interwoven MediaBin, Landor can provide a new level of targeting and visual personalization for clients’ brand marketing campaigns. Under the terms of the agreement, Landor has become a worldwide Value Added Reseller (VAR) for Interwoven’s MediaBin product line. Landor is integrating Interwoven MediaBin software into Brand Management solutions that support any form of branding expression including: packaging, advertising, promotional items, websites, signage, business cards, brochures, vehicles, or retail environments. www.landor.com, www.interwoven.com
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