Sitecore announced the Sitecore Online Marketing Suite for organizations to unify Web content management capabilities, Web analytics and marketing automation for greater customer engagement and personalization. Sitecore’s Online Marketing Suite (OMS) helps marketers track and better understand their online visitors and initiatives. Sitecore’s new marketing suite provides Web analytics out-of-the-box, without coding. Content editors can profile their content upon creation, establishing the relevancy for segmentation analysis and the delivery of targeted content. The software then automatically develops profiles on site visitors based on browsing behavior, geographical IP identification, and data collected through forms and survey submissions. Using content delivery rules and filters, Sitecore delivers targeted, action-orientated content and offers. The Online Marketing Suite’s A/B and multivariate testing lets marketers define and execute tests. With Sitecore’s CMS delivering the website user interaction and experience, the OMS analytics data now tells the story of a site visitor’s experience. The software measures online advertising campaign effectiveness and increases the agility of the campaign with immediate correlation between campaign initiatives and specific website goals. The campaign tracking is integrated with the site visitor session detail, recording further interests and actions automatically and providing full insight into the actual ROI of campaigns. Sitecore’s Online Marketing Suite will be generally available on June 30, 2009. http://www.sitecore.net
Category: Content technology news (Page 174 of 637)
Curated information technology news for content technology, computing, and digital experience professionals. News items are edited to remove hype, unhelpful jargon, iffy statements, and quotes, to create a short summary — mostly limited to 200 words — of the important facts with a link back to a useful source for more information. News items are published using the date of the original source here and in our weekly email newsletter.
We focus on product news, but also include selected company news such as mergers and acquisitions and meaningful partnerships. All news items are edited by one of our analysts under the NewsShark byline. See our Editorial Policy.
Note that we also publish news on X/Twitter. Follow us @gilbane
Deep Web Technologies introduced Search Builder, an automatic deep web search-engine creation tool. This tool enables Deep Web Technologies’ clients to personalize the federated search experience for particular individuals, departments, classrooms or other groups that require different default collections and/or a modified user experience when conducting deep web searches. In short, Search Builder makes it possible to deliver any number of individualized federated search portals within an organization. Search Builder allows administrators or authorized users to create as many federated search portals as needed, which represent privately branded search pages containing different default collections and search fields used for the search, as well as customized user experience. Future plans include integrating Search Builder into Deep Web Technologies’ free media sites, Mednar (http://www.mednar.com/), Biznar (http://www.biznar.com/), and ScienceResearch.com (http://www.scienceresearch.com/). http://www.deepwebtech.com/
EMC Corporation (NYSE:EMC) announced free, full-function developer editions of its enterprise content management (ECM) products and launched two new online communities dedicated to EMC Documentum and XML developers. Through the Documentum and XML communities, developers will have open access to resources that includes code samples, tutorials, full product documentation and “getting started” guides. EMC Documentum Content Server Developer Edition provides developers free access and offers a “one-click” deployment that can be run on a laptop so that developers can quickly start creating their Documentum-based solutions. EMC Documentum xDB Developer Edition provides developers a scalable, high performance, native XML database at no cost for development and testing. .NET Productivity Suite makes it easier for developers to conduct integrations with Microsoft applications such as SharePoint by allowing them to work exclusively in a Microsoft environment. EMC Documentum Content Services for Salesforce CRM allows developers to embed Documentum content services within Salesforce CRM. All products are available today. The free developer editions of Content Server and xDB are for development, testing and trial only. Standard licensing fees apply for production and run-time deployments. http://www.emc.com/
Hippo, developer of web-based, open source Enterprise Content Management (ECM) and Portal software, has launched a full product and support offering around the latest version of Apache Jetspeed, version 2.2 released on May 28th, supporting the Portal 2.0 specification. Hippo’s developers, with ten officially recognized committers already noted for their commitment to a range of The Apache Software Foundation’s projects, have contributed to the community effort to develop Jetspeed 2.2. Hippo’s close involvement in the Jetspeed community enables it to bring training, consulting and 24×7 support for the new version straight to the market, and to offer Jetspeed 1.x and 2.1 users an upgrade package and full support. Jetspeed is an open source Enterprise Information Portal using Java and XML to collect and present information from multiple sources via an intuitive and user-friendly interface. As a product of The Apache Software Foundation (ASF), one of the open source organizations dedicated to collaborative software development, Jetspeed is available for free under the business-friendly Apache License. Hippo’s own product range features full integration with Jetspeed 2.2, including Hippo CMS 7, the Hippo Site Toolkit and the integrated ECM suite. Its products provide organizations with solutions for content management and online collaboration. The new release, combined with Jetspeed’s track record of performance, stability and its unmatched support for open standards, is an ideal fit for the highly scalable collaborative intranet and web architectures built on Hippo’s products. http://www.onehippo.com
Amazon.com announced the latest version of their Kindle for iPhone application. The updated application is now available for download from the iTunes App Store. Kindle for iPhone 1.1 includes landscape support, tap to turn a page, alternate background and text color selections to improve reading comfort in low light conditions, and image zoom capability. The Amazon Kindle for iPhone app allows customers access to more than 280,000 Kindle books wirelessly on their iPhones, the ability to access their entire library of previously purchased Kindle books stored on Amazon’s servers, and adjust the text size of books. http://amazon.com, http://www.apple.com/iphone/
Vjoon announced that media companies, publishing houses, and corporate publishers now have the option to rent vjoon‘s K4 Publishing System. According to their individual situation, publishers can hire as many K4 workstations, K4 Web Editor licenses, and other system components such as K4 Overview or K4 XML Exporter as their projects, order position, and workload demand.This new rental offering benefits both new and existing customers. New customers can test the system, existing customers can add additional K4 seats to their current system as needed. The costs for Adobe InDesign CS4 Server and the database are included in the rental fee. This enables Adobe InDesign and InCopy users to test the system and experience the time and cost savings brought on by K4 under actual production conditions. http://www.vjoon.com/
Inventive Designers is introducing a new security solution for verifying digitally signed and printed documents. The software is called IntelliStamp and is available now. IntelliStamp has been developed to fill the gaps in the digital chain. Many people print out digital documents for their own records at home and then delete them from their PCs, without realising that by doing so they are losing the authenticity of those documents. Official organisations (companies, banks and government bodies) are also still printing and sending a large number of documents by post, although previously this was merely a way of remaining fully compliant with the legal framework. Here, IntelliStamp can function as an extension of the digital signature. IntelliStamp allows end users to print out the document themselves, without losing its legality. This saves companies money on printing and postage. IntelliStamp creates a bridge between digital and paper documents. The application ‘reads’ a digital document and creates an encrypted visual stamp, based on the content of the document and a digital certificate. The visual key is visible in printed form as one or several 2-D barcodes and can be easily scanned in order to verify the authenticity and origin of the document. http://www.inventivedesigners.com
JustSystems and Mark Logic Corporation announced a technology partnership that will enable enterprise organizations to streamline data aggregation, content creation and publishing of financial reports using XBRL. Driven by XBRL compliance requirements set forth by the SEC and by the need to eliminate accounting errors and fraud, JustSystems and Mark Logic will offer customers a technology integration that combines JustSystems xfy XBRL Report and MarkLogic Server. This integration option allows enterprise organizations to push complex financial XBRL content from MarkLogic Server to content applications built on the JustSystems xfy platform at any stage of a business workflow. Using this functionality, organizations can also analyze and create detailed financial reports from XBRL content and add XBRL-aware document management functionality to their existing MarkLogic Server deployments. JustSystems xfy XBRL Report lets users review and analyze XBRL data and share their results with others. To that end, xfy consumes XBRL, creating content that uses the XBRL data and publishes it in a web-ready HTML or PDF. Other users can view the published reports without any special software, just a standard web browser. http://www.justsystems.com/, http://www.marklogic.com
Subscribe to the Gilbane Advisor
