On May 19, I will be giving a keynote address on the Web Content Management market landscape at the CMS2009 Conference in Nijmegen, Holland (). In the presentation, I will discuss recent trends in client demands for WCM products as well as strategic directions that vendors will take over the next year. On May 20, I will also lead an interactive two-hour workshop on estimating the total cost of ownership of WCM products over a five-year period (see “Workshop Tony White” in the sidebar of ). And for you English speakers, don’t worry about the language. Even though the CMS2009 website is in Dutch, the presentations will be in English.
CrownPeak announced the launch of a new social media framework designed specifically for digital agencies and online marketers: The CrownPeak Social Media Publishing Console. The new content publishing platform offers marketers a simple way to manage and publish content both to their Web site and the myriad of social networks to which they may also be contributing. An addition to CrownPeak’s Online Marketing Suite, the new social solution enables digital marketers to manage, track and change content for both their social networking presence, as well as campaign landing pages. Offered within the core CrownPeak Content Marketing Suite, the Social Media Publishing Console enables marketers to add the console interface into any template, be it a press release, article or other type of online content, and update to Twitter, Facebook, LinkedIn or other networks right then and there. The content will instantly go through the required workflow process before it is automatically published to the appropriate sites. www.crownpeak.com