Following on my last post in which I covered the unique value propositions offered by a variety of enterprise search products, this one takes a look at the evolution of enterprise search. The commentary by search company experts, executives, and analysts indicates some evolutionary technologies and the escalation of certain themes in enterprise search. Furthermore, the pursuit of organizations to strengthen the link between searching technologies and knowledge enablers has never been more prominently featured taking search to a whole new level beyond mere retrieval.

The following paraphrased comments from the Enterprise Search Keynote session are timely and revealing. When I asked, Will Web and Internet Search Technologies Drive the Enterprise (Internal) Search Tool Offerings or Will the Markets Diverge?, these were some thoughts from the panelists.

Matt Brown, Principal Analyst from Forrester Research, commented that enterprise search demands much different and richer content interpretation types of search technologies. What Web-based searching does is create such high visibility for search that enterprises are being primed to adopt it, but only when it comes with enhanced capabilities.

Echoing Matt’s remarks, Oracle search solution manager Bob Bocchino commented on the difficulty of making search operate well within the enterprise because it needs to deal with structured database content and unstructured files, while also applying sophisticated security features that let only authorized viewers see restricted content. Furthermore, security must be deployed in a way that does not degrade performance while supporting continuous updates to content and permissions.

Hadley Reynolds, VP & Director of the Center for Search Innovation at Fast Search & Transfer, noted that the Web isn’t really making a direct impact on enterprise search innovation but many of the social tools found on the Web are being adopted in enterprises to create new kinds of content (e.g. social networks, blogs and wikis) with which enterprise search engines must cope in richer contextual ways.

Don Dodge, Director of Business Development for the Emerging Business Team at Microsoft further noted that the Internet’s biggest problem is scale. That is a much easier problem to solve than in the enterprise where user standards for what qualifies as a good and valuable search results are much higher, therefore making the technology to deliver those results more difficult.

Among the other noteworthy comments in this session was a negative about taxonomies. The gist of it was that they require so much discipline that they might work for a while but can’t really be sustained. If this attitude becomes the norm, many of the semantic search engines which depend on some type of classification and categorization according to industry terminologies or locally maintained lists will be challenged to deliver enhanced search results. This is a subject to be taken up in a later blog entry.

A final conclusion about enterprise search was a remark about the evolution of adoption in the marketplace. Simply put, the marketplace is not monolithic in its requirements. The diversity of demands on search technologies has been a disincentive for vendors to focus on distinct niches and place more effort on areas like e-commerce. This seems to be shifting, especially with all the large software companies now seriously announcing products in the enterprise search market.