Andersen and Artesia Technologies announced an alliance for assisting organizations with significant brand equity and extensive use of online and offline rich media to more effectively manage their extended supply chain of brand assets. The two organizations will work closely to develop and implement best practices utilizing Artesia’s TEAMS digital asset management solution for streamlining the production, management, use and dynamic re-expression of brand assets across areas such as multi-channel marketing, distance learning and interactive customer support. www.andersen.com, www.artesia.com
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