Day: October 12, 1999

Mediaplex, Inc. announced that it will integrate its real-time online media buying solution with the Ariba business-to-business e-commerce solution. This integrated solution will provide businesses with an automated system for placing, tracking, changing and managing online advertising placements and expenses by leveraging the approval workflow and Internet order routing capabilities of the Ariba ORMS application and Ariba Network platform. The Mediaplex-Ariba integrated solution will utilize Mediaplex’s new technology, adXML, to enable advertisers and Web publishers to transmit and acknowledge advertising insertion and change orders in real time. Mediaplex and Ariba are working together to make adXML an open standard, and are sponsoring an adXML.org Web site to provide more information. The adXML committee, which includes Boris Putanec, Ariba software architect and a primary contributor to the cXML standard, and Art Scott, Mediaplex’s adXML project manager, is also working with a number of advertising standards groups, including international groups such as FOGRA to assist with print standards in Europe. www.mediaplex.com.

CCAES.COM announced the release of the QuickData Server, a parametric search engine for electronic component information. The QuickData Server supports the QuickData specification for business-to-business electronic content exchange defined by the SI2 standards committee. QuickData enables customers and component information end users to make simultaneous queries on component information to multiple suppliers over the Internet, receiving real time business-to-business responses. The QuickData Server and the recently announced QuickData Client products are available immediately from CCAES.COM. The QuickData Server integrates to the existing data warehousing inter structures including Oracle Version 7 and 8. Both products integrate with the existing data mining products from CCAES.COM to import content from existing data sheets and engineering tooling systems, exporting content to data warehousing systems. www.ccaes.com

Computer Sciences Corporation announced support for a new e-commerce framework specification developed by CommerceNet. CSC will support the eCo Framework ) both internally and through an ongoing client education and awareness program. These efforts are being coordinated by CSC’s e-business practice which focused upon building excellence in XML technology and establishing best practice information architectures by working with clients and industry organizations. The eCo Interoperability Framework provides a single common protocol through which eCommerce systems can describe themselves, their services and their interoperability requirements. The eCo Framework Working Group, which developed the specification, includes key industry players such as 3Com, American Express, American Power Conversion, ASC/X12, Berkeley National Lab, Cisco Systems, Commerce One, Compaq, CSC, Ontology.Org, GEIS, Harbinger, Hewlett-Packard, IBM, Intel, Intuit, ISO, Microsoft, Mondex International, NEC, Netscape, Novell, Royal Bank of Canada, Sun Microsystems and UWI.com, as well as experts in XML, OBI, OFX, OTP, XML/EDI, RosettaNet, and CBL.