Author: Clea Durrell (Page 7 of 15)

The Gilbane Conference program has been posted.

The Gilbane Conference on Content and the Digital Experience will be held at the Westin Boston Waterfront, December 3-5, 2013. Join the content managers, marketers, marketing technologists, technology and executive strategists, and other industry thought leaders who are defining and building next generation digital experiences.

The conference includes 80+ speakers, 6 keynote presentations, 30 breakout sessions, and 6 half-day in-depth workshops. Also, in addition to the technology showcase there are 11 Product Lab or Case Study sessions open to all visitors.

You can also download a PDF of the advance program, just remember the website is more up-to-date with all the latest additions to the event.

Every year we get a last minute rush of speaking proposals for the Gilbane Conference, and then… we get tons of emails asking when the deadline is, and then we get requests for an extra day or two, and then we get requests to consider proposals weeks after the deadline has passed. We have been extra diligent in getting the word out this year because there are always some late proposals that we wish we had seen sooner.

The deadline this year is June 30th July 7th, so don’t delay.

[button link=”https://gilbane.com/speaking-proposal-form/” variation=”red”]Submit Your Proposal[/button]

Here are the relevant links:

• Call for papers information
• Speaker guidelines
• Speaker submission form
• Gilbane Conference home & venue

Gilbane Conference tracks:

Content, Marketing, and the Customer Experience
Designed for marketers, marketing technologists, growth hackers, web and mobile content managers, strategists and technologists focused on customers and digital marketing.

Content, Collaboration, and Employee Engagement
Designed for content, information, technical, and business managers focused on enterprise social, collaboration, intranet, portal, knowledge, and backend content applications.

Re-imagining the Future: Technology and the Postdigital Experience
Designed for technology strategists, IT, and executives focused on the future of content and internal or external digital experiences.

Digital Strategies for Publishing and Media
Designed for publishing and information product managers, marketers, technologists, and business or channel managers focused on the transition to digital products.

This premier industry event was created to help enterprises build agile, sustainable digital experiences through the use of compelling content

Boston, Mass. (June 18, 2013 – BUSINESS WIRE – The Gilbane Conference 2013 (http://gilbaneconference.com) is set to take place December 3–5 at the Westin Boston Waterfront.

Now in its 12th year, the Gilbane Conference recently announced a partnership with leading publisher and technology conference organizer, Information Today, Inc. “We were thrilled to be approached by Frank Gilbane about partnering on this event,” said Information Today, Inc. president, Tom Hogan, Sr. “As publishers of a number of magazines covering web content management, content marketing, and customer experience management, we’ve admired the Gilbane Conference for years. We’re very excited to be a part of it this December.”

“We believe the synergies between the Gilbane Conference and Information Today, Inc. will assist us in quickly growing the brand by reaching out to an even larger audience of potential attendees,” added Gilbane Conference founder and chair, Frank Gilbane.

This year’s event will focus on educating enterprises on how to maintain competitiveness, grow market share, and support new models and products through the use of compelling content that enhances customer, employee, and partner digital experiences. “Now more than ever, enterprises need to make the connection between the information they’re providing and the needs of the customer in order to create an ideal customer experience,” Gilbane noted.

To speak at this event, submit your abstract by June 30 at http://gilbaneconference.com.

Gilbane Conference’s Technology Showcase will once again provide attendees with the opportunity to meet face-to-face with industry-leading companies on the show floor. Sponsorship opportunities are now available on the site.

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About Bluebill Advisors and Gilbane.com
Gilbane.com was launched in 1996 by Frank Gilbane and is a Bluebill Advisors Inc. site and the home for Gilbane conferences, seminars, and related activities. Bluebill Advisors, Inc. is a technology analyst firm focused on disruptive information technologies and their potential for strategic application. The firm has advised hundreds of organizations representing a wide range of industries, including government and other nonprofits, technology, manufacturing, publishing, financial services, investment, software, and pharmaceutical, and has helped executives responsible for a variety of functions including corporate strategy, marketing, investment, product development and support, engineering, and publishing. Bluebill complements services from firms that provide technology acquisition or market research services. Bluebill has created the program and chaired the Gilbane Conferences since their inception in 2002. Bluebill also operated as The Gilbane Group until 2010. https://gilbane.com, http://bluebillinc.com.

About Information Today, Inc.
Information Today, Inc., (www.infotoday.com) is a leading publisher and conference organizer in the field of technology and technology applications in today’s enterprise. In addition to producing the KMWorld, CRM Evolution, and Customer Service Experience conferences, Information Today, Inc. publishes KMWorld magazine, EContent magazine, CRM magazine, and their corresponding websites (www.destinationCRM.com, www.econtentmag.com, and www.kmworld.com). The company also publishes Streaming Media magazine and Speech Technology magazine and organizes several other technology conferences.

Contact:

Gilbane Conference Workshop: Successful Deployment of Systems of Engagement: Making it Work with the Team That Will Make it Work

Instructors: Scott Liewehr, President and Principal Analyst & Rob Rose, Senior Analyst, Digital Clarity Group
November 27th, 2012, 1:00pm – 4:00pm, at the InterContinental Boston Waterfront

We’ve all heard that enterprise marketing technology tools are really only as good as they are well-implemented. So why is it that enterprises often place much more effort into selecting the tool than they do the team that will make it work for their unique needs? Even if the deployment will be performed by the internal technology team, enterprise business managers need to make sure that the team that is going to help them realize their objectives by implementing the Web Content Management (WCM), Social, Marketing Automation, Search, and Analytics systems is ready to facilitate the new world of constant change in strategic content and web engagement. This workshop will explore proven methodologies for translating business strategies into selection criteria for both technologies and the agencies and integrators that implement them. It will prepare participants to answer critical questions that will help them ensure their enterprise technologies are successful:

• What does my organization need to be prepared for?
• How should I determine the optimal solutions given the many options?
• What are the best practices for finding the best team to carry out my strategy and implement my chosen technology(ies)?
• What responsibilities do I have for making sure the team is successful, and how can I stack the deck in my favor?

We will explore all of this and more in an entertaining, informative and actionable workshop. Led by Digital Clarity Group’s Scott Liewehr and Robert Rose, attendees will leave this workshop much better equipped to make strategic decisions about how to select and work with the team that help fulfill their vision.