Conference: November 29 – 30 and Workshops: December 1
Boston Fairmont Copley Plaza
Join the digital marketers, technologists, and analysts leading the thinking and doing — making modern digital content and customer experience strategies a reality. Register and save your seat today
Keynote presentations
Wednesday, November 29, 8:30 – 10:00am
Marissa Jarratt, Senior Director, Global Marketing, PepsiCo
A New Age for Internal Communications: Measure, Manage and Influence The Employee Experience
Tania Yuki, CEO, Shareablee
Measuring What Matters in Social Media
Jon Marks, Co-founder and CTO, Kaldor
Blood in the Streets – Reporting from the Content Technology Trenches
Keynote panel – Industry analysts
Wednesday, November 29, 11:00 – 12:00pm
Melissa Webster, Program VP, Content & Digital Media Technologies, IDC
Scott Liewehr, Partner and Principal Analyst, Digital Clarity Group
Deanna Laufer, Senior Analyst, Customer Experience, Forrester Research
Tony Byrne, Founder, Real Story Group
