announced a new service to deliver content and applications to WAP enabled smart phones and other wireless information devices. will serve as a wireless Application Service Provider (wASP), providing a complementary suite of services to BrainDock’s existing electronic software distribution business. Launching in May 2000, will provide a broad spectrum of content and services to wireless device users. does not sell to consumers directly, but provides e-tailers with the tools to build online storefronts and a choice of products to full the store. BrainDock performs transaction processing, credit card validation and provides a secure download. Strategic member e-tailers include Psion PLC, Widget Software Ltd.,, 21store, Palmtop Italia, and Azimuth. The launch of will provide developers with another avenue to bring their value-added offerings to market, providing e-tailers with a broader audience for sales of products and services.