We posed the questions below to our conference speakers and have invited them to post their answers here. If you would like to hear what a specific speaker (list) thinks about one of the questions leave a comment and we’ll make sure they see it.
If you are a speaker or moderator and would like to post your answers let us know.
Although sometimes used interchangeably ‘content strategy’ and ‘content marketing’ refer to very different though often connected disciplines. How and where should these activities be organized?
Marketing is the most talked about discipline that needs to take on more responsibility for technology to be effective. What can other departments learn from the discussion around marketing technology and marketing technologists?
Given that there are more smartphones than PCs on the planet and both will be important for the foreseeable future, how should organization’s content delivery priorities and technologies change? How is yours changing?
Does the ‘internet of things’ have an immediate or near-term impact on your organization’s information or collaboration infrastructure? How so?
