Curated for content, computing, and digital experience professionals

Day: July 8, 2008

Globetrotting, Spring/Summer 2008

Well, our blogging hiatus is over. No, we haven’t fallen off the face of the earth, as some loyal readers might have thought. Quite the contrary. We’ve been criss-crossing countries and continents since April, speaking at industry events, user group meetings, and our own conference in San Francisco.

What’s really keeping us busy, though, is new original research and analysis on content globalization within multinational organizations. Gilbane Group’sMultilingual Communications as a Business Imperative: Why Organizations Need to Optimize the Global Content Value Chain will be published this summer. The report provides an in-depth look at the current state of content globalization initiatives and emerging best practices. Highlights include profiles of companies with worldwide brands who are bringing together people, process, and technology to align multilingual content initiatives with strategic global business goals.

You may have gotten a sneak peek at preliminary results if you attended Gilbane San Francisco, Localization World in Berlin or the STC annual meeting in Philadelphia, or Sajan or SDL customer events in May. In the weeks ahead, the research will be featured in several webinar events, such as the July 24 event with study sponsor RedDot, and in our blog entries (so check back often).

In addition to RedDot, sponsors are Jonckers, Sajan, Sitecore, SDL Tridion, Systran, and Jahia.

We’re very excited about the insights we uncovered in the research, and we look forward to sharing them with our readers. Stay tuned.

Webinar: Foundations for Global Web Presence: Content, Brand, and Collaboration

Updated August 18
Thursday, July 24, 2:00 pm ET
Join us in an online panel discussion with Stefanie Lightman, VP Marketing, RedDot, and Michael Martyn, President, enthink, for a look at foundational elements of websites that support global business strategies. Insights from new Gilbane research on content globalization shape the conversation. Focus is on emerging best practices for managing content, brand, and collaboration for worldwide impact.

Registration is open. Sponsored by RedDot, the Open Text Web Solutions Group.
Update: The webinar recording is now available.

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