Gilbane Report logo Gilbane Group, a division of Outsell, Inc.

We have been providing advisory and consulting services to all segments of the content technology community since the mid-eighties. Our clients have included governments and "global 2000" businesses, as well as analyst firms, investors, and enterprise computer and software suppliers. Our clients include companies from a wide range of industries and organizations. A representative sample includes:

Corporate: American Airlines, Boeing, Lockheed, Fidelity, Depository Trust, EDS, Cott Beverages, AT&T, Merck, Smith-Kline ...

Governments & NGOs: DoD, NIST, U.S. Geological Survey, IMF, World Bank, ISO ...

Commercial & Non-profit Publishers: Houghton Mifflin, Pearson, Wiley, Wolters Kluwer, Ziff Davis, ASTM, IEEE, American Medical Association, American Chemical Society ...

Software & Computer Vendors: Adobe, Apple, IBM, Microsoft, Sun, Macromedia, Open Text, JD Edwards, Artesia, Convera, FileNet, Vignette, Software AG, Arbortext, Astoria ...

Consulting Services    Content Technology Works

Consulting products for businesses, governments, NGOs, and non-profits:

On-site Strategy Workshops

Analyst On Demand Advisory Service

Technology Acquisition Advisory Services


Custom consulting engagements for the entire content management community, including enterprise adopters, vendors, integrators, and investors:

Users: content and technology strategies and tactics, information architecture design, ROI analysis

Vendors: go-to-market strategies, alliances, end-user research, positioning, messaging

Investors: due diligence, market research and evaluation

  

For software and service providers who want market visibility, brand awareness, and lead generation:

Content Technology Works™ (CTW) is a case study initiative that helps adopters deploy content technologies successfully. CTW is underwritten by vendor sponsors who invest in an annual partnership that delivers unique benefits and ultimately grows the market for content technologies by creating confident buyers and users. Learn about the partners benefits.

CTW case studies show user organizations how to develop content strategies, make smart buying decisions, and implement solutions that deliver measurable value to their organizations. Check out the current library.

CTW partners are making their mark on the content management space. Contact us for more information on how you can become a member of this elite group of vendors.

 
Web Seminars Program White Papers

For software and service providers, publishers covering IT, and industry consortia who want market exposure and lead generation:

We participate in web seminars hosted by clients who want visibility, awareness for their solutions, and lead generation. Benefits include:

Exposure to the international Gilbane audience of business and IT managers, integrators and consultants, investors, journalists, and analysts

Credibility through association with the leading analyst firm focused on content management

Co-promotion in our weekly newsletter and on our website

Original content developed for the seminar.

For software and service providers who want buyer education and lead generation:

We develop and distribute white papers that provide vendors with a vehicle for educating the corporate community on the business benefits of their technology. The combination of informative, high-value content, the Gilbane brand, and the promotion features of our white paper service makes it one of the best investments a technology company can make in market education.

Gilbane-branded white papers are underwritten by vendor sponsors who are featured on the cover page of the paper, in the paper itself, and in the white paper section of the Gilbane web site. Check out our current white paper library. Learn about the unique sponsor benefits.

Our Consultants

Our consultants are all well-known senior experts with 15+ years of experience in the areas they advise on. (Biographies)

For additional information call Ralph Marto, at +1 617.497.9443 ext 117, sales@gilbane.com.

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Content Technology Works Partners have included

Software AG logo

Sun Microsystems logo

Artesia logo

Astoria Software logo

Clearstory systems logo

Context Media logo (Oracle)

Convera logo

IBM logo

Idiom logo

Mark Logic logo

omtool logo

Open Text logo

SDL logo (Trados)

Vasont logo

Vignette logo

Websidestory logo (Atomz)

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