Thursday, October 23, 2:00 pm ET
Third in a series of webinars on developing a strategic roadmap for structured content
Featured speakers from the first two webinars on the ROI Blueprint discuss how structured content can bring real innovation to business applications throughout the enterprise.
- Geoff Bock, Gilbane Group
- Eric Severson, Flatirons Solutions
- Bruce Sharpe, JustSystems
- Dale Waldt, aXtive Minds
Registration is open. Recordings of previous webinars are available if you want to get up to speed on the larger discussion of enterprise value of structured content. Moderated by Gilbane Group.
Sponsored by JustSystems.
Updated September 18
JustSystems has launched a comprehensive educational campaign intended to help technical communicators, LOB managers, and information managers extend the value of structured content outside of its established beachhead in techdoc applications. The campaign, titled “Developing a Strategic Roadmap for Structured Content,” comprises webinars, white papers, and an ROI Blueprint, a tool for identifying the business benefits of structured content throughout the enterprise. Gilbane Group is supporting the campaign with research, content, and webinar participation.
The three webinars look at how companies are leveraging structured content today, or planning to do so in the future. The first event is scheduled for September 11 and focuses on current practice and benchmarking your adoption against leading organizations. Guest speaker is Eric Severson, co-founder and CTO of Flatirons Solutions, the well-regarded professional services firm with deep expertise in content management and XML strategies and applications. Jake Sorofman from JustSystems rounds out the panel.
Register for one or all of the webinars in the series. Attendees will have access to the ROI Blueprint for Structured Content and will receive a Gilbane-authored state-of-the-market commentary after each event.
Update: The recording is now available.
Updated August 18
Thursday, July 24, 2:00 pm ET
Join us in an online panel discussion with Stefanie Lightman, VP Marketing, RedDot, and Michael Martyn, President, enthink, for a look at foundational elements of websites that support global business strategies. Insights from new Gilbane research on content globalization shape the conversation. Focus is on emerging best practices for managing content, brand, and collaboration for worldwide impact.
Registration is open. Sponsored by RedDot, the Open Text Web Solutions Group.
Update: The webinar recording is now available.
The recording of the DITA Webinar is now available online. Follow this link and then click on the link, “View All Recorded Events.” You can access the full set of Webinar slides here (PDF).
One of the themes of the Webinar was the use of DITA in applications beyond technical documentation and product support content. Paul Wlodarczyk of Blast Radius discussed applications of other, customer-facing content that could be structured in DITA. These include product descriptions on the e-Commerce site, including user-authored product reviews, bulletins and best practices on the customer support site, and sources like fault trees in a contact center knowledge base. DITA makes sense in these applications because of the value of such content–and the likely need to localize it.
Are people seeing other applications of DITA beyond technical documentation per se? Feel free to comment here and let us know.