Tag: mobile apps

Gilbane Advisor 1-30-19 — Structured content & robots, website first, AR & Blockchain almost

Conversations with robots: voice, smart agents & the case for structured content

The benefits of structured content have been clear for decades, but the cost and effort to create and manage it limited adoption to complex ‘mission-critical’ applications. Today, there are better tools, more expertise, and a much broader range of business and consumer applications that require structured content to be effective, competitive, cost efficient, and future-ready. Designer Andy Fitzgerald explains why structured content is more important than ever.

voice agents

Illustration by Dougal MacPherson

A useful read for project teams, with illustrated examples helpful for shared understanding. Read More

Why founders should start with a website, not a mobile app

And not just founders, though it is more critical for them. Most startups have few resources, and need to rapidly build a product, customer base, and supporting infrastructure before their money, or investor patience, runs out. Kapwing founder & CEO Julia Enthoven’s description of her startups’ decision cuts to the chase. Read More

Despite limitations, publishers plot more augmented reality for 2019

That bet is motivated by lots of work publishers did last year. The New York Times produced 13 different augmented reality projects in 2018, ranging from an investigation into a bombing in Syria to a visit to the large hadron collider at CERN; Time Magazine launched its first-ever augmented reality issue of its magazine; The Washington Post, which started producing augmented reality content in 2017, continued producing projects in 2018… But augmented reality still faces significant limitations. Read More

Blockchain’s Occam problem

Blockchain has yet to become the game-changer some expected. A key to finding the value is to apply the technology only when it is the simplest solution available. Read More

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April 29 – May 1, 2019, Washington DC

Digital experience strategies, technologies, and practices, for marketing and the workplace.

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Gilbane Advisor 11-15-18 — Design value, pencil vs mouse, mobile apps future

Business value of design

Some welcome help for those of you struggling to justify the effort, and cost, of good design.

We tracked the design practices of 300 publicly listed companies over a five-year period in multiple countries and industries. … Our team collected more than two million pieces of financial data and recorded more than 100,000 design actions. … The four themes of good design described below form the basis of the McKinsey Design Index (MDI), which rates companies by

Business value of design

how strong they are at design and … how that links up with the financial performance of each company. Read More

Intranet design after a merger or acquisition

When a merger or acquisition occurs, it’s not uncommon for management and employees to become frantic, unsettled, and disorganized. So, it might seem puzzling that truly great intranets may arise after a merger. But they do. In fact, each year, our Intranet Design Annual Award includes remarkable designs that were catalyzed by a merger or acquisition. Read More

The pen(cil) is mightier than the mouse

When the first iPad came out in 2010 my main interest was whether it could eventually replace laptops for general business use. For most of us, the answer is still ‘no’, but that doesn’t mean it won’t get there. Ben Bajarin has a thoughtful post on how the newest iPad Pro makes progress. His headline is about the pencil and its new gestures. But he also argues that in combination with the new keyboard and magnets there is a more integrated experience. This leads to thoughts on packaging. Read More

Is the end near for mobile apps?

Lance Ng thinks so, and though the title is click-baity he believes it, explains why, and is mostly right…

In the next three to seven years, I expect most mobile apps to disappear. With them, we’ll witness the loss of billions in venture capital that we’ve poured into the mobile startup sector. It will all be burned to ashes, with nothing left but stray lines of code. Read Morethen see his responses to comments here.

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April 29 – May 1, 2019, Washington DC
Digital experience strategies, technologies, and practices, for marketing and the workplace.

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The Gilbane Advisor curates content for content, computing, and digital experience professionals. We focus on strategic technologies. We publish more or less twice a month except for August and December. See all issues