Curated for content, computing, and digital experience professionsals

Day: December 12, 2004 (Page 2 of 2)

Hot Banana Integrates WebTrends 7 Web Analytics with its Content Management System

Hot Banana Software Inc. announced the integration of WebTrends Web analytics solutions with Hot Banana’s Web CMS. The integration is designed to assist Hot Banana’s mid-sized clients to easily adopt Web analytics to accelerate their business results. With this integration, Hot Banana clients can set up WebTrends solution’s content groups, campaigns and conversion scenarios from within the Hot Banana interface. As a result, clients will be able to determine which campaigns are driving the best results; understand which areas of the site require improvement, and which are of most interest; and evaluate how to best optimize Web site conversion scenarios to increase the number of visitors fulfilling their business goals. Hot Banana’s customer Web sites can be analyzed with WebTrends 7, which utilizes data collection technology called WebTrends SmartSource, based on page tagging. By integrating WebTrends SmartSource with Hot Banana’s Web CMS, customers can automate the process of tagging and testing Web pages for analysis using the Hot Banana interface to minimize hand-coded errors and ensure that their sites are properly coded for collecting Web traffic and visitor behavioral data. www.hotbanana.com, www.webtrends.com

Gilbane Conference in Boston Proves Strength of Demand for Content Management Technologies

The Gilbane Report and Lighthouse Seminars announced record numbers of conference attendees and visitors to the technology demonstrations at the Gilbane Conference on Content Management Technology held last week at the Westin Copley in Boston, MA. Also announced were the dates and venues for three Gilbane events to be held in 2005: San Francisco at the Sheraton Palace April 11-13, Amsterdam at the RAI Centre, May 25-27 (co-located with XTech 2005), and Boston at the Westin Copley Nov. 29 – Dec.1. Sponsors of the Gilbane Content Management conference in Boston included EMC (NYSE:EMC), GMC Software, Interwoven (NASDAQ:IWOV), Open Text (NASDAQ:OTEX), Stellent (NASDAQ:STEL), and Workshare. Other sponsors include Oracle (NASDAQ:ORCL), the Integration Consortium, OASIS, IDEAlliance, InfoWorld, CMSWatch, EContent magazine, Transform magazine, Web Services Journal, XML Journal, Business Wire, and the Gilbane Report. Additional exhibitors-to-date include Arbortext, Artesia, Astoria, Atomz, aXtive minds, ClearStory Systems (OTCBB: CSYS), Context Media, CrownPeak Technology, Day Software, EG07, Ektron, FAST, FatWire, GlobalSight, Hot Banana, IBM (NYSE:IBM), Idiom, Infodata, Information Mapping, Infostoria, Inmagic, IXIAsoft, Mark Logic, Mediasurface, Ovitas, Percussion Software, PaperThin, Quark, RedDot Solutions, Refresh Software, SchemaLogic, Scientific Software, SDI, Serena, SiberLogic, SilkRoad Technology, Software AG (TECdax:SOW), ThomasTech Solutions, Translations.com, Vasont, Vignette (NASDAQ:VIGN), and Vivisimo. See the full release with quotes from attendees and exhibitors at www.gilbane.com/gr_news_12.13.04.html, www.gilbane.com/conferences/overview.html, www.lighthouseseminars.com

Verity Opens Verity Italy

Verity Inc. announced the establishment of Verity Italy, a wholly-owned subsidiary that will be based in Milan. The opening of the Milan facility marks an expansion of Verity’s operations in Europe, which includes in-country presence in the Benelux, France, Germany and the United Kingdom. Verity Italy will sell Verity K2 Enterprise advanced search, classification and recommendation software as well as add-on capabilities such as Verity Collaborative Classifier and Verity Extractor. The company’s existing resellers and partners will continue to sell Verity K2 Enterprise and Verity Ultraseek enterprise search engine, as well as the company’s content capture and process automation products: Verity TeleForm and Verity LiquidOffice. www.verity.com

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