Webnodes has announced CMS’s to have dynamic support for Schema.org. The new feature has an intuitive vocabulary mapping user interface as well as a code API and Asp.Net controls to streamline the work for site developers. The Webnodes CMS ontology management user interface provides a separation between data, data model and presentation layout. Schema.org which is all about making search engines understand the meaning of your content is a natural extension to thesemantic core engine. http://www.webnodes.com
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Adobe Systems Incorporated announced that it has acquired privately held Auditude Inc., a provider of video ad management and monetization technologies for premium publishers and media companies. Supporting video ad management and monetization delivered via an open architecture platform, Auditude lets premium publishers and media companies create a high-quality, TV-like, multi-device advertising experience that is an essential component to viewer loyalty and attracting major brand advertisers. features of the Auditude platform include: easy integration into content management and other video operations systems; precise targeting capabilities; flexible ad placement and ad product offerings; intuitive sales rights management; access to and control of incremental advertising demand; and cross-device workflow. http://www.auditude.com/ http://www.adobe.com/
Adobe Systems Incorporated announced the immediate availability of Adobe AudienceResearch, a new audience measurement tool that provides publishers and digital marketers with certified metrics on the size and engagement of digital audiences for websites, mobile applications and digital magazine editions. These key metrics are captured by Adobe SiteCatalyst, an online analytics application, and provide publishers with the information critical to attract advertising dollars. AudienceResearch is available at no additional cost to SiteCatalyst customers. In conjunction with AudienceResearch, the company also announced the general availability of the Adobe Audience Certification Program. Under this program, publishers become Adobe Certified Publishers, meaning Adobe has certified that their digital audience data meets certain criteria regarding the accuracy of data collection and reporting. Adobe Certified Publishers can contribute their data to the AudienceResearch tool. AudienceResearch provides census-based measurement of metrics, meaning that the metrics are generated by counting all relevant traffic, a method considered more accurate and representative of actual traffic and behavior than panel-based methods. Panel-based methods monitor the behavior of a small group of volunteer consumers (i.e. the panel) and then use statistics to generate estimate metrics. The statistically generated results from panel-based estimates often differ significantly from census-based results and have been a point of controversy in the advertising industry. Additionally, publishers using the Adobe Digital Publishing Suite to create digital magazine editions for tablet devices may elect to have their metrics automatically certified as analytics is natively built into the Digital Publishing Suite. This native integration ensures the integrity of data collection. http://www.adobe.com/
Oracle announced that it has entered into an agreement to acquire Endeca Technologies, Inc., a provider of unstructured data management, web commerce and business intelligence solutions. A privately-held company based in Cambridge, Massachusetts, Endeca provides products that help companies analyze unstructured data, gain better business intelligence, and deliver a better customer experience. Endeca's core technology, the MDEX Engine, is designed to enable enterprises to correlate and analyze unstructured data. Endeca InFront is a leading customer experience management platform that enables businesses to deliver targeted and relevant customer experiences online with merchandising and content targeting tools for web commerce. Endeca Latitude is a technology platform that enables businesses to rapidly develop analytic applications bringing information from many unstructured and structured information sources together. The combination of Oracle and Endeca is expected to create a comprehensive technology platform to process, store, manage, search and analyze structured and unstructured information together. The combination of Oracle ATG Commerce and Endeca InFront is expected to enhance cross-channel commerce, merchandising, and online customer experiences. The combination of Oracle Business Intelligence and Endeca Latitude is expected to provide a comprehensive business intelligence foundation and analytic applications, bringing together information from structured and unstructured data sources. The transaction is subject to customary closing conditions and is expected to close before the end of 2011. Until the deal closes, each company will continue to operate independently. http://www.oracle.com/ http://www.endeca.com
Kentico Software, the Web content management system vendor and E-Commerce solution vendor, announced a strategic partnership with Avalara, a leading provider of fully automated, up-to-date sales and use tax compliance solutions. http://www.kentico.com http://www.avalara.com
Kentico Software, the Web content management system vendor, releases a beta version of Kentico CMS 6 and adds a new product line – Kentico Enterprise Marketing Solution (EMS), for Customer Experience Management. Out of the box, Kentico CMS 6 includes E-mail Marketing, Marketing Dashboards, A/B and Multivariate Testing, Campaign and Conversion Management, Integration Bus and improved Web Analytics. On top of this, Kentico EMS adds On-line Marketing features such as Content Personalization, Contact Management, Lead Scoring and Segmentation. Kentico EMS is also enriched with some additional Enterprise features as Health Monitoring, support of Multiple SMTP Servers and Scheduler Windows Services. The beta version of Kentico CMS 6 is available for download exclusively to Kentico partners via Kentico Partner Portal. Kentico CMS 6 will be generally available in late September 2011. http://www.kentico.com/
OpenCms is an Open Source Content Management solution. This new version was developed by Alkacon Software GmbH with the support of the international OpenCms developer community. OpenCms 8 contains a greatly improved user interface for content managers and numerous other enhancements. With OpenCms 8.0.2, many important and useful additional features and improvements have been added to the core system and a number of issues that persisted in the 8.0.1 release have been fixed. Main improvements: It's now possible to enable drag & drop for any existing JSP; Refined element permissions for ADE; The sitemap editor now displays status information such as title and VFS location above the currently edited sitemap and features a "go to the parent sitemap" option in the toolbar; Group containers now have a "Break Up" option; Legacy direct edit provider for pages using "old" templates now allows to open the "Property" dialog to edit the page properties in direct edit mode; and significantly improved sitemap configuration options. Main new features in OpenCms 8: The "Advanced Direct Edit" mode; A multiple file enabled upload dialog all based on HTML; The new "Content Subscription Engine" allows to inform users when important documents have changed; The XML content editor now support
CrownPeak, the Web Content Management (WCM) Software-as-a-Service (SaaS) solution provider, and Magus, the SaaS website quality and compliance monitoring provider, announced a partnership making the Magus ActiveStandards website governance platform available with the CrownPeak Cloud Web Content Management (WCM) System. The combined offering is a complete SaaS solution that gives the ability to allow more business users to publish content across multiple digital channels while protecting the brand by ensuring compliance with corporate, legal and regulatory standards. Online marketers are able to implement these initiatives in the cloud and receive the capability to quickly and easily deliver content to mobile devices, target content based on browsing behavior, integrate analytics into a content management environment and target content for authenticated site visitors and more when using the CrownPeak Cloud WCM System with the ActiveStandards compliance platform. The CrownPeak Cloud WCM System is a configurable solution that allows one to add, update and manage external content and make styling changes as quickly as eBusiness strategies demand. IT departments can maintain control of the infrastructure while giving Marketing the ability to serve visitors with the right content at the right time. The CrownPeak solution offers pre-integrated frameworks, the ability to deliver Cloud WCM globally without replicating IT infrastructure, a platform agnostic solution to import, export and publish data through standard protocols and formats. http://www.crownpeak.com/ http://www.magus.co.uk/
Adobe has unveiled the public beta of new software, code-named “Muse”, that enables graphic and web designers to design and publish HTML websites without writing code or working within restrictive templates. Leveraging the latest Web standards, Muse combines design and creative freedom with frameworks for adding navigation, widgets and HTML for advanced interactivity on a website. Designers can add fully customizable interactive elements like slideshows, lightboxes, remote rollovers and more. Muse embeds HTML code snippets from sources including Google Maps, YouTube and Facebook and allows for the creation of Adobe‐hosted trial sites for testing and review purposes. A site can be sent to clients, converted to a paid Adobe‐hosted site or exported for FTP to other hosting providers. Muse is different from other Adobe web design products such as Dreamweaver, which requires coding to build websites; Edge, which is for creating HTML5 animations and motion-based graphics (not websites) or Flash Catalyst, a tool for designing internet applications built on Flex. http://muse.adobe.com
Alterian announced that its Content Manager Mobile solution has been enhanced with an HTML5 Optimiser. This feature allows the development of mobile sites completely in HTML5. Smartphones that support HTML5 will benefit from its features; mobile devices that do not support HTML5 will be supplied with an automatically optimised page in a device compatible mark-up. The Alterian Content Manager Mobile solution is powered by bemokoLive – the mobile web software development platform. bemoko and Alterian joined forces in January 2010 to address pain points that organisations face today, namely how to support the growing population of mobile users through a compelling mobile experience, whilst at the same time tackling the shifting sands of new mobile devices, formats and operating systems.http://www.alterian.com/ http://bemoko.com
Gilbane Boston 2011
