Recently in Social Media Category

OpenText announced a new release of OpenText Social Communities (version 8.1), designed to help companies promote and drive the shift to a social business model. It combines a comprehensive social framework with a set of applications for building and engaging communities. This new release builds on the security and governance of the OpenText ECM Suite to apply appropriate controls to social objects. This is designed to create a safe environment of dialogue to foster informal collaboration and networking to help improve internal collaboration. Social Communities now integrates with OpenText Wave, OpenText's Mobile Enterprise Application Platform (MEAP), which allows organizations to create, develop, and deliver mobile applications for employees, partners, and customers. Integration with OpenText Web and Social Analytics offers the ability to monitor and measure social activity. To help promote and manage sharing between public social networking sites into a community site, Social Communities now gives users the ability to post content from a community site to Facebook, Twitter, and Google+ and other social networks. Social Communities 8.1 provides a set of social applications for social intranet, social marketing and social workplace workloads. These are complemented by reusable and adaptable site templates with the flexibility to combine features as needed to meet specific goals, such as launching a brand, product or campaign. http://www.opentext.com

Attensity, the provider of text analytics solutions for Customer Experience Management (CEM), announced an extension to its offering that includes real-time Facebook analytics capability. The new Facebook Analytics Module is available with the latest release of Attensity Analyze 6.0, the next generation in voice of the customer analytics and engagement applications. This module enables business users to analyze Facebook comments, posts and surveys to extract business insights. The Facebook Analytics Module expands on Attensity's ability to monitor and analyze online and social media sources, including real-time access to Twitter's 'Firehose' or complete data stream. Users can enter a specific Facebook corporate profile and then automatically receive-in real-time-posts, comments and survey responses from that page, or comments otherwise publicly available. The "likes" in posts, comments and surveys on Facebook can also be leveraged and understood as 'votes' for richer understanding. http://www.attensity.com 

Google announced that they made a new feature for users to share the books they are reading on the new Google+ social network. Any book on Google books, whether it is a free or paid book, can be shared with your Circles. This feature allows one to share books, passages and details, such as cover art and the description, with friends. To share a book, visit the “About the Book” page on the Google Book listing and click “Share.” While sharing books, one can also "+1" them, and the titles will appear in on the Google+ profile under the +1 tab. http://books.google.com/

Ixxus announced the launch of its Social Content Platform for users of the Alfresco Enterprise Content Management (ECM) system. The Ixxus Social Content Platform features out-of-the-box integration with existing social media services such as Facebook, Twitter, YouTube and LinkedIn, meaning that users can create a central repository based on Alfresco for managing both their traditional and now social content. Through being able to disseminate and access information quickly and in a consistent manner via a single platform, organisations can improve both brand awareness and customer loyalty, as well as create revenue opportunities. The Ixxus Social Content Platform offers users a number of features including: Integrated social content publishing; Central management of feedback; Review and publish workflow; Integrated Reporting; as well as a full history of published content across networks. http://www.ixxus.com/

J.K. Rowling has announced Pottermore.com, which will serve as a digital storefront for her Harry Potter franchise. This will be the first time the books are available as ebooks. The site will feature 18,000 words worth of new writing, which help build on characters, places and objects for the site, as well as a series of interactive web experiences and gaming elements. Pottermore will feature various interactive social elements for the fan community. Rowling could use registration data to directly communicate and promote any new initiatives to an opt-in audience. http://www.pottermore.com/

Mediafeedia announced an enterprise edition of its social content management software. The web-based Mediafeedia service connects to Facebook through its application programming interfaces and allows users to post directly to Facebook pages or schedule posts to be published later. Other social publishing products such as HootSuite support multiple social networks, but Mediafeedia wants to distinguish itself with its singular focus on Facebook. Many of the other social publishing tools were originally built around the features and limitations of Twitter and added Facebook support as an afterthought. In addition to publishing features, Mediafeedia offers Facebook monitoring services for large organizations. The Mediafeedia service will produce digest versions of those comment notifications for routine activity on a high-traffic pages and send special alerts based on keyword filters. So far, the main feature that distinguishes the enterprise edition is that posts are not labeled as posted via Mediafeedia (instead featuring the enterprise's own branding). Free in its beta release, Mediafeedia is preparing to introduce a pro edition with additional page tab management features priced at $9 to $39 per month. The enterprise edition is priced at $199 to $3,000 a month, based on company size and page traffic volume. http://mediafeedia.com/

PostRank has announced on it's blog that it has been aquired by Google. PostRank is a web analytics tool for social engagement data, and used to monitor where and when content generates interactions across the web. PostRank will move to Google's Mountain View headquarters from its current offices in Ontario.http://www.postrank.com/ http://www.google.com/

The Gilbane Boston Conference announced a new community site for all those involved in Gilbane conferences, or interested learning how to apply content, web and mobile technologies to communicate with their ecosystem of customers, employees, suppliers, partners, and the rest of the world in the most effective and efficient way possible. The site has social features, including blogging, public and private group creation, private messaging, and expanded profiles with areas of interest, and will be kept active in between events to facilitate ongoing discussion and networking. The community site launches with groups representing the four conference tracks at Gilbane Boston 2011: Customers & Engagement, Colleagues & Collaboration, Content Technologies, and Cross-media Publishing. Members can login and join today, and suggest specific topics they would like to see covered - the track chairs will be monitoring these groups. Site members can also create their own groups and get a discussion going. All conference registrants are added to the community site as premium members. The site welcomes those who are not able to attend our conference but who wish to contribute to the conversations, however certain privileges will be restricted to conference attendees, speakers, and sponsors. Membership, and contributions will be moderated. The 2011 Gilbane Boston conference, produced by Frank Gilbane and Lighthouse Seminars, takes place November 29 - December 1, 2011 at The Westin Boston Waterfront Hotel. The Gilbane Conference brings together industry thought leaders from global businesses and technology, analyst, and consulting firms to help organizations learn how to meet the critical issues challenges they face in using web technologies and digital content to more effectively connect with customers and collaborate with colleagues across mobile and web platforms. Sign-up to be a member of the new community site at: http://gilbaneboston.com/community/

NewsGator announced Social Sites 2010 Version 2.0, which introduces new product developments for Microsoft SharePoint organizations. Now available, the new version adds a host of enhancements to the company's flagship social computing suite in these areas: Enhanced Microblogging; More Activity Stream Filters; Community Templates; Advanced Email Integration; and Enhanced Architecture for performance and scalability. http://www.newsgator.com

 LinkedIn has announced an upgraded javascript Developer Platform. New features available to web publishers and developers now include: The plugins include: Sign In with LinkedIn; Share button; Member Profile, which brings LinkedIn profiles to your site; Full Member Profile, which brings larger, more detailed LinkedIn profiles to your site; Company Profile, which displays key company info at-a-glance; Company Insider, which shows rich company data from several different views; and Recommend, a button which enables users to recommend your products and drive traffic back to you. http://www.linkedin.com/

Gilbane Boston 2011

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