Autonomy Interwoven Announces Recommendation and Directed Navigation Solutions

Autonomy Corporation plc (LSE: AU. or AU.L) announced two new modules designed to help businesses deliver the right content to the right customer. The Autonomy Interwoven Merchandising and Recommendation module distills meaning from product catalogues to match the best product to site visitors. The Autonomy Interwoven Directed Navigation module leverages implicit profiling to help customers find what they are looking for more quickly. Based on Autonomy Interwoven's Meaning Based Marketing approach, these solutions help marketers reduce the need to manually tag every piece of content by providing a conceptual and human understanding of product data and customers and how they intersect. The Autonomy Interwoven Directed Navigation module automatically builds an implicit customer profile to deliver a more relevant and engaging customer experience, based on historical and real-time customer behavior. The Autonomy Interwoven Merchandising and Recommendation and Autonomy Interwoven Directed Navigation modules are available now. http://www.autonomy.com/